Associations Now

APRIL 7, 2017

Are private job boards hindering your ability to recruit millennials? Many associations are struggling with millennial recruitment, so they need to use every tool in their arsenals to connect with young prospects and showcase their value. Ease of access is a priority for millennials. ” Big TECH News. .

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Associations Now

DECEMBER 22, 2016

As 2017 approaches, here are four questions to ask to create realistic routes toward accomplishing your resolutions related to nondues revenue. In 2017, think about what partners might work well in an affinity relationship. What are your 2017 nondues revenue questolutions? But, according to researchers from four U.S.

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Reid All About it

JANUARY 26, 2018

Attracting millennial/young professional supporters. The Millennial Generation: A Demographic Bridge to America’s Diverse Future (Washington DC). The millennial generation, now 44% minority, is the most diverse generation in American history. Five-Steps to a CME Digital Content Strategy. Tue 1/30 at 9:30 a.m. –

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Reid All About it

OCTOBER 27, 2017

Recruit and Retain Millennial Members. Millennials make up one third of the workforce today, and at the rate Baby Boomers are retiring, millennials will make up 75 percent of the workforce in the country by 2025. SURGE 2017. Tue 10/31 at 2:30 p.m. 1 CAE credit. 1 CAE credit. More info/register. Host: HighRoad Solution.

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Socious

JANUARY 4, 2017

No one is sure how that mission will evolve in 2017, but we know we can learn from the changes and advances from last year. These articles will give you a head start on 2017, covering topics from member engagement to business management. Article #3) Why Building Community Online is Important When Attracting and Engaging Millennials.

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Reid All About it

NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

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Slice-Works

JANUARY 11, 2017

What dominates the social media scene in 2017? Here’s what a few pros had to say: “I see ecommerce brands investing a lot more in paid social and I think that trend will continue into 2017″ says William Harris, Ecommerce Growth Consultant at Elumynt.com. “It’s not enough to simply pay for ads on Google Shopping. “I

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Association Adviser

NOVEMBER 27, 2017

At this month’s Leaders Retreat, ASAE presented a research brief titled “Drivers of Change” first published in August 2017 about changes most likely to affect associations in the coming years. Photo by Chris Leipelt on Unsplash. Do you agree with this list of priority drivers of change?

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Association Adviser

AUGUST 23, 2017

Associations that lead their industries through content and education also will see the creation of new ways to monetize that engagement, which will more easily allow them to fulfill their mission and make investments in the future. DeBarr: It comes down to having a thorough knowledge of what content you have within your reach.

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WBT Systems

JULY 24, 2018

The ASI survey respondents are optimistic about the future of their associations—but less so than in 2017. MGI noted the benefits of recruiting younger members: associations with increases in their one-year membership and five-year membership numbers are significantly more likely to have a higher percentage of millennial members.

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.orgSource

MARCH 6, 2023

Perhaps it’s content that’s missing the mark. ENA’s culture journey brought the group from a score of minus one in 2017 to a score of 40.5 Experiences like the following make Millennials and GenX, groups that associations are seeking to engage, consider even long-standing organizations with a dose of suspicion.

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Association Adviser

NOVEMBER 29, 2018

Forbes.com: Millennials: A Generation of Page-Turners, Jan. Magazines and other print media offer something digital content just can’t touch, literally. There is more flexibility in the content we can produce with print versus digital content. Rachel Brown is a senior content strategist with Naylor Association Solutions.

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Reid All About it

OCTOBER 21, 2016

After completing the survey, you’ll have the chance to win one of five registrations to Learning • Technology • Design 2017 – and, if you win, I’ll be very envious. 5 Keys to Association Website Success in 2017 (Columbia MD Idea Swap). Terry Ibele, content manager, Wild Apricot. Here’s another link to the survey.

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Associations Now

FEBRUARY 24, 2017

As I noted last month , people in this career stage want to network and get to know other professionals in hopes that it helps their career, which is why offering some type of job fair, along with career-oriented content and opportunities, could be an effective strategy for wooing them.

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Associations Now

JULY 14, 2017

— Entrepreneur (@Entrepreneur) July 14, 2017. Kelly contends that baby boomers put a lot of focus on being present in the workplace, but millennials prefer more flexibility. The Content Marketing Institute shares ways you can use Twitter data to inform creativity. .” Understanding Balance. Other Links of Note.

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Association Adviser

MARCH 14, 2018

Christina graciously took time to speak with Association Adviser about the excitement of building a career that is larger than working for just one organization, becoming a better association manager, and why everyone should kick the stereotyped “millennial” label to the curb. CM : I joined AMPED in April 2017. hours away in Madison.

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Associations Now

JANUARY 13, 2017

The first clip, discussing millennials and money, is above.). — BMe Community (@BMeCommunity) January 11, 2017. BMe, which has support from a number of philanthropic groups, is consulting with AAFCA on the series’ content. We're going LIVE on Thursday … tune in!!

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Associations Now

JANUARY 26, 2020

IAAPA moved its worldwide headquarters to Orlando in spring 2017 to be in the global epicenter of the theme park and attractions industry. At IAAAPA we work to embrace new thoughts and ideas from our membership as well as adjust meeting content and the Expo agenda based on their recommendations.

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Associations Now

MAY 5, 2017

MBA,CMP,DES (@blalockt) May 5, 2017. Despite the popularity of new social media networks like Snapchat, millennials are still more likely to share content on Facebook than any other platform, reports Business Insider. Keeping Your Cool. — TamelaB. Facebook is still king. Don’t make your team use software they don’t like.

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Associations Now

MAY 26, 2017

Keep your eye on these five top trends in the second half of 2017. “While technology can appear to be pulling people away from personal connections and face-to-face interactions, these tools do change the way people consume content and engage with others,” says EIC. Also: clever ways to use hashtags to attract new talent.

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Associations Now

JUNE 28, 2017

That’s according to the preliminary findings from Marketing General Incorporated’s 2017 Membership Marketing Benchmarking Report, which will be released later this summer at ASAE’s Annual Meeting & Exposition in Toronto. How are you performing in 2017? Have you noticed any trends giving shape to your membership this year?

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Associations Now

JULY 24, 2017

Small hotels are trying to entice millennial customers by offering significantly discounted rates through the e-retailer Boxed.com, reports the New York Post. — Association Adviser (@AssocAdviser) July 24, 2017. It’s easy to fall into the trap of delivering content that only a small part of your membership wants to hear.

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Associations Now

JUNE 2, 2017

— CommPartners (@CommPart) June 2, 2017. Ensure that you and your team have openly communicated about goals, intended outcomes, content, and metrics,” writes Aubrey Mellos in a recent CommPartners blog post. Millennials are rapidly taking over senior positions. #asae #elearning #assnchat [link] pic.twitter.com/Y8REIKeCfm.

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Associations Now

JUNE 27, 2017

While Univision doesn’t share the taste for tenacious legal battles that Gawker did, you could look at its work on the millennial-focused TV network and website Fusion and see some direct parallels there. It would be the tools to build your content and display that content to the world. Now, not all is sunny post-mergerville.

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Reid All About it

MAY 5, 2017

Hear about the Auto Care Association’s (ACA) 2016 ASAE Gold Circle Award-winning campaign for their Auto Care Careers Program and the challenges it addressed, including effective website design, marketing to millennials, and social media outreach. Location: Bethesda MD. 1 CAE credit. More info/register. Host: CommPartners. 1 CMP credit.

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SCD Group

MAY 23, 2012

I love working with and nurturing Millennials. And, I love presenting and facilitating discussions about Millennials and other generations in the work force. By 2017 (just five years from now), millenials will have more spending power than any other generation in America. Who Are They? Some call them Generation Y. communication.”

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Reid All About it

DECEMBER 2, 2016

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Best Practices for Content Migration Readiness.

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Reid All About it

DECEMBER 2, 2016

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Best Practices for Content Migration Readiness.

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San Jose millennials Revenue Content 150

Reid All About it

APRIL 20, 2018

Anna Ruth Williams explains why thought leadership content works —and she has eight statistics to back up her argument. I know this is a self-serving share, but, seriously, thought leadership content is all about being a valuable resource, establishing authority and trust, and developing relationships with your target audience.

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Association Adviser

MAY 25, 2017

There were many great education sessions at ASAE’s 2017 Membership, Marketing & Communications (MM&C) Conference, held earlier this month in Washington, D.C. This type of targeting minimizes cost and time, and it gives members valuable content and offers they truly want. Email subject lines are key to increase your open rates.

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Association Adviser

FEBRUARY 26, 2018

Part 4 of our 2017 Association Communications Benchmarking Study series. If you’re not a millennial – loosely defined as people born between 1980 and 2000 (ages 18 to 38 years old today) – you may feel that you are unqualified to understand what motivates them. Segment your content. So good job, you are on your way!

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Reid All About it

MAY 11, 2018

Hear about the most important traits of an effective volunteer board, based on a study published in early 2017 by AH and Kaiser Insights. Learn how to sell online learning content in bulk through your corporate customers/members. Bryan Clark, Associate, Vedder Price. Wed 5/16 at 2 p.m. Traits of an Effective Board. 1 CAE credit.

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Associations Now

APRIL 6, 2017

. “There’s a growing amount of free and low-cost continuing education options, validating why associations—now more than ever—need a strategic education plan, technology to support the strategy, and content that’s engaging and relevant to members and nonmembers alike,” Abila’s Member Professional Development Study 2017 states.

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