Fonteva

FEBRUARY 9, 2021

However, as time goes on, the same old engagement tactics won’t hold out. Whether more engaging alternatives are popping up or you’ve simply run out of fresh ideas, it’s worth it to explore how you can strengthen your association member engagement strategy. Email marketing and communication. Read on to learn more.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

Protech

APRIL 29, 2021

COLUMBIA, M d. – April 29, 2021 – Protech Associates, Inc. Protech was nominated in the Corporate & Community – Customer Engagement Event category for its 2020 Virtual Fusion Customer Conference. . Fusion 2020 was a huge success for all involved. About Protech .

Maryland 98

Maryland Conference Technology Team 98

Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. The deadline for ASAE members to apply for a judge spot is February 9, 2021. Forget “normal.” Inclusive leadership.

Innovation 359

Innovation Las Vegas Communications Education 359

Association TRENDS

FEBRUARY 18, 2021

Although “engaging people” might not seem like the most groundbreaking approach to organizational growth, it’s a simple idea that has wide-reaching effects. Making connections and growing professionally is most likely one of the top reasons why members join your association. Strengthen Your Association’s Value Proposition.

Member Engagement 52

Member Engagement eBook Strategy Revenue 52

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Microsoft’s 2021 Work Trend Index focuses on the move to hybrid work.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

FEBRUARY 12, 2021

If you know an association professional or board member who needs a wake-up call, this MemberSuite post should do the trick. They urge associations to stop living in limbo and start planning virtual events for 2021. Presenters: Harneet Singh, Director of Marketing, Preseem. The Future of the Event Industry: 2021 Outlook.

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

DECEMBER 4, 2020

Tagoras is running a brief survey to determine how organizations offering professional development will focus their time and resources in 2021. He shares ideas to get you started with 2021 conference planning. More info/register (fee for MPI non-members). 2021 Event Trends. Leave the event with a plan of action for 2021.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Reid All About it

FEBRUARY 19, 2021

They also describe how credentialing programs can help your association increase member engagement and revenue. I love Marketing General Inc.’s I love Marketing General Inc.’s AMS experts will be showcasing platforms and sharing their knowledge with the association market. Host: American Marketing Association.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

Reid All About it

FEBRUARY 26, 2021

MemberSuite says member expectations are different now in 2021, the bar is set higher. It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market.

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

JANUARY 8, 2021

I was going to pull out a quote from Lowell Aplebaum’s piece about the exciting possibilities for associations in building new norms in 2021, but I can’t choose. Jodi Harris, Content Marketing Institute ). 2021 Association Survey Results with ReviewMyAMS. Amy Gitchell, Marketing Specialist, GrowthZone AMS. Forget normal.

Las Vegas 370

Las Vegas Case Study Conference LMS 370

Reid All About it

FEBRUARY 5, 2021

The Community Roundtable invites online community managers to participate in their 2021 State of Community Management survey. WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you. No one knows what 2021 will bring but MemberSuite says you should plan for a few different scenarios.

San Diego 370

San Diego Price Strategy Education 370

Reid All About it

APRIL 30, 2021

McKinley Advisors describes how environmental factors have impacted the performance and priorities of associations in their survey report, Association Viewpoint: Renewal, Reinvention and Responsibility , conducted in February 2021. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Host: Fridays@4.

Education 354

Education Technology Strategy Revenue 354

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SEPTEMBER 18, 2020

The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Member engagement. I especially love the first one because members are craving that—heck, we all are.

Montana 350

Montana Certificate Conference Content 350

Reid All About it

NOVEMBER 27, 2020

If your board (or C-suite) hasn’t accepted the fact that your association must offer online education to your members and market, then you’ll want to read this post from WBT Systems. Membership Momentum: Leading Your Association into 2021. What’s in Store for Meetings and Events in 2021? Online learning. Host: Hubb.

Las Vegas 369

Las Vegas Virginia Content Washington 369

Nimble AMS

DECEMBER 7, 2020

As we move toward the end of a year that’s been tough for – well, the whole world – and look forward to a bright 2021, we welcome our new Nimble AMS general manager, Susan Connors. and Harte-Hanks Direct Marketing. 2020 Benchmark Report: Preparing for 2021 and Beyond. It’s an exciting time over here at Nimble AMS. Download now.

Team 78

Team Products Member Experience System 78

GrowthZone

FEBRUARY 25, 2021

The 2021 Association Industry Survey results revealed similarities in the challenges facing associations. Member Engagement. They’re reluctant to try new things, even to expand our development pie or member engagement. Member Engagement. Not being able to plan accordingly for 2021. Government.

Survey 133

Survey Technology Member Engagement Leadership 133

Reid All About it

APRIL 23, 2021

Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started. Come and listen to members (both volunteer leaders and those not on committees, boards, etc.) Get an overview of major risks facing associations in 2021.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

APRIL 16, 2021

When AI is part of a well-formed marketing strategy, the rewards of effective personalization can be considerable. Organizations are not only seeing deeper engagement, but also increased sales and more diverse revenue streams. Building the 2021 Event Playbook. How to Deliver Awesome, Engaging Webinars in a WFH World.

Revenue 363

Revenue Strategy Team Content 363

Association Analytics

SEPTEMBER 22, 2021

According to Marketing General Incorporated’s 2021 Marketing Benchmarking Report, 50% of associations surveyed believe lack of engagement is the top reason members didn’t renew. Because engagement is critical to retaining members, many associations are using a member engagement score to track and build loyalty.

Member Engagement 169

Member Engagement Committee Tips Class 169

Reid All About it

APRIL 2, 2021

A new report from Bruce Rosenthal Associates, HPN, and Ricochet Advice, The Conference Roadmap to Recovery , presents survey responses from 8,525 association members on their likelihood to attend conferences in 2021. 21 SEO tips, tactics, and trends for website content in 2021. Mike Murray, Content Marketing Institute ).

Revenue 335

Revenue Conference Industry Strategy 335

Reid All About it

SEPTEMBER 11, 2020

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Top Trends to Increase Non-Dues Revenue and Membership Dues in 2021. Host: Cvent.

LMS 329

LMS Montana Revenue Price 329

GrowthZone

FEBRUARY 1, 2022

Member engagement programs. Lessons learned from 2021, and so much more! Nearly half of respondents launched new member services, offerings or tools during 2021 that are showing promise today. It connects members nationwide with participating businesses.

Communications 78

Communications Innovation Directory Discount 78

Reid All About it

OCTOBER 1, 2021

” Contrarian marketing common sense. – Engage 2021. Learn how to create authentic engagement using real video content. 3 Ways to Mine Your AMS Data to Create and Execute a Profitable Member Engagement Strategy (with Minimal Staff Time). Behind the Scenes of the (Hybrid) Skift Global Forum 2021.

LMS 195

LMS Conference Technology Content 195

Association Freak

MARCH 2, 2024

REBOUND IN MEMBER GROWTH After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

FAQ 72

FAQ Revenue Innovation Member Experience 72

Reid All About it

AUGUST 27, 2021

If virtual or in-person conferences are part of your organization’s strategy—whether you’re a non- or for-profit, large or small organization—please participate in the Tagoras 2021 Virtual Conferences survey. Reunite or meet with new peers and discover new possibilities as we close summer 2021. Non-dues revenue.

Tampa 200

Tampa Revenue Education Content 200

Reid All About it

AUGUST 7, 2020

Virtual event and community platforms give you the chance to eavesdrop on what your members and others in your market are talking about. Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.

Montana 369

Montana Conference Education Tennessee 369

Nimble AMS

NOVEMBER 21, 2022

O n GivingTuesday 2021, donations totaled $2.7 Use tangible marketing materials. To increase the excitement for your GivingTuesday campaign consider creating physical marketing materials like posters, signs, door hangers, or mailers. If GivingTuesday wasn’t already on your organization’s radar, it should be.

Social Media 129

Social Media United States Tips Member Engagement 129

Association Freak

MARCH 1, 2024

Rebound in Member Growth After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

Revenue 72

Revenue FAQ Innovation Member Experience 72

Nimble AMS

MAY 13, 2022

Recruiting younger members by providing desirable benefits is vital for organizational success and longevity.?When When young professionals join your organization and meet their professional or personal goals, it maximizes member engagement, accelerating your own association goals. Education programs. Networking opportunities ?.

millennials 113

millennials Certificate Member Engagement Tips 113

Reid All About it

JULY 2, 2021

Creating your Content Stream—from Marketing to Sales to Programs. Content is key to marketing and sales success across the entire member lifecycle from prospect to paying member to actively engaged volunteer and leader. Host: American Marketing Association. It’s the underlying principle of Inbound Marketing.

Technology 370

Technology Strategy System Education 370

Reid All About it

MARCH 19, 2021

Event Strategies 2021 and Beyond. Tune in and learn about what virtual event platform options are in the market and why one may be a better fit than another for you. Come away with tools you can use to transform your business’ marketing outreach and learn tips on branding yourselves or your business. Wed 3/24 from 10 a.m.

LMS 370

LMS Nashville Strategy Video 370

Reid All About it

OCTOBER 15, 2021

The survey explores how association executives are managing member engagement and retention, achieving operational goals, crafting digital transformation strategies and coping with the ongoing effects of the COVID-19 pandemic. Fíonta consulted the Membership Marketing Benchmarking Report from Marketing General Inc.

Revenue 195

Revenue Committee Strategy Technology 195

Reid All About it

OCTOBER 29, 2021

They’re asking you to help by sending the Association Sponsor Engagement Study to your sponsors. Leading Learning released The Virtual Conferences Report 2021. Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. Host: MPI (possible fee for non-members).

Revenue 195

Revenue Survey Leadership Education 195

Reid All About it

JUNE 11, 2021

If members are burnt out on virtual everything, how do you convince them to make time for online education? WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Do you need support with membership marketing?

Certificate 322

Certificate Technology Communications Revenue 322

Reid All About it

NOVEMBER 12, 2021

Marketing fundamentals. Tom Roach at Marketing Week says these seven fundamentals of marketing communication have stayed relevant because they’re based on how our brains work, not on how specific technology works. It’s a good list to compare against your marketing strategies and tactics. Board foresight. Host: MemberBoat.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

Associations Now

AUGUST 28, 2023

Marketing General Incorporated’s 2023 Membership Marketing Benchmarking Report found that associations are experiencing an increase in membership following declines during the pandemic. That’s according to Marketing General Incorporated’s 2023 Membership Marketing Benchmarking Report , which surveyed 800 participating associations.

Report 97

Report Recruiting Recruitment Innovation 97

Membersuite

JANUARY 27, 2021

We were all looking forward to 2021, thinking the disruption caused by the pandemic would soon fade away, but COVID insists on sticking around. They figured out what their members and market needed, and provided it, such as pandemic-related resources, and new virtual networking and education events.

Survey 106

Survey Education Communications Marketing 106