Jamie Notter

MARCH 21, 2014

Elizabeth Engel, Leslie White, and I put out a White Paper last week on risk, strategy, and implementation. Although not in the title of the white paper, conflict is a big piece of what we write about.

Analysis 70

Analysis Tips Resources Team 70

Associations Now

DECEMBER 4, 2015

An updated International Association of Exhibitions and Events white paper includes new tradeshow trends affecting the industry. Friedman, chair of IAEE’s Future Trends Task Force and president of Time & Place Strategies, Inc., The updated white paper looked at data in a number of ways. The first was big data.

Organization 40

Organization Analysis Education Industry 40

Jamie Notter

AUGUST 5, 2014

Elizabeth Engel and Peter Houstle wrote an outstanding white paper earlier this year that provides a great map of the different aspects you will need to keep in mind if you want to get serious about data ( free download ). Leadership Strategy' ” But data-based decision making is not easy. ” Good luck with that.

Social Media 70

Social Media Survey Analysis Leadership 70

Nimble AMS

FEBRUARY 3, 2022

When you’re looking to link with tools like career centers, event services, an LMS or some other type of integration, your data strategy will play a role. Below are some tools that can help your membership engagement and growth strategies. Some of these systems don’t fit seamlessly together.

Tools 140

Tools Software System Library 140

Achieve

DECEMBER 19, 2017

But if data showed that your highest-value users are more likely to be older than 45 and female, you’d likely rethink your strategies and tactics in response. Setting goals that align with your nonprofit’s digital strategy allows you to measure effectiveness and adapt tactics to improve conversions.

Newsletter 52

Newsletter Analysis Report Strategy 52

Reid All About it

JUNE 2, 2017

Hear about the recently released PCMA white paper, The Power of Events , providing insights into adult learning behaviors and expectations, examples of digital event/engagement adoption models, and a five-year, live streaming case study from PCMA. Presenter: Vivian Swertinski, strategic services manager, Informz. Tue 6/6 at 2 p.m. –

Raleigh 150

Raleigh Chicago DC Washington 150

Membership Marketing

DECEMBER 28, 2011

How to Recognize a Good Strategy? We are told that the organization is going to launch a bold new strategy. In sports, we see the impact of strategy played out in game situatons right before our eyes. ” All of these items have their place, but they should not be mistaken for a strategy. .” “1.

Strategy 40

Strategy How To Marketing Price 40

Membership Marketing

MAY 4, 2010

What Strategy Leads to Membership Growth? In our Membership Marketing Benchmarking Study this year, we asked participants to tell us their membership growth strategy. Labels: 2010 Benchmarking Survey , Growing Membership , Growth Strategy. What Strategy Leads to Membership Growth? Cost of Wrong Strategy. (8).

Strategy 40

Strategy Marketing Price Survey 40

Association Subculture

JUNE 12, 2014

CAE, CEO and Chief Strategist at Spark Consulting LLC and Peter Houstle, CEO, Mariner Management and Marketing, LLC released a white paper on decision making processes that you can download for free here: Getting to the Good Stuff: Evidence-Based Decision Making for Associations. Recently +Elizabeth Engel , M.A.,

System 100

System Case Study Tools Process 100

Associations Now

NOVEMBER 21, 2016

Strategy-setting is useless without an implementation plan. Nancy Barrett, CAE, executive director of the Canadian Organization of Medical Physicists, has been working to address the issue, in part by making sure a tactical plan is closely attached to the strategy discussion. And how will we implement it?”. How are we going to do this?

How To 40

How To Strategy Analysis Process 40

Membership Marketing

JULY 17, 2012

Way back in 2007, I developed a white paper around a concept that I called the Membership Lifecycle. Politicians know that just sending one letter or one phone call is not a strategy that will maximize voter turnout. Labels: Growth Strategy , Lifecycle , Membership Life Cycle , Membership Lifecycle. growth strategies. (4).

Marketing 40

Marketing Recruiting Recruitment Price 40

Vanguard Tech

JULY 30, 2012

white papers). Improve your analysis by expanding the timeframe to at least 3 months and check “compare to past.”. Ray van Hilst is Director of Client Strategy and Marketing at Vanguard Technology. Some high level examples might include. Advertising Revenue = page views and time on site.

Course 70

Course Analysis Content Tools 70

Membership Marketing

DECEMBER 30, 2011

Labels: Marketing Planning , White Paper. How to Recognize a Good Strategy? Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Potential Analysis. (3). Steady State Analysis. (3). White Paper. (4). Tony Rossell.

Tools 40

Tools Marketing Price Report 40

Associations Now

MARCH 15, 2016

It’s kind of absurd to think about it in such basic terms, but it’s absolutely true—between all the press releases, white papers, blog posts, and legal arguments that groups publish every single day, the “face” of associations, more than ever, is content. Big content, small content, in-between content.

Content 40

Content Press Release Analysis Social Media 40

High Context

MARCH 31, 2009

Thoughts On Strategy: Changing Web Strategy without a Redesign. Did you know that you can adjust and implement your web strategy without a complete web site redesign? You can download a white paper on these strategies here.) Compare your current strategies to your outcomes and audiences. New Service.

Strategy 40

Strategy Report Social Media Boston 40

Membership Marketing

NOVEMBER 1, 2010

This information typically comes in the form of a free email newsletter or a white paper on an important topic of interest to visitors. Hey Tony, I think this strategy is a no-brainer. Personally I would love to write more white papers and you know I have plenty to say. Cost of Wrong Strategy. (8).

Tools 40

Tools Marketing Recruiting Recruitment 40

Associations Now

JUNE 1, 2014

Data presents a tremendous opportunity to make better decisions,” says Elizabeth Engel, CAE, CEO and chief strategist of Spark Consulting and coauthor of a forthcoming white paper on using data to inform decision-making. A lot of times we would guess about our strategy every year. Big Data, Small Steps.

Texas 40

Texas Pennsylvania Software Project 40

Slice-Works

JULY 24, 2014

White Paper Download >> Offer of Free Webinar >> Offer of Free Trial. An analysis of your key communications assets (including website, social media and other communications. —A Use these CTA’s as templates for building other effective CTA campaigns. Be strategic as you put together your network of CTA’s.

Social Media 28

Social Media Video Tools Marketing 28

Membership Marketing

JANUARY 19, 2012

Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Potential Analysis. (3). Steady State Analysis. (3). White Paper. (4). Associations Now. (8). associaton marketing. (7). Awareness. (4). Branding. (4). bundled membership. (1).

Marketing 40

Marketing Cost Price Survey 40

Membership Marketing

JUNE 18, 2012

But answers to the question, “What types of analysis do you use to measure the effectiveness of your membership marketing campaigns?” Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Potential Analysis. (3). Steady State Analysis. (3).

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

MAY 25, 2012

The comparison of practices and better renewal rates or more members provides strong directional information to help you select the tactics and strategies that might fit into your marketing plans for the upcoming year. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Potential Analysis. (3).

Marketing 40

Marketing Report Price Survey 40

Membership Marketing

MARCH 9, 2012

The economics of membership includes important toics like: • Steady State Analysis – Determining the future membership size of your organization. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Potential Analysis. (3). Awareness. (4).

Marketing 40

Marketing Price Analysis Survey 40

Reid All About it

DECEMBER 2, 2022

While we’re talking about “meta,” here’s an audience analysis of the metaverse community from Michael Brito at Britopian. Explore effective questioning, how to start being wrong without defensiveness, strategies to avoid falling into groupthink, and tips to ask thoughtful, even difficult, follow-up questions. Metaverse denizens.

Tips 41

Tips Video Content Marketing 41

Membership Marketing

APRIL 4, 2012

Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Potential Analysis. (3). Steady State Analysis. (3). White Paper. (4). Associations Now. (8). associaton marketing. (7). Awareness. (4). Branding. (4). bundled membership. (1).

Report 40

Report Marketing Price Survey 40

Membership Marketing

DECEMBER 8, 2009

Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Potential Analysis. (3). Steady State Analysis. (3). White Paper. (4). Associations Now. (8). associaton marketing. (7). Awareness. (4). Branding. (4). bundled membership. (1).

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

MARCH 27, 2012

Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Potential Analysis. (3). Steady State Analysis. (3). White Paper. (4). Associations Now. (8). associaton marketing. (7). Awareness. (4). Branding. (4). bundled membership. (1).

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

DECEMBER 12, 2011

How to Recognize a Good Strategy? Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Potential Analysis. (3). Steady State Analysis. (3). White Paper. (4). . ► April. (5). ► March. (4). ► February. (1).

Marketing 40

Marketing Class Miami Price 40

Membership Marketing

MARCH 12, 2012

Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Potential Analysis. (3). Steady State Analysis. (3). White Paper. (4). Associations Now. (8). associaton marketing. (7). Awareness. (4). Branding. (4). bundled membership. (1).

Marketing 40

Marketing Price Survey Recruiting 40

Membership Marketing

SEPTEMBER 13, 2011

As readers of this blog know, this marks the third year that we have surveyed membership organizations to better understand the strategies and tactics used to recruit members, engage new members, renew existing members, and reinstate former members. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43).

Marketing 40

Marketing Price Report Survey 40

Membership Marketing

JANUARY 26, 2012

Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Potential Analysis. (3). Steady State Analysis. (3). White Paper. (4). Associations Now. (8). associaton marketing. (7). Awareness. (4). Branding. (4). bundled membership. (1).

Marketing 40

Marketing Price Report Survey 40

Membership Marketing

DECEMBER 9, 2010

Labels: 2010 Benchmarking Survey , Economics , Marketing Planning , Membership Marketing Formulas , Steady State Analysis. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Potential Analysis. (3). Steady State Analysis. (3). Tony Rossell.

Analysis 40

Analysis Price Survey Virginia 40

Membership Marketing

OCTOBER 20, 2011

Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Potential Analysis. (3). Steady State Analysis. (3). White Paper. (4). Associations Now. (8). associaton marketing. (7). Awareness. (4). Branding. (4). bundled membership. (1).

Marketing 40

Marketing Price Case Study Survey 40

Membership Marketing

OCTOBER 7, 2011

Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Potential Analysis. (3). Steady State Analysis. (3). White Paper. (4). Associations Now. (8). associaton marketing. (7). Awareness. (4). Branding. (4). bundled membership. (1).

Marketing 40

Marketing Case Study Price Survey 40

Membership Marketing

DECEMBER 13, 2010

Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Potential Analysis. (3). Steady State Analysis. (3). White Paper. (4). Associations Now. (8). associaton marketing. (7). Awareness. (4). Branding. (4). bundled membership. (1).

Marketing 40

Marketing Baltimore Maryland Price 40

Membership Marketing

MARCH 31, 2010

Nevertheless, it might be a worthwhile analysis to do for your marketing efforts. The efficiency of your marketing efforts can often be improved by doing some fairly simple data analysis. What analysis have you done that has helped to focus your marketing efforts? Cost of Wrong Strategy. (8). growth strategies. (4).

Marketing 40

Marketing Rhode Island South Dakota West Virginia 40

Membership Marketing

JUNE 20, 2012

Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Potential Analysis. (3). Steady State Analysis. (3). White Paper. (4). Associations Now. (8). associaton marketing. (7). Awareness. (4). Branding. (4). bundled membership. (1).

Marketing 40

Marketing Price Discount Recruiting 40

Membership Marketing

JULY 26, 2011

Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Potential Analysis. (3). Steady State Analysis. (3). White Paper. (4). Associations Now. (8). associaton marketing. (7). Awareness. (4). Branding. (4). bundled membership. (1).

Marketing 40

Marketing Project Price Survey 40