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Mind The Gap

Association Success

We need to bridge the chasm between the Industrial Era workplace and the Millennial workforce. But the real reason why everyone has questioned and disliked and avoided the Millennials isn’t because they’re Millennials – it’s because they are the personification of change. Our leadership team actively uses social media.

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How the Pope Is Connecting with Younger Generations on Social Media: Pope Emojis

Beth Kanter

As you probably know, the Pope is visiting the United States this week in Washington, DC; Philadelphia; and New York City. Unless the church engages social media, he said, “we will wind up talking to ourselves.”. The campaign is targeting the casual advocate, drawn to the Pope.

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Game Plan 2014: Seeing Around the Corners

Association Adviser

Year-round, 365-day engagement through technology and social media is one of the biggest trends she has observed. Kelly Donovan , Naylor’s team leader for online marketing, agreed. Measuring social media. ” Stern said the associations need to do a better job of connecting with Millennials.

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Membership Wakeup Call for Associations

Association Adviser

Khoury also pointed to a “new world order” based on shifting demographics (Boomers approaching retirement and Gen X and the Millennials rising); different modes of communications (virtual and social media); and an “elemental change” in what members value. Charles Popper, Naylor.