YourMembership

OCTOBER 27, 2015

A leader’s ability to make shifts to his/her organization is a key skill that is hard to master. For example, millennials prefer meetings to have an experiential learning aspect while baby boomer attendees prefer high-quality service over anything else. Let’s face it. With nearly 2.1 Consumers are more connected now than ever before.

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YourMembership

APRIL 14, 2015

It has a clear finish line, so the organization can know when it has achieved the goal; people like to shoot for finish lines.” For some folks it started with YM’s acquisition of Job Target’s career center business unit in 2014. They want to dominate the job board market. ” As Collins was quoted in a subsequent “Inc.”

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YourMembership

FEBRUARY 27, 2014

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. When looking at the bigger picture, it is important to recognize that AMCs have played a vital role in helping these same types of organizations survive and compete in the business world. Generational Pressures.

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Associations Now

JANUARY 6, 2014

Plus: There are 71 million millennials worldwide—making it a big pool to sift through when looking to boost the membership count. — Capterra Member Mgmt (@CapterraMemMgmt) January 6, 2014. Here’s a resolution to add to your 2014 list: Don’t give up! — Silverbear (@SilverbearLtd) January 6, 2014.

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Social Media How To millennials Tips 40

Associations Now

MAY 23, 2016

94 % The percentage of millennials that would be more willing to try an online service if it was available for free. According to CTIA’s Annual Wireless Industry Survey, 7 in 10 Americans now owns a smartphone, and between 2014 and 2015, our collective mobile data use more than doubled. percent between 2014 and 2015.).

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Survey millennials Industry Marketing 42

Association Adviser

MAY 20, 2014

Marketers and demographers have defined these issues. Working in a small to midsize organization, like working in a family business, requires each generation to make regular contributions to the common good. Gen Y or Millennials. Copyright 2014 Hubler for Business Families. ” Traditionalists. Baby Boomers.

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Technology millennials Boston Communications 60

Associations Now

MAY 16, 2016

With generation Y taking over the workforce, many organizations are reevaluating their membership policies to make them more enticing to millennials. Highlighting results from a November 2014 membership survey by John Wiley & Sons, Inc., Should news organizations move to a nonprofit model? A Campaign Picks Up Steam.

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Associations Now

FEBRUARY 2, 2016

But in 2014 MDA held its last telethon. While the event “served us very well in building a brand and driving engagement,” there was a need to innovate the brand and set it apart from other nonprofits, Executive Vice President and Chief Communications and Marketing Officer Steve Ford told Associations Now.

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Associations Now

FEBRUARY 4, 2016

If you had to choose, which would you rather your organization provide: training and growth programs or diversity and inclusion programs? Somewhat surprisingly, non-white respondents ranked diversity programs fifth in levels of importance, and millennials ranked it sixth.

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Velvet Chainsaw

AUGUST 18, 2014

business centers, but the concept is taking off in many markets around the country. Buyer’s market. It may take a few years, but my money is on a long-term shift to a buyer’s market — especially for room inventory attractive to the huge Millennial market. It’s primarily for the top five U.S. Lower attendance.

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SCD Group

APRIL 6, 2015

In their book When Millennials Take Over , Jamie Notter and Maddie Grant devote a chapter on the importance of organizations to have a digital mindset. In adopting a digital mindset, the digital program represents the largest capital purchase of 2014. Has your entire organization adopted a digital mindset?

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Detroit millennials Technology Strategy 40

Associations Now

APRIL 18, 2014

Even with a comprehensive online community management strategy, your nonprofit organization can still isolate and disappoint its members. — MultiBriefs (@MultiBriefs) April 17, 2014. As millennials continue to stake their claim to the job market, many nonprofits are scrambling to adapt and grow with them.

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SCD Group

JANUARY 13, 2014

How to Create a Mobile-First Content Marketing Strategy By Devika Girish via Content Marketing Institute A recent study by Nielsen and Google suggests that 77 percent of mobile searches are performed at work or home — areas where a PC is also likely to have been available. Yet, mobile website visitors have a 9.56 Your history?

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SCD Group

OCTOBER 7, 2014

While many Board and Search committee members intellectually understand and will profess a desire to move the organization to the next-level, their hearts may still be entangled with the emotions of losing your predecessor as a longtime ally, confidante and in many instances friend. Why is your content strategy failing? Managing data better.

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millennials Content Leadership Social Media 40

SCD Group

JANUARY 5, 2014

I wish you the best for 2014. For decades, membership organizations operated in a kinder, less competitive environment. 2 5/21 Membership, board conflict, name badges & millennial connections: 4 reads for association executives. Hope you have a great 2014! Thanks for reading. They’re doing it live in real time!

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Associations Now

JUNE 25, 2014

A discussion at last week’s ASAE Marketing, Membership & Communications Conference raised this concern, at least indirectly, as several association professionals weighed in on the impact of new or re-envisioned membership models. All deftly moderated by Bryan Kelly, vice president of marketing at Aptify. What might that be?

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Associations Now

JANUARY 27, 2014

It may be useful to help get millennial members in the door, but does it end up holding them back? — Arby's (@Arbys) January 27, 2014. That’s a finding from Greenfield Services’ 2013 Pulse Report, which noted that even though it generally takes eight to 10 marketing contacts to drive action, just 15.4

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Associations Now

JANUARY 13, 2014

Early 2014, for me, is overstuffed with new leadership and management challenges. I’m chairing a committee for a national membership organization whose board I serve on, and I’m also teaching a pair of classes—a first for me. If respect is so crucial, why do organizations fail at it?

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Association Adviser

MAY 20, 2014

Sarah Rosenberger , membership, communication and marketing coordinator for the Indiana Society of Association Executives (ISAE) , agreed. ISAE’s Rosenberger predicted that the next big thing will be greater use of inbound marketing. According to Rosenberger, automated marketing software has been a big win for ISAE.

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Technology How To Video Social Media 60

Associations Now

SEPTEMBER 10, 2014

. “That immediately gave us an idea that perhaps LinkedIn is a good place to try to find like-minded people and attract them to the organization,” she says. The biggest reason likely has to be that LinkedIn was simply a ripe, untapped market for ICF. So, why did it work so well? Perhaps that’s a good sign.

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Recruiting Recruitment Social Media millennials 40

Beth Kanter

AUGUST 7, 2014

While it may be the dog days of August, GivingTuesday 2014 kicks off on December 4th. Jamie is an expert in online engagement and giving, inspiring Millennial donors, and the force behind BMore Gives More, the movement to raise $5.7 Click to Download. This can really boost your efforts.

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Tips millennials Examples Team 28

Beth Kanter

AUGUST 12, 2015

I could tell they were passionate, fired-up people who had great ideas for strategies and projects to help kids learn better,” said Best in a 2014 interview in Fast Company. Disrupting Fundraising Since: 2014. Joe Waters writes the web’s leading cause marketing blog. They just didn’t have the resources. Disruptor: Facebook.

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AvidXchange: Association Management

MAY 16, 2017

Prior to KnowledgeTree, Chris served as Executive Vice President and General Manager of StrikeIron, where he was responsible for the day-to-day management of the organization. The 440% revenue growth from 2011 to mid-2014 led to StrikeIron’s successful acquisition by Informatica. Software continues to eat the world.

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