Membership Marketing

MARCH 9, 2012

Friday, March 9, 2012. ASAE Marketing, Membership & Communications Conference. There promises to be many great speakers and sessions at the upcoming ASAE Marketing, Membership and Communications Conference held May 23 and 24 in Washington, DC. at Friday, March 09, 2012. March 9, 2012 4:27 PM. ▼ 2012. (18).

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Membership Marketing

NOVEMBER 14, 2011

The book includes 57 tips on how to better serve your customers. 13 Communicate! Communicate! Communicating regularly demonstrates your accountability, conveys your customer satisfaction emphasis, and that you’re dedicated to serving them. Finally, when in doubt, it’s better to over communicate then under.”

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SCD Group

SEPTEMBER 9, 2012

Sunday, September 9, 2012. How to Dramatically Grow an Associations Membership and Sponsorships By Russ Alan Prince and Bruce Rogers via Forbes To a large degree, when an association grows its membership it’s able to generate meaningful revenues that can be applied to benefitting the members. ▼ 2012.

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AMR Management Services

OCTOBER 2, 2012

Tuesday, October 2, 2012. Battle for Relevance: How Twitter, Harvard Business Review and the U.S. by Brian Reuwee -- Adapted from a presentation at 2012 ASAE Annual Conference. HBR’s print advertising revenues dropped 24 percent in 2009. How to Start an Association. ▼ 2012. (30). CONTRIBUTORS.

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Associations Now

JUNE 25, 2014

A discussion at last week’s ASAE Marketing, Membership & Communications Conference raised this concern, at least indirectly, as several association professionals weighed in on the impact of new or re-envisioned membership models. AAM] “ Membership Memo: Final Countdown ,” December 1, 2012. What might that be?

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Tom Morrison

JANUARY 9, 2013

As I write this blog, our Association is ending another record year in revenue and net assets for 2012, further strengthening us to do some dynamic things for our members without charging extra dues. I wrote a series of blogs in 2012 that can be of great help to you in working through this.

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SCD Group

JULY 29, 2012

Sunday, July 29, 2012. But how do you know – really know – how to answer these questions? How do you know – really know – that what your association shares on its website really addresses the questions? ▼ 2012. c) 2012 SCD Group. Causeaholic. AMR Management Services.

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Associations Now

AUGUST 25, 2014

As he told the Washington Post in a recent interview, the pace of the job had begun to wear on him : “I began to feel a real weight on my shoulders, particularly around the people decisions and the frenetic pace to drive revenue and profitability,” he said. So what’s important to address in that conversation?

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AMR Management Services

MARCH 29, 2012

Thursday, March 29, 2012. Nonprofit refers to an entity’s incorporation/organizational status as governed by state law, whereas “tax-exempt” refers to federal income tax exemption governed by the Internal Revenue Code. 1 comment: Dave June 22, 2012 5:40 AM Nice Reply Delete Add comment Load more. CONTRIBUTORS.

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AMR Management Services

JULY 17, 2012

Tuesday, July 17, 2012. Among Collins’ points is that, although associations do need to be successful in generating revenues to sustain the organization, they should measure success based on whether they are serving members and moving forward on strategies. How to Start an Association. ▼ 2012. (30).

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Membership Marketing

MARCH 12, 2012

Monday, March 12, 2012. at Monday, March 12, 2012. March 20, 2012 1:26 PM. March 20, 2012 1:32 PM. How to Calculate Where your Membership is Headed. ▼ 2012. (18). ASAE Marketing, Membership & Communications Confer. Quick clicks: July 26, 2012. Speaking Engagements. Publications.

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Membership Marketing

MARCH 27, 2012

Tuesday, March 27, 2012. at Tuesday, March 27, 2012. March 29, 2012 11:51 AM. How to Calculate Where your Membership is Headed. ▼ 2012. (18). ASAE Marketing, Membership & Communications Confer. Quick clicks: July 26, 2012. The 2012 Membership Benchmarking Report says "NO WAY.".

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Association 141+

FEBRUARY 20, 2012

Monday, February 20, 2012. Not taking action based on missed communication, ineffective time management or forgetting is not a calculated decision. Is it a viable choice now - yes, if you can demonstrate that the revenue loss from membership dues is found in non-dues income and a larger membership participation. ▼ 2012. (9).

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Membership Marketing

MARCH 8, 2012

Thursday, March 8, 2012. at Thursday, March 08, 2012. March 15, 2012 7:04 AM. March 16, 2012 9:12 AM. How to Calculate Where your Membership is Headed. ▼ 2012. (18). ASAE Marketing, Membership & Communications Confer. Quick clicks: July 26, 2012. Speaking Engagements. Publications.

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Velvet Chainsaw

JULY 13, 2012

According to CEOs, the top four personal characteristics most critical for employees success were: collaboration, communicative, creative and flexible. How many of your conference education sessions allow attendees to learn more about, practice and apply these CEO employee expectations? Leading Through Connections.

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Association Adviser

MARCH 19, 2013

Associations must adapt to shifting demographics, new communication platforms and changing member preferences. If you look back at our most popular reader polls of the past three years it’s interesting to see how your peers’ concerns have shifted from strategy (2010) to communication and innovation (2011) to tools and technology (2012).

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AMR Management Services

MARCH 13, 2012

Tuesday, March 13, 2012. Shes spent 15 years in the association industry and successfully grew association membership and revenue. All drama aside, this is a serious debate within the association community. Battle for Relevance: How Twitter, HBR and the Army Impact Associations (Part 1 of 2). How to Start an Association.

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AMR Management Services

AUGUST 6, 2011

The combined operations bring AMR to 65 employees, 30 full-service and project-based clients and more than $6 million in annual revenue. Battle for Relevance: How Twitter, HBR and the Army Impact Associations (Part 1 of 2). How to Start an Association. ► 2012. (30). American Academy on Communication in Healthcare.

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Velvet Chainsaw

MARCH 8, 2012

According to the 2012 NMC Horizon Report , there are a multitude of education drivers that will impact today’s education. In this information-driven and knowledge-based world, sense-making of the information and discussing how to apply it are two ways to differentiate conference education and increase its value.

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AMR Management Services

MARCH 29, 2011

That doesnt host a website, forum or online community? That doesnt communicate regularly with members, trying to keep them up-to-date on the latest industry trends or news? How much of our content should we be giving away for free? Or, how can we bring in more revenue for the content were already producing?

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Membership Marketing

NOVEMBER 4, 2010

Therefore, the initial goal is to get an opt-in from the visitor for future communications. The next question is what to do with these leads and how to maximize the effectiveness of the conversion system. Please let me know if you would like to talk more about setting up this type of program and how to optimize it. Tony Rossell.

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Membership Marketing

MAY 21, 2010

However, if we think members leave for value issues, we can do research and member interviews to better understand what they are looking to receive and make changes to communications or the products themselves to enhance the value. The problem is that most associations haven't really figured out how to tap in to it. Tony Rossell.

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Membership Marketing

NOVEMBER 11, 2011

I like your steps but would add in one more: Once you know who your market is, shouldn't you then do some homework around what it is they want and need then shape your offerings, marketing and communication around that feedback? How to Calculate Where your Membership is Headed. ► 2012. (18). 2012 Benchmarking Survey.

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Membership Marketing

SEPTEMBER 13, 2010

These new channels absolutely have place in the mix, but marketers have to test them with the audience to tease out their best use: Building Brand, Communication, Lead Generation, Response. How to Calculate Where your Membership is Headed. ► 2012. (18). Quick clicks: July 26, 2012. 2012 Benchmarking Survey. (7).

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Membership Marketing

APRIL 22, 2011

It’s clear that communication is shifting not only to other platforms, but to other devices. (If How to Calculate Where your Membership is Headed. ► 2012. (18). Quick clicks: July 26, 2012. The 2012 Membership Benchmarking Report says "NO WAY.". 2012 Benchmarking Survey. (7). Non-Dues Revenue. (1).

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Membership Marketing

OCTOBER 10, 2011

We talk about free member services and make sure they know how to take advantage of them and ask if they have any questions about their membership. How to Calculate Where your Membership is Headed. ► 2012. (18). Quick clicks: July 26, 2012. The 2012 Membership Benchmarking Report says "NO WAY.". Let"s Talk!

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Membership Marketing

APRIL 9, 2010

As prospective members access the valuable content, they also are asked to opt-in to receiving additional communications from the organization. How to Calculate Where your Membership is Headed. ► 2012. (18). Quick clicks: July 26, 2012. The 2012 Membership Benchmarking Report says "NO WAY.". Let"s Talk!

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Membership Marketing

AUGUST 10, 2010

What seemed to most positively impact renewals was adding additional communication channels. How to Calculate Where your Membership is Headed. ► 2012. (18). Quick clicks: July 26, 2012. The 2012 Membership Benchmarking Report says "NO WAY.". 2012 Benchmarking Survey. (7). Non-Dues Revenue. (1).

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Membership Marketing

JANUARY 29, 2010

Alliance Building -- “[Remarkable associations are] secure in who they are and what they bring to the table, these associations communicate clear expectations for each specific partnership and do not hesitate to walk away if a win-win situation does not materialize. How to Calculate Where your Membership is Headed. Let"s Talk!

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Tom Morrison

AUGUST 17, 2011

Key components associations should reengineer that will lead to incredible growth in member excitement, loyalty, and revenues are: Narrowing your focus on doing programs and services for your members they can’t do themselves, allowing you to charge “retail dues.” ► 2012. (7). year round. Do it ALL to reach ALL!

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Higher Logic

OCTOBER 10, 2016

In early 2012, Dynamic Communities was continuing its tradition of providing excellent programs, including webinars, chapter meetings and annual conferences, but the team recognized they were very limited in their ability to communicate with members and foster communication and engagement among them. “We

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Association Adviser

OCTOBER 15, 2013

As part of this month’s focus on non-dues revenue, we spoke with Rob Shafer and Ben Joseph, two Naylor sales representatives, about why paid media remains a vital source of revenue for associations and how publishers try to provide value for advertisers and readers alike in a very crowded media world.

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Leading Learning

MAY 24, 2022

The spread of both video and social—often in tight combination—has gone hand in hand with the widespread use of smart phones and the ever-increasing speed of mobile communication networks. Brown and How We Learn by Benedict Carey, two very popular books that focused on how human beings learn most effectively. Taylor here.).

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AMR Management Services

SEPTEMBER 27, 2012

Thursday, September 27, 2012. Battle for Relevance: How Twitter, HBR and the Army Impact Associations (Part 1 of 2). Most associations rely on membership for revenue, typically 30-50 percent of net profit. 500 million active users as of 2012, generating over 340 million tweets daily and handling over 1.6 ▼ 2012. (30).

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Association Adviser

MAY 14, 2013

This is good news for associations who rely on email to communicate with members. PostRocket: [INFOGRAPHIC] Facebook EdgeRank 102—Understanding How News Feed Stories Are Filtered [link]. How To Use Big Data For Marketing Without Being Creepy [link]. ASAE 2012 Marketing Membership & Communications Conference.

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Beth Kanter

NOVEMBER 4, 2013

And, there is also a Lean Start Up Conference taking place in December that I will cover on this blog, taking the lens of how to apply to nonprofit work. The organization delivering services to people at risk and affected by trafficking, and integrates revenue streams into their service model.

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Mizz Information

JULY 1, 2012

Sunday, July 1, 2012. Ive been thinking about it, though, and what a joke it is that anyone is depending on Facebook to look out for the interests of kids, and also how the notion that parents are effective chaperones for their kids on Facebook is laughable. The Community Roundtable. July 2012 (3). June 2012 (4).

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