Membership Marketing

JULY 20, 2017

The 2017 Membership Marketing Benchmarking Report is now available as a downloadable PDF. In addition the increases reported in total membership counts, the 2017 Membership Marketing Benchmarking Report also highlights continuing strong data on other key membership statistics. Here are some of the highlights of this year’s research.

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Associations Now

JUNE 14, 2017

How to use the latest Facebook and Instagram features to reach and engage with millennials online. Keeping up with the latest product developments and figuring out how best to deploy them can be tricky—especially when you have to figure in how a diverse audience of millennials uses these platforms. Rallying Cry.

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Achieve

OCTOBER 16, 2017

2017 is a year that has witnessed some of the darkest moments and events in our country in decades: Immigration and travel bans. 2017 Millennial Impact Report. One thing has been made very clear by millennials…. To download this year’s Millennial Impact Report or previous years’ reports, please visit. If Achieve’s.

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Associations Now

MARCH 8, 2017

As millennials make up a more and more of the workforce, this digitally obsessed demographic is shifting business travel trends. And millennials often prefer Airbnb-like accommodations, which tend to have more of a local feel. Millennials are feeling the effects of business travel on their home lives.

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Associations Now

DECEMBER 23, 2016

As a new year begins, associations reveal their predictions of what’s to come in their respective industries in 2017. From cruising and business travel, to retail and realty, here’s what associations think 2017 will bring. For instance, from 2016 to 2017, U.S. million in 2017. Travel is taking off. In its U.S.

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Blue Sky eLearn

MAY 29, 2018

Podcasts have become increasingly popular over the past decade and as a millennial I am going to give my insights as to why. The first is a 2018 study conducted by Nielsen and Edison Research which found: 42% of millennials, ages 18-34, listen to at least one podcast a week. citizens and podcasts. appeared first on Blue Sky eLearn.

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Blue Sky eLearn

NOVEMBER 22, 2017

According to a 2017 ATD Report , 81% of adopters cited this as the most common application. If you have not, or are still on the fence about starting to use microlearning at all, here are some of the top reasons to start! Reinforce or supplement formal training.

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Associations Now

JUNE 7, 2017

Being a little more flexible with your business travel policy may keep your millennial employees happy. It’s no secret that employers are going to have to be adjustable to keep up with the needs and preferences of millennials. — Deirdre Reid, CAE (@deirdrereid) June 6, 2017. Future Proof.

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Achieve

APRIL 4, 2017

It’s no secret that millennials (those born 1980-2000) want to do good. We’ve heard these statements from millennials themselves, and we have reported on them throughout the entirety of the Millennial Impact Project. It’s important to note, however, that millennial involvement looks very different than that of generations past.

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Associations Now

MAY 4, 2017

Millennials are rising through the ranks in their careers, and in doing so, they may be coming up against a surprising leadership challenge. As more millennials step into leadership roles, they do so with different career challenges than their predecessors. — Event Garde LLC (@EventGardeLLC) May 4, 2017.

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Associations Now

MAY 4, 2017

Now, Nokia makes bathroom scales , and according to Nicholas Mattar, the director of marketing at the Detroit Regional Chamber, who presented this week at ASAE’s 2017 Marketing, Membership & Communications Conference , 13-year-olds are using the social app Snapchat on their personal smartphones. Why should this matter to associations?

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Association Adviser

MAY 25, 2017

There were many great education sessions at ASAE’s 2017 Membership, Marketing & Communications (MM&C) Conference, held earlier this month in Washington, D.C. The post Key Takeaways Association Marketers Need to Know from ASAE’s 2017 #MMCCon by Association Adviser staff first appeared on AssociationAdviser.com.

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Associations Now

DECEMBER 5, 2016

The consumer trends that respondents believed will have the greatest impact on their industry in the next 10 years were mobile, the emergence of millennials, advanced marketing analytics, demand for personalization, and increased focus on convenience. Millennials are driving the increasing demand for personalization, according to the study.

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Reid All About it

DECEMBER 2, 2016

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? 2016 Learning Trends, 2017 Learning Forecast.

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Achieve

OCTOBER 25, 2016

New research from Achieve investigates millennials’ ongoing cause engagement behaviors during a presidential election year. Today Achieve, in partnership with the Case Foundation, released the second wave of research from the 2016 Millennial Impact Report. The second wave of data surveyed millennials from June through August 2016.

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WBT Systems

JANUARY 3, 2017

We are all making personal and professional new year’s resolutions for 2017, setting goals and making promises to ourselves to keep them this year. Take a look at the Top Association Management Predictions for 2017 from 13 experts, in this report from Aptify.

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Associations Now

APRIL 7, 2017

Are private job boards hindering your ability to recruit millennials? Many associations are struggling with millennial recruitment, so they need to use every tool in their arsenals to connect with young prospects and showcase their value. Ease of access is a priority for millennials. ” Big TECH News. .”

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Associations Now

FEBRUARY 7, 2017

A new Deloitte survey shows millennials’ workplace wants have shifted in the last year. But, after 12 months of political and social upheaval, those ambitions have been tempered,” said the freshly released freshly released Deloitte Millennial Survey 2017. “But, What a difference a year can make. Focus on flexibility.

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Associations Now

DECEMBER 22, 2016

As 2017 approaches, here are four questions to ask to create realistic routes toward accomplishing your resolutions related to nondues revenue. In 2017, think about what partners might work well in an affinity relationship. What are your 2017 nondues revenue questolutions? But, according to researchers from four U.S.

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Reid All About it

DECEMBER 2, 2016

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? 2016 Learning Trends, 2017 Learning Forecast.

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Associations Now

OCTOBER 25, 2016

Now, PMA is trying it again—this time focusing on millennials. We want to be able to be a resource that they can suggest to their millennial and Gen X employees.” The post Manufacturing Group Tries to Draw Millennials With New Initiative appeared first on Associations Now.

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Reid All About it

OCTOBER 27, 2017

Recruit and Retain Millennial Members. Millennials make up one third of the workforce today, and at the rate Baby Boomers are retiring, millennials will make up 75 percent of the workforce in the country by 2025. SURGE 2017. Tue 10/31 at 2:30 p.m. 1 CAE credit. More info/register. Host: HighRoad Solution.

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Reid All About it

JANUARY 26, 2018

Attracting millennial/young professional supporters. The Millennial Generation: A Demographic Bridge to America’s Diverse Future (Washington DC). The millennial generation, now 44% minority, is the most diverse generation in American history. Creating and running outstanding campaigns. Tue 1/30 at 9:30 a.m. – 1 CAE credit.

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Slice-Works

JANUARY 11, 2017

What dominates the social media scene in 2017? Here’s what a few pros had to say: “I see ecommerce brands investing a lot more in paid social and I think that trend will continue into 2017″ says William Harris, Ecommerce Growth Consultant at Elumynt.com. “It’s not enough to simply pay for ads on Google Shopping. “I

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Higher Logic

SEPTEMBER 19, 2017

They are direct quotes from Marketing General’s 2017 Membership Marketing Benchmarking Report , which lists new member acquisition as one of the top three priorities for associations. The number one member benefit millennials are looking for is jobs, according to a study by Abila. Answer 1: Not gaining new members.

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Associations Now

MARCH 10, 2017

PNP Staffing Group’s “2017 Association Salaries, Staffing & Trends Report” reveals some common threads among associations, including organizational priorities and the effects of more millennials in the workplace. As for 2017, 40 percent said they plan to add staff, mostly for membership services and education programs.

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Socious

JANUARY 4, 2017

No one is sure how that mission will evolve in 2017, but we know we can learn from the changes and advances from last year. These articles will give you a head start on 2017, covering topics from member engagement to business management. Article #3) Why Building Community Online is Important When Attracting and Engaging Millennials.

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.orgSource

FEBRUARY 27, 2023

Back in 2017, McKenzie reported that: “By 2030, 75 million to 375 million workers (3 to 14 percent of the global workforce) will need to switch occupational categories. Millennials and GenX, in particular, are deliberately seeking to work in organizations that support their professional growth. A culture of education is exciting.

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Potomac Core

MARCH 3, 2020

SEPA uses strategy to run as a market focused nonprofit organization and they are on a robust growth trajectory: Merged with the Association for Demand Response & Smart Grid (ADS) in 2015 and SGIP (formerly the Smart Grid Interoperability Panel) in 2017. Millennial’s as key to club workforce.

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Association Adviser

FEBRUARY 26, 2018

Part 4 of our 2017 Association Communications Benchmarking Study series. If you’re not a millennial – loosely defined as people born between 1980 and 2000 (ages 18 to 38 years old today) – you may feel that you are unqualified to understand what motivates them. Acknowledging a challenge is the first step to finding a solution.

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Mariner Management

OCTOBER 24, 2019

ASAE’s 2017 Decision to Attend study confirms this. In fact, 43% of GEN Y Millennials reported they are attending more workshops, seminars, conventions and exhibitions. According to 2017 Eventbrite study , we need to amp up the experience. Everyone’s too busy.” So where’s the mismatch?

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Associations Now

NOVEMBER 9, 2016

Be a magnet for millennials. Design a conference experience that appeals to millennials, the largest population in the U.S. According to the 2017 Global Meetings and Events Forecast , millennials seek unique, personal experiences in destinations offering “cooler activities,” such as musical events.

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Associations Now

JANUARY 9, 2020

For example, a North American market research study published late last year found that 35 percent of millennial guests are looking for more vegetarian options on menus. And the International Food Information Council’s 2019 Food and Health Survey found an increased interest in plant-based diets.

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Association Adviser

NOVEMBER 27, 2017

At this month’s Leaders Retreat, ASAE presented a research brief titled “Drivers of Change” first published in August 2017 about changes most likely to affect associations in the coming years. Photo by Chris Leipelt on Unsplash. Do you agree with this list of priority drivers of change?

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Reid All About it

NOVEMBER 10, 2017

I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. Although I highly enjoyed the future of learning and AI conversations, I loved loved loved Lisa Campo’s video: 5 Ways to Repel Millennials from Your Association. 10 CAE credits. More info/register. Host: ReviewMyAMS.

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Associations Now

JANUARY 6, 2017

The goal of the sweepstakes is to engage millennials and create social buzz through Twitter about the many positive benefits of tea,” said Peter Goggi, president of the council. Approximately 87 percent of millennials drink tea.” Thinking ahead to 2017, we wanted to amplify the excitement around National Hot Tea Day,” Goggi said.

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Associations Now

SEPTEMBER 15, 2017

The city topped two recent surveys: Glassdoor’s “ 25 Best Cities for Jobs in 2017 ” and Apartment List’s “ Top 10 Metros for Millennials.” If you’re in the job market, you might want to head to Pittsburgh—especially if you’re just starting out in your career.

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