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What’s the Difference Between Quantitative and Qualitative Community Data? (And When to Use Them)

Higher Logic

A few examples include visits, logins, and the number of discussion posts published in a certain time period. Customer retention, revenue, and event registrations from the community are all examples of business impact metrics. How much revenue does that translate to? What about revenue from advertising? Qualitative Data.

Revenue 156
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Leverage Technology; Don’t Be a Slave to IT

Association Adviser

Technology is a strategy, not just a department for keeping the lights turned on and the trains running on time. Tech should have a seat at the table whenever business strategy is discussed. Social Media 2.0. If you’re not fired up about social media, then find someone on your staff who is.” Your fans do.

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Association Brain Food: 11.18.22

Reid All About it

You’ll get more than ten questions covering awkward or unfamiliar AMS issues , like customer support, logins, e-commerce, training, reports, data conversion, and more. This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Zsuzsa Kecsmar, Chief Strategy Officer, Antavo.

DC 43
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Association Brain Food Weekly: 12.10.21

Reid All About it

At Strategy+Business, Elizabeth Doty says great teams build a habit of continuously improving their meetings by taking a moment to reflect on the meeting before it’s over. Despite its negatives, there are still serendipitous benefits in engaging on social media. Meeting madness. Quick hits. Steven Johnson ). Nancy Snowden, M.A.,

Chicago 195
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A Letter to My Association Family: Embrace the Pursuit of Non-Dues Revenue!

Association Adviser

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) We all want to believe our publication, e-newsletter, video or tweet is the most important, relevant and interesting content in our industry.

Revenue 69