2015 Marketing Member Engagement Social Media 
Associations Now
APRIL 5, 2017
Offering volunteer opportunities can be one of the most effective ways to bring members closer to your association. One way to deepen member engagement is create enough different opportunities to match your members’ volunteering preferences. But the work they do needs to benefit the volunteer as well as the organization.
Membership Marketing
JULY 26, 2018
2018 marks the tenth anniversary of the Membership Marketing Benchmarking Report. However, this has not represented a changeless marketing environment. Here are some of the major changes associations have put in place in their membership marketing efforts. This digital channel was almost invisible in our research until 2015.
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Associations Now
JUNE 25, 2015
A new report on social media use among associations shows they have grown increasingly more comfortable in using social media over the last couple of years. Overall, organizations are becoming not only smarter in their use of social media but braver. Here’s a look at that finding and more.
Socious
NOVEMBER 3, 2016
Customer marketers may have an even tougher time answering that question than most. While vital to your business’s success, customer marketing often takes a backseat to other topics at sales and marketing conferences. We’ve built our company around helping you improve customer and member engagement. Let us help.
Higher Logic
MAY 8, 2019
Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Giving your members the opportunity to select the kind of information they want to receive from your association will mean more opens for your emails. The Basics + Benefits.
Higher Logic
JANUARY 12, 2016
Forrester predicted branded communities were going to be “the next big thing” in 2015. This growing interest in communities is centered around organizations’ need to facilitate collaboration and accelerate organic engagement with their constituents. At some point, your social media channels are simply not enough.
YourMembership
FEBRUARY 20, 2015
Deliver high value content and services to members that align with the organization’s stated values. We are halfway through the first quarter of 2015 and I can honestly say that our focus on identifying and bringing to market the products and services that will enrich the lives of associations and their members has never been greater.
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