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Can Real-Time Public Relations Analysis Help Association Marketers?

Associations Now

Researchers looked at the Red Cross in China during a period when the public increasingly had a negative view of the organization and donations plummeted. I spoke with Cheng about their research into Contingent Organization Public Relations. We can get an analysis of what is happening between your organization and the key public.”.

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Conference Circuit: Reinventing Meals on Wheels

Associations Now

A prominent organization serving the nation’s seniors looks to use its conference to spark new ideas. On the agenda for attendees in Chicago is a vote on the organization’s legislative priorities for the next year. “The landscape for Meals on Wheels is evolving.

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American Legion to Female WWII Vet: Yes, You’re a Member

Associations Now

The group’s national commander, who has worked to raise the position of women within the organization, says he made the effort a personal mission. She had served in the Legion’s auxiliary unit, set aside for supporters of the organization, for seven decades. The move came just in time.

Vermont 40
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Company or Individual: How Member Type Shapes Association Work

Associations Now

How different are the two types of membership organization? Individual membership organization” is a common term for the latter, as well.). The difference is material to the workings of either organization and yet doesn’t vastly change what they are. Tomayto, tomahto. Trade association, professional society.