Higher Logic

APRIL 28, 2016

In April 2014, former Apple executive Guy Kawasaki joined Canva as the company’s chief evangelist stating, “Canva democratizes design.” Start with Piktochart – it’s a user-friendly infographic maker to help you take your visual communications to the next level. Piktochart. Interested in infographics, but not sure where to begin?

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Association Adviser

MAY 20, 2014

There’s an eye-opening chart you’ll see soon from Association Adviser’s 2014 Association Communications Benchmarking Report. No doubt this gap results because outbound-oriented functions—marketing, communications, or content groups—take 70 percent of the responsibility for social media. That’s a huge missed opportunity.

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Associations Now

JANUARY 9, 2014

A few marketing trends to watch in today’s Lunchtime Links: Keep an eye on the trends: What’s the biggest goal for nonprofit marketers in 2014? According to the just-released 2014 Nonprofit Communications Trends Report , it’s acquiring new donors, which 53 percent of respondents say is their most important goal.

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Marketing Press Release Newsletter Social Media 40

Association Adviser

JUNE 11, 2014

Social media is a two-way communication channel that makes it fast and easy to address the five Ws. Communicate in the spaces where your members feel comfortable, where they feel valued, and where you know you’ll get the results you want. As simple and natural as her activity seems, she had a definite content strategy.

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Associations Now

SEPTEMBER 8, 2016

Juxtaposed against hard skills—specific teachable and measureable abilities—soft skills are those that enable effective and agreeable interaction with others, according to a definition that Google churned out. But it’s hard to teach someone normal manners, or what you consider work ethic.”. Why Should Associations Care?

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Associations Now

MAY 1, 2014

employees reported they don’t trust their employer, and one in three reported their employer was not always honest and truthful with them, according to the 2014 Work and Well-Being Survey [PDF] from the American Psychological Association. One key lesson for organizations is the role communication plays in either damaging or building trust.

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Association Adviser

JULY 10, 2014

The Canadian Anti-Spam Legislation took effect July 1, 2014. Association membership is included in this definition. Those forms of communication are not covered by CASL. Features Marketing & Communications Technology canadian anti-spam legislation Canadian asosciations CASL email email legislation email marketing spam'

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Beth Kanter

DECEMBER 10, 2013

One of the fun exercises I facilitated is a “Fishbowl” where a small group of participants go through the process of generating ideas for an editorial calendar based on their key goals and audience definition. The 2014 version – new and improved has arrived! The 2014 LightBox Collaborative Editorial Calendar has arrived!

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Strategy Content Tools Newsletter 28

Associations Now

JUNE 11, 2014

. — Silverbear (@SilverbearLtd) June 10, 2014. That’s according to Silverbear, a membership services provider, which recommends that associations “focus on the first year” in their member communication strategies. Want your members to stick around? ” Read more tips on member retention over this way. (ht

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Associations Now

NOVEMBER 3, 2015

The $25,000 fine the Federal Communications Commission (FCC) just levied on Hilton Hotels isn’t a big deal in the grand scheme of things, considering the hotel chain made $161 million in profits during its most recent quarter —but the reason for that fine is definitely one that the meetings industry will be watching closely.

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Associations Now

JULY 2, 2014

Attendees packed the room for the “Membership Model Makeover” Learning Lab at the 2014 ASAE Marketing, Membership, and Communications Conference two weeks ago, and ( as I noted last week ) more than half of them raised their hands when a panelist asked if they were “struggling” with their membership models.

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Associations Now

SEPTEMBER 25, 2014

One theme that seemed to resonate with the class of 2014: integration. Social environment: It is one thing to discuss the particular characteristics of a generation; it is another to discuss whether those differences are cosmetic ways of communicating or true expressions of unique human needs.

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Velvet Chainsaw

APRIL 16, 2014

And definitely not how to fire and wire your brain in order to remember something! A New Definition Of Peer Conversations. Consider the following 2014 research of how people prefer to learn in the workplace. Neuroscience and cognitive psychology have shown us that it is through conversations that we connect and communicate.

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Associations Now

JUNE 25, 2014

Measuring the effectiveness of a membership-model change requires an apples-to-apples comparison on a metric whose definition doesn’t change in the course of a restructure. AAM] “ Catching Up With Membership Stories, Part 1 ,” March 12, 2014. ” November 20, 2013. •[AAM] What might that be?

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Associations Now

DECEMBER 9, 2013

Content marketing is all the rage these days, and nonprofits—which are definitely not lacking in good stories—are jumping into it with both feet. That’s according to 2014 Nonprofit Content Marketing Benchmarks, Budgets, and Trends [PDF], a new report by the Content Marketing Institute and Blackbaud.

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Content Marketing Social Media Newsletter 40

Associations Now

MAY 13, 2014

Just ask the Oklahoma Heritage Association, which is currently accepting applications for its 2014-2015 Teen Board program. It definitely keeps our association in tune with what the younger students are doing right now.”. The teens learn volunteer leadership skills, and OHA makes a connection with a new generation of Sooners.

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Associations Now

MARCH 11, 2015

(See last week’s conversation on including membership with a conference registration in ASAE’s Collaborate discussion forum [login required] for the latest illustration of that divide here in the association community.). Robin Wagner, COPM, is definitely an optimist. times that number.

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Associations Now

JUNE 17, 2014

Previously, regulatory efforts have been focused on cellphone communication, whether it be texting or calling. As of June 2014, 44 states and the District of Columbia have banned text-messaging while driving, and 13 states plus D.C. The State of Distracted Driving. prohibit handheld cellphone use.

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Associations Now

APRIL 28, 2015

Near the end, things got frustrating—at different times, we each fell onto the muddy ground, we had a lengthy walk between the car and the campsite, and we were definitely worse for wear by the end of it. “ What Happens When You Don’t Properly Vet Your Vendors ,” Ernie Smith, Associations Now , October 7, 2014.

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Associations Now

MAY 9, 2014

The Smithsonian’s strategy is definitely something for association learning and meeting teams to have on their radars as they plan upcoming events and education offerings. In light of this, associations will need to do a better job of communicating and illustrating to potential attendees what a higher price point will get them.

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Association Adviser

APRIL 15, 2014

out of 5) among nearly two dozen member communication vehicles we examined in our annual Association Communications Benchmarking Report. No other member communication channel came close. According to Association Adviser’s annual Association Communications Benchmarking Report, only about half (53.4

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Higher Logic

DECEMBER 22, 2015

He asked our five innovative community managers some tough questions, and they provided real answers. The Kick-Ass Community Managers. Ben Martin , CAE, Online Community Results. James Baumann , Director of Communications & Marketing, The Association of College & University Housing Officers - International (ACUHO).

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GlowGlobally

JANUARY 31, 2014

To begin 2014, we are featuring a new MCI white paper authored by Nikki Walker, MCI’s Vice President for its global association management and consulting practice, based in Dubai, UAE. Have you ever wondered how your association’s brand is perceived specifically by the international community?

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Beth Kanter

JANUARY 14, 2014

Every time I have taught a social media and digital communications strategy over the past decade, I always include useful research studies about the who and how people are using these tools. This study shows that Twitter has become a formidable communication tool allowing the broadcast of short messages to millions of followers.

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