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Member Onboarding Series, Part 2: How to Make Sure New Members Get Their Money’s Worth

Associations Now

An important way of keeping members engaged early on is to make sure they know what they’re getting—and that means creating frequent touchpoints throughout that first year. This is the second part of a three-part series on member onboarding. Do things incorrectly and you may find that these members are one and done.

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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. SMS marketing. Staff meetings. More info/register.

Revenue 256
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Association Brain Food: 12.22.23

Reid All About it

They explain how to plan and prepare for a staycation that’s more enjoyable and rewarding than normal days off. Ethics in Association Management Join a scenario-based session about how to recognize an ethical issue, understand how to apply ASAE’s Ethical Decision Making Model, and work through the ethical issues in the workplace.

Analysis 291
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Association Brain Food: 4.19.24

Reid All About it

Bulletin describes how member apps help improve member engagement by providing centralized communication channels for members. 5 Ways to Engage Your Board Members into a Sponsorship Strategy Learn strategies to foster board buy in as well participation in your organization’s sponsorship strategy. .

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Members Hire Strategic Solutions

Potomac Core

Jeff Morgan , President & CEO, Club Management Association of America ( CMAA ), leads an organization who helps club professionals and clubs become more successful in a time of uncertainty and generational change. Staff: Alignment with member challenges and nimble enough to support the Profession throughout an era of uncertainty.

DC 232
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Association Brain Food: 2.2.24

Reid All About it

At Sidecar, Amanda Kaiser and Amith Nagarajan describe another approach to helping members connect with each other: AI matching. m3Magazines shares advice on transforming your magazine into a valuable asset members will love. Print magazines. I’m happy to feature it as long as it’s not too product-centric. 1 CAE credit. . –

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Association Brain Food Weekly: 6.18.21

Reid All About it

Billhighway describes the chapter self-assessment exercise used by the Associated General Contractors of America to collect data for chapter benchmarking. How to conquer communication debt aka email/message overwhelm. How some Americans are breaking out of political echo chamber—check out the unbiased news sites he mentions.

LMS 369