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4 Tips for Generating More Non-Dues Revenue from Advertising

Higher Logic

MARCH 19, 2019

For example, the Massachusetts Society of Certified Public Accountants (MSCPA) created an advertising kit to send to advertisers, showing them what they had available and including stats about its member engagement and demographics. How can you prove to potential advertisers and sponsors that yours is the location to choose?

Revenue 191
Revenue Tips Massachusetts Newsletter 191
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Public Social Network or Private Online Community? 11 Tips to Guide Your Decision

Higher Logic

JUNE 6, 2019

If your members are going to see ads, you may as well make sure you’re benefiting from it – and choosing what gets promoted. For example, the Massachusetts Society of CPAs (MSCPA) offers advertising space on its online community and weekly newsletters and use an advertising kit to promote the space and the engagement rates.

Tips 136
Tips Social Media Revenue Content 136
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