Blue Sky eLearn

JANUARY 14, 2019

Without your members’ engagement, your organization wouldn’t be able to do what it needs to do. And unfortunately, members sometimes have to leave your organization. Using the internet to maximize engagement is the best way to ensure that your organization is able to stay relevant in today’s ultrafast world.

Strategy 157

Strategy Social Media Discount Newsletter 157

Blue Sky eLearn

JANUARY 14, 2019

Without your members’ engagement, your organization wouldn’t be able to do what it needs to do. And unfortunately, members sometimes have to leave your organization. Using the internet to maximize engagement is the best way to ensure that your organization is able to stay relevant in today’s ultrafast world.

Strategy 150

Strategy Social Media Discount Newsletter 150

MemberClicks

NOVEMBER 16, 2021

Especially now, your member newsletters specifically can be an effective way to keep your members updated and engaged with your organization. According to a recent survey, more than three-fourths ( 78%) of marketers have noticed a spike in email engagement in the last year. 10 Membership Newsletter Best Practices.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

Especially now, your member newsletters specifically can be an effective way to keep your members updated and engaged with your organization. According to a recent survey, more than three-fourths ( 78%) of marketers have noticed a spike in email engagement in the last year. 10 Membership Newsletter Best Practices.

Newsletter 52

Newsletter Tips eBook Content 52

GrowthZone

JULY 11, 2017

Part 2 of the 5-Part Series: Why Member Engagement No Longer Means Face-to-Face. Recently we blogged on the topic of digital engagement and why face-to-face events aren’t the only way to drive member engagement. In this article, we’d like to introduce the concept of content marketing.

Member Engagement 60

Member Engagement Content Marketing Newsletter 60

Reid All About it

JULY 30, 2021

Combine a selection of articles, posts, videos, podcast episodes, session recordings and/or other content you already have into curated content bundles. Writing as a Thought Leadership Strategy. You’ll walk away with an action plan for writing a series of blogs or articles (that could even lead to a published book!). CAE credit.

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Newsletter Certificate Technology Strategy 195

Association Adviser

NOVEMBER 13, 2018

During our webinar about the current state of association communications, our attendees brought up numerous questions about recommended strategies, tactics, platforms and communication practices. Download a recording of “A Balanced Approach to Member Engagement” here. Have additional questions? It’s harder, but possible.

Member Engagement 60

Member Engagement Survey Social Media Communications 60

Higher Logic

JANUARY 24, 2019

After all, no matter how many new members you attract, it’s your retention rate that drives real growth. Member engagement drives retention, and communication is the key to boosting engagement. There are a few essential elements to consider as you develop smarter communication strategies for your membership program.

Communications 209

Communications Software Member Engagement Event Planning 209

MemberClicks

SEPTEMBER 21, 2022

To be more specific, in this article, you’ll learn: What member retention is Why them matter What retention rates can tell you Top 10 membership renewal strategies. What is member retention? Member retention is a measurement of returning members you have in your organization. Renewal rate goal: 90%.

Process 52

Process Strategy Tips Discount 52

Reid All About it

MARCH 11, 2022

Past surveys revealed predictive variables that helped advocacy professionals wisely invest their time and resources in strategies and tactics that lead to legislator influence. Is your virtual conference engaging enough to prevent multitasking? Member engagement. Virtual conference attendee’s attention. Cryptocurrencies.

LMS 195

LMS Revenue Los Angeles Newsletter 195

Reid All About it

JULY 24, 2020

To get a sense of what your association is missing, take a few minutes to read Jeff’s article and then share it with your staff and board. I had never heard of “backcasting” until reading this article from the American Alliance of Museums. Hear about some major considerations for online engagement. Online learning myths.

Montana 259

Montana Revenue Case Study Conference 259

Aaron Wolowiec

JULY 18, 2012

Following is a high-level overview of the five simple, but effective strategies for curating conference content I’ll share during my July 26 webinar. In the meantime, my question to you is this: What would you add to my list of top five strategies for effectively curating conference content? Develop a library of resources.

Member Engagement 100

Member Engagement Content Conference Social Media 100

Association Adviser

NOVEMBER 29, 2018

With members’ having little time to read the newest association articles, why not offer summaries for each article in existing eNewsletters? By using this strategy, members can read succinct, yet detailed briefings of each article with the option to click a link to read the full article.

Newsletter 68

Newsletter Social Media Communications New York 68

Tom Morrison

JULY 30, 2014

You see, in 2006 we decided the number one strategy in the strategic plan was to put members FIRST.do Look at our key numbers and the increase since 2006: Membership Increase: 13% Dues: 25% Revenue Per Member: 33% Non-Dues Revenue: 132% Associate Sponsorships: 68% Net Worth: 1,058% 98.5% At best 32% open email newsletters.

Member Engagement 40

Member Engagement Newsletter Cost Communications 40

AssociationChat

SEPTEMBER 4, 2023

And its capabilities have led to an onslaught of articles and chatter about the generative AI tech darlings Midjourney, DALL-E, and ChatGPT. Generative AI: This is a special kind of intelligent robot that can create new things, like writing an article or composing music, instead of just following set instructions. Way different.

Newsletter 52

Newsletter Technology Tools Content 52

Achieve

SEPTEMBER 15, 2023

Other associations post regularly on social media and cultivate vibrant online communities while yours just sends monthly email newsletters and occasionally meets over Zoom. Your association can even create a cycle of growth and career advancement by building a framework of valuable connections for new members. Book or article clubs.

Committee 52

Committee Newsletter Social Media Technology 52

Reid All About it

MARCH 19, 2021

This is one of the best articles about self-care I’ve read because it dismisses the usual tripe spewed out as self-care advice. Two proven tips to increase your newsletter’s open and click rates. Event Strategies 2021 and Beyond. Hear actionable advice and tested strategies for hosting both virtual and hybrid events.

LMS 370

LMS Nashville Strategy Video 370

YourMembership

APRIL 11, 2013

Something like “Great point from Amy, especially #5,” or introduce the re-tweet/share with “Phenomenal article from…” or “Best article I’ve read on…” Giving the share context and a stamp of approval goes a lot further in advancing the content and endearing them to you.

Social Media 150

Social Media Newsletter Software Member Engagement 150

Higher Logic

JANUARY 30, 2018

It also needs a long-term strategy, beta testing, content, and consistent attention to ensure members receive value. All those elements provide a great member experience, which can help increase member acquisition, retention, and revenue. Community Management. Event Planning.

Event Planning 218

Event Planning Video Project Content 218

.orgSource

AUGUST 28, 2023

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. She also makes an important point about the shift in persuasive strategies away from the aggressive sales pitch and toward a more genuine and personalized approach.

Leadership 88

Leadership Social Media Case Study Industry 88

Reid All About it

JULY 16, 2021

In another ASAE article, Brooke Wilson of Live 360 Media, a YP herself, suggests five changes to consider if you’re serious about appealing to the next generation. Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. Young professionals. Quick hits.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

APRIL 12, 2019

In this post, he focuses on data management and digital strategy. WBT Systems identifies ten traits of an innovation mindset to cultivate at your association if you want to turn innovative ideas and strategies into reality. Next-Level Live Online Events: Strategies from Successful Associations. More info/register. Host: xScion.

LMS 276

LMS Pennsylvania Innovation Education 276

Reid All About it

JULY 10, 2020

But now, you must consider your attendees’ attention and engagement capabilities when planning virtual events. WBT Systems describes nine virtual event strategies that minimize Zoom fatigue. Fri 7/10 at 12 p.m.* – Contract Strategies for the Evolving Marketplace; Winning Contract Strategies – Tips for Success.

Montana 365

Montana Content Price Strategy 365

Association Success

MARCH 12, 2019

This article is an attempt to provide the above question with a response, that covers both the structural considerations and their relationship with our business model redesign (with a heavy focus on digital transformation). The teams are: strategy, content, acquisition and retention. First, let’s talk about the structure….

Certificate 109

Certificate Discount Team Content 109

Reid All About it

JUNE 16, 2023

Thanks to subscribing to god-knows-how-many newsletters, my inbox is full of AI articles. – Knowledge Transfer and Succession Planning Strategies for Your Event Tech Don’t wait until people start resigning to implement a knowledge transfer strategy. More info/register. Host: Smart Meetings Speaker: Cheryl M.

Project 195

Project Tools Revenue Metro 195

WBT Systems

JULY 31, 2018

Associations with a higher percentage of millennial members are more likely to have experienced increases in their one-year and five-year membership numbers. Recruitment strategy: help millennials get jobs. In a recent Associations Now article , they referred to their strategy as “priming the pump.” Millennials need jobs.

millennials 150

millennials Resources North Carolina Certificate 150

Association Briefings

OCTOBER 19, 2020

Content curation is a valuable content strategy for all associations. More than re-sharing content on social media, content curation is a way to provide additional value to your members while highlighting your organization’s industry expertise. And how can you use the strategy to your association’s advantage? It’s a bird.

Content 52

Content Social Media Newsletter Industry 52

Reid All About it

JUNE 5, 2020

Then I lose myself reading articles on Twitter or in newsletters, and, one of my favorite activities, compiling a list of more things to read. Kyle Lambert London (moderator), Manager, Association Leadership Engagement, National Association of REALTORS®. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.

Innovation 273

Innovation Conference FAQ Industry 273

Association Adviser

FEBRUARY 26, 2018

This is a piece of content that delivers all the best information sources for a topic in a single article or email, so the audience doesn’t have to find it themselves. Did you know that readers engage with content at much higher rates when it is on an editorial website? Practice makes perfect, and member engagement is no exception.

Charlotte 118

Charlotte Indiana Communications millennials 118

MemberClicks

OCTOBER 10, 2023

Two considerations are: Leadership Strategy: Consider if staff or volunteers will helm the program. AMS systems help organizations increase member engagement, improve recruitment and retention, and streamline their operations to save time and resources. If your current team is stretched thin, think about bringing in volunteers.

Software 52

Software Membership Management Newsletter Revenue 52

.orgCommunity

NOVEMBER 29, 0002

Posting content for members on YouTube is kind of like stopping your magazine or newsletters and instead, just posting those on social media. When you post on social media, 3 things happen; Your Brand Starts Eroding – There is something about reading an article coming from an authentic brand in a formal way.

Social Media 40

Social Media Content Video Revenue 40

Association Adviser

DECEMBER 19, 2017

Do you receive a newsletter with news customized to your interests? Personalized newsletters or news briefs that cater to unique interests are a function of AI-enabled tools detecting what a website visitor views and clicks on, and then customizing an ensuing email to keep the visitor interested in the brand/organization/association.

Newsletter 60

Newsletter Tools Case Study Report 60

Association Adviser

DECEMBER 19, 2017

Do you receive a newsletter with news customized to your interests? Personalized newsletters or news briefs that cater to unique interests are a function of AI-enabled tools detecting what a website visitor views and clicks on, and then customizing an ensuing email to keep the visitor interested in the brand/organization/association.

Newsletter 60

Newsletter Tools Case Study Report 60

Association Adviser

MAY 23, 2018

On the flip side, only 17 percent said they have a good understanding of their readers’, members’ and advertisers’ needs and expectations of their association publications. We all want to believe our publication, e-newsletter, video or tweet is the most important, relevant and interesting content in our industry. Sometimes, they are.

Revenue 69

Revenue Survey Communications Newsletter 69

Associations Now

SEPTEMBER 27, 2019

Michael Jung on the VolunteerMatch blog shares four strategies you can use to help them understand their impact. Have you got a large variety to keep your members engaged? Also: What is “content”? Volunteers make the nonprofit world go round—but if they don’t see the effects of their work, you risk losing them.

Newsletter 56

Newsletter Content Survey Project 56

Association Adviser

MAY 29, 2018

Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned your association is to earn higher non-dues revenue. Successful member communication programs will earn your association more NDR.

Revenue 62

Revenue Communications Newsletter Directory 62

Associations Now

JUNE 21, 2017

That’s prompting some associations, including the National Business Officers Association, to think about an engagement strategy focused on recognizing retirees. Right now, the average age of a NBOA member is 55. I wrote articles for publications, and for many years I participated in annual meetings,” Nowicki says. “It

Committee 81

Committee Discount millennials Newsletter 81