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9 Steps for Building Member Personas

Higher Logic

You can use the tips here to create personas for member acquisition as well, you’ll just need to shift your thinking to the people you want to join your association instead of the members you already have. Review Your Data. Once you know your focus, use your data to sketch a rough outline of who your current members are.

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Association Brain Food: 9.1.23

Reid All About it

Unveiling AI Policy Insights: Global Trends and Regulatory Strategies Join a discussion on all things AI policy in the United States, Latin America, and the Asia-Pacific region. 2023 Association Trends Study: Redefining the Association Experience Get a deep dive into the comprehensive findings of the 2023 Association Trends Study.

Revenue 230
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Association Brain Food Weekly: 9.13.19

Reid All About it

of online adults in the United States have used voice search. Learn how to leverage chapters as a channel to reach new audiences; tap into (and boost) chapters’ unique ability to provide community and optimize the member experience; and leverage chapter experiences to drive community influencers. Tue 9/17 at 1 p.m.

DC 34
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Association Brain Food Weekly: 9.6.19

Reid All About it

MemberSuite identifies these opportunities, because that’s what they are, so you can provide a complete event experience like no other. The Harvard Business Review describes how the New York Public Library involved employees from 93 branches in innovation communities —could be a good model for chapters. You know I’m all about free.

Chicago 37
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Association Brain Food: 2.10.23

Reid All About it

Melody Wilding, Harvard Business Review ) Good eats Skip down to the list of free educational events if you prefer takeout. For the Love of Events ROI Hear different perspectives on measuring your event’s ROI and driving a better member experience. John Bedor, The Trade Show Manager ) How to work with a workaholic colleague.