SCD Group

NOVEMBER 20, 2012

Look at the global cell phone business: According to Fast Company, “Just five years ago, three companies controlled 64% of the smartphone market: Nokia, Research in Motion (Blackberry) and Motorola. It appears 2012 is ending as it began: major changes, creative destruction, failure to adapt. Postal Service. Associations.

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Associations Now

APRIL 25, 2013

But according to a recent study by the Exhibit and Event Marketers Association (E2MA) and the Chief Marketing Officer (CMO) Council, at least one side is having trouble measuring that value—the marketers. Measuring things out: How can marketers help show the value proposition? Emerging technology.

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Thanks For Playing

MAY 17, 2012

17 May 2012. Other major topics include ASAE and various things related to ASAE, changeblogging, social media and specific social media technologies, generations, innovation, leadership, membership, and marketing, and Jamie Notter has the distinction of being the person I reference most often (hey, the man writes good stuff).

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SCD Group

JULY 15, 2012

Sunday, July 15, 2012. 6 examples on using video in your association marketing. Video is growing rapidly as a key content marketing tool that associations can use to build awareness, meet mission and distribute content. They used edited excerpts to help promote the 2012 World Conference. Video is also Content Marketing).

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Membership Marketing

AUGUST 11, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. This year I will be attending the ASAE & the Center for Association Leadership Annual Meeting & Exposition in Los Angeles, CA.

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Membership Marketing

FEBRUARY 5, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. How to Calculate where your Membership is Headed. And some of them do not realize just how much trouble they may be in going forward.

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Membership Marketing

OCTOBER 10, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. The 25 Most Important Lessons in Membership Marketing. Here are the insights that your fellow membership marketing professionals shared.

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The Hourglass Blog

MARCH 17, 2011

Fear and Loathing in Association Leadership. Labels: Association Management , Leadership , Social Media. Leadership. Leadership Potential of GenX. ► 2012. (1). Fear and Loathing in Association Leadership. A Modern View of Leadership. How to Tell if You Have a Bad Board. Image by andrellv.

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The Hourglass Blog

OCTOBER 27, 2010

A Lost Generation of Leadership? The interview begins with: Q: You have said that the younger generation, people under 45 or so, should be taking over in business because they are showing stronger leadership and more focus on their "true north" than their seniors. skip to main | skip to sidebar. Wednesday, October 27, 2010.

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Association Mavens

AUGUST 12, 2015

In this Association Maven’s episode, Josh Studzinski interviews Susan Marshall on how confidence plays a critical role in our jobs. We go through the definition of confidence, how to develop confidence, and ways to change your frame of mind. Be in it” was released in December 2012. About Susan Marshall. Her second book, “Life.

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Association Adviser

MARCH 19, 2013

[link] #associations @AssnMediaPub How to Rock Your Website Content Planning [link] @hankbizdev This recent post led to the busiest month in the 6 year history of my weekly blog. Are you wondering how to influence potential customers and prospects? Are you wondering how to influence potential customers and prospects?

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Jamie Notter

JULY 9, 2011

Leadership insight.right when you need it. I think it zeroes in on not only what trust really is, but how to apply the concepts to actually getting better business results. I like that he starts with personal—there is an element of trust that is ONLY about you and how you behave. Leadership. July 2012 (9).

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Jamie Notter

JULY 23, 2012

Leadership insight.right when you need it. Posted July 23, 2012. Olivier is talking more specifically about how companies are struggling to do social media well because they fundamentally misunderstand how the game has changed. We’re not seeing how the leadership game has changed. Consulting.

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Association Advocacy Chick

SEPTEMBER 30, 2014

Mariama Boney : For nearly 25 years, the Diversity & Inclusion Committee has promoted diversity and inclusion in association management, develop recommendations on how to make ASAE’s leadership and membership more diverse, and assisted ASAE with integrating diversity and inclusion into initiatives, education, or programs.

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The Hourglass Blog

MARCH 7, 2011

How to Tell if You Have a Bad Board. I think Ive mentioned before that one of the things I like to do on Hourglass is look at policies and practices in the for-profit world and see how they compare or can be applied to associations. Leadership. Leadership Potential of GenX. ► 2012. (1). Monday, March 7, 2011.

How To 40

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Jamie Notter

JULY 16, 2012

Leadership insight.right when you need it. Posted July 16, 2012. We can’t move when the market moves. It’s a good six to eighteen months into our decline before we figure out how to make a shift. Across the board, we don’t know how to connect with others in a relationship that has true give and take.

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YourMembership

MARCH 8, 2013

The same result occurs when individuals or organization take even the slightest interest we show them as an invitation to unleash their full marketing cavalcade. 3) Are you Walking a Tightrope When it Comes to Your Association’s Membership Marketing? by Megan Rockett.

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SCD Group

JULY 30, 2012

Monday, July 30, 2012. 8 Great Articles to Help Associations Grow with Content Marketing. Here are 7 articles that help associations and nonprofit organizations build content marketing capacity that helps extend their thought leadership, advance their profession/industry and add member value. Stronger by Association.

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Higher Logic

SEPTEMBER 15, 2016

This incredible growth brought with it new questions for how to elevate the member experience and offer a more cohesive space for learning and expanding the field. The mentoring module from Higher Logic was a good solution that wouldn’t burden staff time – it was an easy sell for the leadership team. "My

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Jamie Notter

MAY 10, 2012

Leadership insight.right when you need it. Posted May 10, 2012. in Change , Humanize , Individual Development , Leadership , Managing People , Truth , Uncategorized - 1 comment. I know we get a lot of coverage of Humanize in the context of social media, since we apply the lessons of social media to how we run our organizations.

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Jamie Notter

OCTOBER 13, 2011

Leadership insight.right when you need it. Patrick Lencioni offers some ideas on how to do that in his book, Silos Politics and Turf Wars (affiliate link). We also talk about this in Humanize in Chapter 6: How to Be Open. Nonprofit Technology and Marketing | Benjamin Phillips. Leadership. July 2012 (9).

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SCD Group

JUNE 24, 2012

Sunday, June 24, 2012. Your Annual Membership Marketing Reality Check. This is a great summary of the findings of Marketing General’s 2012 Membership Marketing Benchmarking Report. How to Create a Successful Blog Editorial Strategy in Just Six Steps. By Rachel Foster via Content Marketing Institute.

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SCD Group

AUGUST 26, 2012

Sunday, August 26, 2012. Under Armour has figured out how to make an emotional connection between its consumer and itself. Labels: association executives , association leadership , association management , innovation , SCD Group , STIAL , Under Armour , USA Today. ▼ 2012. Causeaholic. AMR Management Services.

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Associations Now

MAY 1, 2015

Here’s how and why. These cities want their marketing messages to not only reflect the diversity of their communities but also be welcoming to business and leisure travelers who come from a diverse set of backgrounds and cultures. According to a blog post announcing DMAC, its objectives are.

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Association Subculture

JANUARY 12, 2012

Thursday, January 12, 2012. It occurs to me that I have no idea how to tell the clerk how to help me. Finally, in frustration I say, "I know how to find it on Amazon." Either that, or risk becoming the latest casualty in the booksellers market. The Waning Days of Leadership in Association Management.

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Association Subculture

OCTOBER 18, 2011

How about your board meetings? We talk so much about creativity and innovation in the association sphere but we know so little about how to actually facilitate their achievement. After I stopped laughing, I started thinking about how many times Ive seen these dynamics play out in the staff room and the board room. leadership.

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Association 141+

NOVEMBER 1, 2011

I have yet to find an association that is so well staffed that volunteers are not needed, and even if this association exists I would still question eliminating these positions as they help foster engagement, community and general leadership skills useful to a volunteer in all aspects of their professional life. ► 2012. (9).

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SCD Group

JULY 4, 2012

Sunday, July 1, 2012. Five Ways to Market to Gen-Y By Tim Hare via MarketingProfs.com Gen-Y has shown a tendency to support heritage brands and engage with companies via social media. Gen-Y has also shown a tendency to shut out brands that bombard them with advertising or "market down" to them. 5) Make a how-to screencast.

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Associations Now

FEBRUARY 23, 2017

There’s no competition in the leadership that you can sometimes see in professional associations. From 2012 to 2016, these efforts have resulted in a 21 percent uptick in membership, along with the accompanying membership dues. You may even find yourself playing in markets where, perhaps, you’ve never been before.”.

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Plexus Consulting

JUNE 28, 2012

or international market expansion. Thursday, June 28, 2012. Nonprofit Code, effective January 1, 2012. Because penalties can be imposed Plexus recommends careful consideration as to how to comply with the law. ▼ 2012. (42). CEOs: Leadership Lessons from Lincoln. CEOs: How Do You Define Success?

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Association 141+

JANUARY 30, 2012

Monday, January 30, 2012. 5 Tips to Keep Your Association Website on the Curve in 2012 - On the AssociationTech Blog - As 2012 ramps up there are a number of articles that have come out describing steps to take to make sure that your website stays forward looking. ▼ 2012. (9). Association 141+. Guest Appearances.

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Association 141+

NOVEMBER 11, 2011

This post comes in the middle of my series on volunteer leadership development - Part 2 is coming shortly but until then. I recently responded to Peter ONeils open call to ASAE members to contribute their thoughts on the direction ASAE should take with the upcoming Volunteer Leadership Retreat. ► 2012. (9). Really.Stop.

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SCD Group

JULY 22, 2012

Sunday, July 22, 2012. You may want to share these articles with your membership and marketing teams. Seven Levers to Increase Membership Recruitment Posted in the Membership Marketing Blog. Market penetration. Explore marketing channels. Shows what to test as well as how to test. ▼ 2012.

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Tom Morrison

FEBRUARY 26, 2011

How to Be a Real Change Agent in Your Association. Make sure you have what it takes in leadership skills and staffing to be the “change agent” in your association. Chief Marketing Officer. ► 2012. (7). How to Be a Real Change Agent in Your Association. Its not theory. Toms Speaking Programs.

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Idea Architects

APRIL 3, 2012

custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. Tuesday, April 03, 2012. Either way, it needs to be addressed because we no longer have ASAE and The Center for Association Leadership. We only have ASAE-The Center for Association Leadership.

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Association 141+

NOVEMBER 15, 2011

While leadership training programs and educational opportunities for volunteers remain outside of budgetary scope for many associations, there are a number of steps we could take that only require our own time, commitment, and caring. Labels: ASAE , Leadership , leadership development , Listening Skills , personal investment , volunteer.

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Jamie Notter

AUGUST 12, 2011

Leadership insight.right when you need it. in Change , Leadership , Strategy - 10 comments. I can certainly understand some teeth gnashing–I don’t have simple answers about how to move forward in today’s rapidly changing world. Leadership. July 2012 (9). June 2012 (7). May 2012 (7).

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