Association Briefings

MARCH 30, 2021

It’s funny looking back at the , Wall Street Journal article that started it all, coining the phrase email is dead : “Email has had a good run as king of communications. Here we are more than a decade later and email’s reign is more powerful than ever. But its reign is over.” Wait, what?! That’s up from $39 last year!

Communications 52

Communications Phoenix Email Marketing Newsletter 52

Associations Now

JANUARY 8, 2020

A 2019 Campaign Monitor report reveals the latest email marketing trends. In a year when worldwide email open rates decreased, nonprofits bucked the trend. Nonprofits were behind only government organizations in email open rates last year. When should nonprofits send an email? 1 day for nonprofit emails,” he wrote.

Las Vegas 97

Las Vegas Email Marketing California Software 97

CMA Solutions

JANUARY 31, 2024

Leverage Email Marketing Email marketing remains a top tool to grow your business. Data from HubSpot shows that email generates $42 for every $1 spent, making it one of the highest ROI marketing strategies. You’ll look that much better. So will your leads funnel.

Industry 64

Industry Marketing Social Media New Jersey 64

Association Freak

AUGUST 31, 2023

Reading Time: 5 minutes This article first appeared in Associations Now as “ Five Breakthroughs in Membership Marketing “ It's Time for a Breakthrough in Membership Marketing Traditional membership marketing is predictably low return and has stayed the same for years.

Marketing 72

Marketing Cost Email Marketing Social Media 72

Higher Logic

JUNE 14, 2018

Their blog articles are well-researched and very in-depth. The CMX blog shares a variety of resources about community management, including videos, articles, and announcements. It’s not updated often, but the articles they do have are worth perusing. They also have a few articles about online community tossed in!

Marketing 116

Marketing Social Media Houston Resources 116

Higher Logic

OCTOBER 4, 2018

We like having Evernote’s web extension on Chrome to easily save articles, snippets, or images for a marketing swipe file. Send them this article (as a not-so-subtle hint!). For sending amazing emails: Mail Tester : Want to know where your emails land on the spam scale? Have a coworker who is always doing this?

Tools 233

Tools Marketing Social Media Software 233

Reid All About it

FEBRUARY 22, 2019

The weekly list of free educational events and resources for the association community… I was all excited to share a must-read article from ASAE (members-only) by Kaihan Krippendorff about how your association can lead your industry in the blockchain revolution. I suppose nothing’s truly secure these days.

Social Media 170

Social Media DC System Washington 170

Reid All About it

AUGUST 19, 2016

.* – 10 Website Design and Email Marketing Best Practices for NGOs. This webinar will demonstrate the importance of embracing new website and email marketing design and call-to-action trends. Increase Engagement and Drive Revenue with Marketing Automation. Thu 8/25 at 1 p.m. 1 CAE credit.

Price 150

Price Social Media Email Marketing Innovation 150

Reid All About it

APRIL 29, 2016

EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many NGOs haven’t yet adapted to the new aesthetics and functionality of a mobile, social Internet. Tue 5/3 at 1 p.m.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

Reid All About it

APRIL 29, 2016

EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many NGOs haven’t yet adapted to the new aesthetics and functionality of a mobile, social Internet. Tue 5/3 at 1 p.m.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

GrowthZone

JUNE 21, 2021

This article will help you evaluate different association management software for chambers of commerce. Email marketing. Email marketing. Campaigns and email marketing. What is Association Management Software (AMS) for Chambers? Website and community features. Website CMS. Volunteer management.

System 148

System Software Directory Membership Management 148

GrowthZone

JULY 10, 2019

Write out three emails to: welcome the new member and congratulate them on making a smart investment by joining your organization. Here is a great article from Associations Now with some additional specific tips on welcome emails. tell them what they can expect from your ongoing, lead nurturing, emails.

Marketing 107

Marketing Software System Tools 107

Association Success

NOVEMBER 10, 2020

Essential email newsletters. Email marketing is one of the most effective digital marketing channels available. Along with writing about relevant data, create infographics that provide a digestible alternative to an article. Eye-catching infographics . Sometimes, a picture is worth a thousand words.

Content 134

Content Social Media Newsletter Video 134

Aptify

FEBRUARY 3, 2021

Marketing features: Another feature Digital.com found important was to look at an AMS that comes with email marketing tools, allowing users to set up lists, manage subscriptions, and send marketing materials to potential members. About Digital.com.

Software 72

Software Review Directory Membership Management 72

GrowthZone

APRIL 23, 2020

Ubersuggest : Free plan for Neil Patel’s Ubersuggest, to generate keywords for content marketing strategy and production. DOWNLOAD] 4, free, white-labeled articles you can send. SALES AND MARKETING. Benchmark : Free trial of email marketing solution. Chamaileon.io : Free plan for email design editor tool.

Resources 158

Resources Software Video Class 158

Reid All About it

JULY 28, 2017

“Look how great, Forbes gives me a quote of the day and a FREE BANNER AD before I am able to read the article I came here to read,” said no user ever. That’s just one of many user experience fails listed by Fabricio Texeira in an article titled “ Said no user ever.” Find out how your email processes stack up to your peers.

Chicago 150

Chicago Washington DC Social Media 150

WBT Systems

AUGUST 29, 2017

Publish original or repurposed guest posts and articles by these instructors. ASAE features their conference speakers in Associations Now articles. Use them in email marketing campaigns. Segment your list so the testimonial you use matches the target audience for that email. Add them to your course catalog.

Marketing 192

Marketing How To Course Discount 192

Associations Now

DECEMBER 12, 2018

Repackaging content is nothing new, but ensuring it’s marketed correctly can keep your association top of mind among members. Whether it’s webinars, articles, online courses, or in-person sessions, providing quality content to members is one way that associations deliver on their mission. Bundle similar content.

Content 84

Content Tips Marketing Certificate 84

Freestone

APRIL 11, 2024

Afterwards, take five paragraphs from the blog and turn them into five new short social media posts linking to the same article. Leverage your continuing education team Ask others for their thoughts and insights on the article, blog post or content. Your audience will respond to different things.

Content 78

Content Revenue How To Social Media 78

EventMobi: Association Events

JUNE 21, 2023

That’s what we’ll cover in this article. Segmented email marketing: Send branded, personalized emails to everyone involved in your event, segmenting by language, registration status, payments status, and other key data! What Is Nonprofit Event Management Software?

Software 130

Software Price Review Event Planning 130

Smooth The Path

JUNE 24, 2021

Emails should be quick to read but longer than texts. Short articles can take just a little bit longer. We expect texts to be super short. A good voicemail takes no more than 30 seconds. A phone or Zoom conversation will last even longer. We will allow even more time for an in-person conversation.

Communications 78

Communications Email Marketing Member Experience How To 78

GrowthZone

MARCH 13, 2021

Editor’s note: This article was originally posted on September 23, 2019. This article will help you compare and evaluate the best association management software currently on the market. . It has been updated. What Is Association Management Software (AMS)? Generate revenue. Manage membership data and communications.

Software 148

Software Association Management Price Membership Management 148

Associations Now

OCTOBER 26, 2018

by @Digitaltonto ) [link] #assnchat <One of the better articles about innovation I've read — different insights.> You spend hours on your email marketing strategies, but it’s all for nothing if your emails aren’t being delivered. The SendX blog shares their guide to email deliverability.

Strategy 87

Strategy Innovation millennials Email Marketing 87

GrowthZone

NOVEMBER 23, 2020

Editor’s note: This article was originally posted on September 23, 2019. This article will help you compare and evaluate different association management software options to help you do just that. Email marketing. Email marketing. Email marketing. Campaigns and email marketing.

Membership Management 78

Membership Management Software Directory System 78

Reid All About it

JULY 21, 2017

Kai-Fu Lee debunks dystopian AI scenarios in a Wired article. He says love will always differentiate us from AI—a prediction that reminds me of an article I mentioned two weeks ago about the value of emotional labor in the future. Here’s another good article about phishing attacks—this time the focus is on chapters.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

EventMobi: Association Events

SEPTEMBER 28, 2023

In this article, we’ll touch on what a member directory is, how it can help your association, what type of information should you include in a membership directory, how you can create one, and several platform options for you to choose from. WildApricot also offers some other features like email marketing.

Directory 147

Directory Organization How To Kansas City 147

Smooth The Path

APRIL 21, 2020

We write emails to our members. We may write the association’s newsletter, webpages, articles, blog posts, or letters to the membership. Some organizations are getting feedback that they are sending too many COVID-related emails, or not enough. Most of us are writers.

Newsletter 109

Newsletter System Communications Organization 109

Association Adviser

DECEMBER 17, 2013

Two great examples of integrated marketing come from the Material Handling Equipment Distributors Association (MHEDA) and the Associated General Contractors of America (AGC). Infographics have become increasingly popular for online marketing world because of their SEO benefits (but that’s for another article).

Marketing 60

Marketing Video Email Marketing Social Media 60

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

Newsletter 52

Newsletter Tips eBook Content 52

Freestone

APRIL 11, 2024

Afterwards, take five paragraphs from the blog and turn them into five new short social media posts linking to the same article. Leverage your continuing education team Ask others for their thoughts and insights on the article, blog post or content. Your audience will respond to different things.

Content 52

Content Revenue How To Social Media 52

Higher Logic

FEBRUARY 7, 2019

As for the rest, consider some of our additional resources: 14 Blogs & Podcasts that Will Keep You Current on Online Community & Marketing Automation. Email Marketing vs. Marketing Automation [Explained]. 4 Ways to Take the Confusion Out of Your Marketing Automation Platform.

Marketing 149

Marketing Video Resources Content 149

MemberClicks

FEBRUARY 7, 2023

If you’re a visual learner, check out this article for a sample template and example to guide your letter-writing process. To make sure these communications actually happen (especially given how busy you are), we recommend setting up an automated email marketing campaign targeting your new members exclusively.

Learning Management System 98

Learning Management System Social Media System Video 98

Association Briefings

OCTOBER 21, 2020

Then, it starts to serve up similar articles in subsequent publications, specific to their learned “interests.” Or if they get bored of the same type of articles week after week? So if specific criteria is met, that article is now in the running to be a part of your publication.

Newsletter 52

Newsletter Marketing Press Release Content 52

Reid All About it

JULY 16, 2021

In another ASAE article, Brooke Wilson of Live 360 Media, a YP herself, suggests five changes to consider if you’re serious about appealing to the next generation. Professional Development Townhall: Do This, Not That: What’s Working NOW for Email Marketing. Young professionals. Newsletter suggestion. Wed 7/21 at 2 p.m.

Revenue 195

Revenue Video Strategy Industry 195

WBT Systems

JULY 24, 2018

Email marketing. We’ve talked before about the power of social proof in marketing your online learning programs. A recent Associations Now article described the American Society for Quality’s (ASQ) efforts to turn around a declining membership. Purchase continuing education (14 percent).

Survey 150

Survey Marketing Certificate Education 150

Associations Now

OCTOBER 12, 2018

“Each and every day the food we choose—including what we order as meeting professionals—brings up many questions related not only to our health, but also to the environment, social justice, economics, politics, and many other issues that impact our world,” says Tracy Stuckrath in an article for Meetings Today. Need more volunteers?

Social Media 62

Social Media Class Email Marketing Tools 62