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Revenue Numbers Aren't Strategy

YourMembership

April 17th, 2012 | Posted in Membership Management. But knowing what you want to sell from a dollar/revenue standpoint is not the same thing as developing the strategy behind it. To reach your revenue goals you must also have a strategy. . Sadly, some organizations confuse communicating revenue goals with organizational ones.

Revenue 150
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Associations Improve Bottom-line with Non-Dues Based Revenue

YourMembership

Improving the Bottom Line with Non-Dues Revenue. March 20th, 2012 | Posted in Membership Management. While I’m not going to weigh in on either side (that is a decision best made by individual associations on a per case basis), what does become even more important is alternate forms of non-dues revenue. Corporate Responsibility.

Revenue 150
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Benchmarking and its Application to Your Member-based Organization

YourMembership

Benchmarking and its Application to Your Member-based Organization. January 12th, 2012 | Posted in Member Engagement + Retention , Membership Management , Social Media and Business Trends , YourMembership.com News. Benchmarking does several things for member-centric organizations: 1. Provides a non-dues based form of revenue.

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Nearly Half of Associations to Step Up Non-Dues Revenue Efforts in 2012

Association Adviser

Are associations more than dues gathering organizations? Last month’s Association Adviser eNews reader poll indicated yes, with nearly half of respondents telling us non-dues revenue will be an increasingly important component of their 2012 budgets. November 2011 -- Did You Know? By Association Adviser staff

Revenue 60
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How a Sharpened Focus on Mission Upped Revenue, Membership

Associations Now

The American Association of Cardiovascular and Pulmonary Rehabilitation finds that a focus on purpose yielded new memberships and increased revenue. This organization in particular is incredibly collegial,” Cohen said. People are … focused on the mission, rather than what being a leader in the organization does for them personally.”.

Revenue 63
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New Revenue Streams Slow Decline of Newspaper Industry

Associations Now

Adjusting business models and finding new sources of income helped the newspaper industry slow its revenue decline to just 2 percent in 2012. The newspaper industry’s revenue peaked in 2005, and it’s been downhill ever since. Lang offered two keys for organizations trying to create new and valuable revenue streams of their own.

Revenue 40
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Membership Marketing Blog: Participation Grows for the 2012.

Membership Marketing

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Thursday, January 26, 2012. Participation Grows for the 2012 Membership Marketing Benchmarking Report. And this year we had over 750 organizations submit their data.