Association Success

MAY 28, 2019

How is your association consistently aligning its strategic plan and business strategy with its brand? In the association space, we often think that advocacy means fundraising for the organization and lobbying to members of Congress on behalf of the organization’s and members’ mission.

Survey 113

Survey Social Media Marketing Member Research 113

Associations Now

AUGUST 27, 2018

And if that strategy fails, well, there’s nothing wrong with being honest. Event Marketer breaks down five strategies for how to bring the technology to your conference. It’s no secret that social media is a key marketing tool. Other Links of Note. One way to immerse attendees in your meetings: augmented reality.

Social Media 58

Social Media Recruiting Recruitment Report 58

Guilt by Association

AUGUST 17, 2010

We’ve seen several distinct stages in the association sector’s journey into and through the world of social media. Most of us are continually refining our objectives, strategies and technologies. Our members are playing all over the digital landscape. Your member research should tell you where to focus.

Communications 40

Communications Strategy Marketing Chicago 40