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How to Turn Around Your Sponsorship Revenue

Velvet Chainsaw

If your conference is like most, sponsorship revenue is underperforming. There are two benchmarks we like to use to identify healthy conference revenue business models: Industry revenue — 30 percent or more of a conference’s total revenue should come from the combination of sponsor, exhibit and advertising revenue.

Revenue 72
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Daily Buzz: Why Membership Matters More in 2019

Associations Now

And in 2019, membership programs might matter more than ever before. If yours is an organization dependent upon any earned or contributed revenue at all, then long-term solvency may depend on how well your organization is able to adapt to today’s rapidly changing world.”. How to Approach Personalization Without AI.

Revenue 102
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Risk, Revenue Recognition and Recovery

Velvet Chainsaw

For well over a year, we’ve consulted with dozens of associations on their go/no-go event strategies. The two major variables that impacted 2020 revenue were the dates of your event and whether you have an expo with a conference or a conference with an expo. Revenue for anchor exhibitors cannot be recognized until that happens.

Revenue 98
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3 Ways Online Communities Help Software Companies Drive Revenue

Higher Logic

Why Community Should Be Part of Software Companies’ 2019 Strategy. The business case for these buyers will show the potential increase in revenue from retention, upsell, and cross-sell opportunities. How does each one of these drive more revenue? The Time is Now: Is Community Part of Your 2019 Strategy?

Software 159
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Book of the Month—January 2019

Association Success

How is your association committing to a competitive education strategy? Presently, a large majority of associations do not have an education strategy. In her book, Tracy King talks about how workforce disruptions, new technologies, and tight budgets place enormous pressure on professional association continuing education teams.

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Daily Buzz: How to Reengage Audiences During Your Presentation

Associations Now

One speaker weighs in on how to keep listeners tuned in while you’re talking. Clark offers these strategies to reignite an unfocused audience: Move to a different part of the stage. — Community by Association (@CommunitybyAssn) September 18, 2019. How do you do that? What makes an office cool in 2019?

Austin 88
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Association Brain Food Weekly: 1.11.19

Reid All About it

I also like perusing posts on 2019 trends. WBT Systems shares five trends and opportunities they see for association e-learning in 2019. TechSoup Tour: How to Access Donations, Discounts, and Resources. Learn how to tackle some common challenges unique to component-based associations with examples from the CRP community.

DC 275