Socious

SEPTEMBER 30, 2016

Completed by member research and association expert Amanda Kaiser, the study also delves into how and why those associations are innovating, as well as why other associations may be struggling. They know they need to think outside the box and solve member problems. So why are only half of associations innovating?

Innovation 100

Innovation Membership Management Process Products 100

Associations Now

AUGUST 27, 2018

“The ability to segment audiences based on Google Images versus overall Google Search can help you determine which pieces of content are most valuable, allow you to create audiences specific to image search, and use those audiences across the Google Marketing Platform,” says Krista Seiden on the Google blog. Is it time for a process audit?

Social Media 42

Social Media Recruiting Recruitment Report 42

GrowthZone

JUNE 28, 2017

Review your value message internally: During your strategic planning cycle, formally ask board members what they believe members think are the strengths of the association. In an unsolicited process, are your strengths among the ones you publish in your value proposition? Have your member’s biggest worries or needs changed?

Survey 60

Survey Tools Maine Examples 60

Smooth The Path

SEPTEMBER 9, 2021

Our community is in the process of developing virtual conference etiquette. During online events, we can capture all of that amazing, juicy, interesting data and use it to increase the knowledge in the community. Related: Priming people for participation. A prediction for the conferences of the future.

Conference 78

Conference Report Industry Content 78

Smooth The Path

JUNE 18, 2019

The online membership application process didn’t allow me to set my username and password, so right after I joined, I couldn’t log in and check out my new member benefits. My first-year member experience lines up with many other new member’s experiences according to member research.

Organization 108

Organization Member Engagement Member Experience Video 108

Associations Now

JANUARY 28, 2019

How to Declutter Your CRM’s Email Marketing and Make it More Efficient [link]. At Business 2 Community , digital marketing pro Steve Hamm warns about the problems that happen over time—and the strategies to fix those issues. The post Daily Buzz: A Better Strategy for Member Research appeared first on Associations Now.

Member Research 80

Member Research Strategy Sample New York 80

CSAE

JUNE 27, 2023

Key highlights from the Town Hall are below: Members were reminded of CSAE’s strategic priorities: to be the champion for associations, to be the centre of excellence for the association sector and to be a model for continuous improvement in association management. To get a healthy ratio, CSAE first marketed the event to executive members.

Team 40

Team Committee Library Review 40

Smooth The Path

JANUARY 24, 2016

Marketing associations share best practices for leveraging social media. What we are lacking are life skills that can make our member’s lives (and jobs) significantly better. Coming out of my own member research, the challenge that comes up nearly universally among members of all associations is the need to influence.

Social Media 60

Social Media Member Research Tips Education 60

Associations Now

FEBRUARY 3, 2016

Your intrepid membership blogger returns from two conferences at regional societies of association executives with a roundup of tips and ideas, including great questions for member research and the power of delegating metric measurement to staff. Being member-centric means making every interaction positive. Yes, rates, plural.

Connecticut 40

Connecticut New Jersey New York Member Research 40

Fonteva

FEBRUARY 9, 2021

Encourage users to add photos so that your members can get familiar with one another even if they can only do it virtually. Members should be able to self-edit their profiles to avoid inaccuracies. Email marketing and communication. In order to actively engage your members, you’re going to need a way to talk to them.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

Smooth The Path

NOVEMBER 29, 2016

What is particularly interesting about this year’s conference is the team methodically set about meeting some of members’ biggest challenges. Here are the top challenges we all have and here is what we did about them: New Members Feel Like Outsiders. We’ll hear about how to change a culture and how to set up the right processes.

Conference 60

Conference Innovation Committee Team 60

Fonteva

AUGUST 15, 2019

An association management software platform is a centralized solution for your organization to handle member registration, events, marketing, and more. But with an association management platform , these tools can all be available— without the integration process. What is an AMS platform? Data-driven decisions.

Association Software 40

Association Software Software Tools System 40