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Association Brain Food Weekly: 5.14.21

Reid All About it

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Host: American Marketing Association. Event Marketing Roadmap.

St. Louis 341
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Association Brain Food Weekly: 6.13.16

Reid All About it

Get a better understanding of your website audience and what they do on your site by leveraging two Google tools. Learn what other associations are doing to address the opportunities and challenges that new technologies and the rise of Millennials have brought to chapters. For many organizations, digital marketing is a new undertaking.

System 150
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Association Brain Food Weekly: 3.22.19

Reid All About it

They advise associations to “ rethink how you approach needs assessments if you wish to develop and deliver relevant, useful education that meets existing market needs and anticipates future needs.”. Your new member onboarding shouldn’t just be show and tell , says Billhighway. Laurent, Director of Marketing at BizIQ.

Arlington 170
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Association Brain Food Weekly: 9.13.19

Reid All About it

WBT Systems explains how to increase your sales to nonmembers , an underappreciated market segment with huge potential. What a member (or anyone) says they need isn’t always what they really need. It’s not just Millennials. 8 Ways to Get Gen Z and Millennials to Give. Emma Langley, Velocity Partners ).

DC 34
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Association Brain Food Weekly: 5.30.16

Reid All About it

Presenter: Suzanne Carawan, Chief Marketing Officer, HighRoad Solution. Learn about best practices to use when selecting and applying new technologies to your event, and examples of important ( and easy-to-use ) tools such as planning and content management, analytics, and website management. – Demystifying Millennial Donors.