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4 Tips for Generating More Non-Dues Revenue from Advertising

Higher Logic

MARCH 19, 2019

Read more: 4 Steps to Create Your Omnichannel Engagement Strategy. For example, the Massachusetts Society of Certified Public Accountants (MSCPA) created an advertising kit to send to advertisers, showing them what they had available and including stats about its member engagement and demographics. Promote, promote, promote.

Revenue 191
Revenue Tips Massachusetts Newsletter 191
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Public Social Network or Private Online Community? 11 Tips to Guide Your Decision

Higher Logic

JUNE 6, 2019

Could the same concept apply to building a community for your customers or members on social media? Social media is an important part of any organizational strategy. If your members are going to see ads, you may as well make sure you’re benefiting from it – and choosing what gets promoted. We think so.

Tips 136
Tips Social Media Revenue Content 136
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