Blue Sky eLearn
OCTOBER 9, 2019
If you missed their webinar, Association Value Prop Remix & Laying the Track for Member Persona Creation , we’ve recapped it below and have made the recording available here. Additional options to calls include: Survey your entire membership base. Send out a survey once they’ve notified you they will be terminating.
GrowthZone
FEBRUARY 23, 2021
GrowthZone recently released the 2021 Association Industry Survey results. This year’s report contains specific data on association value proposition recognition, COVID’s impact on organizations’ operating status, 2021 revenue trends predictions, and more. It’s that time of year! The shift to virtual events. #1
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Association Freak
APRIL 1, 2022
Also, consider surveying your members to find out how much they are willing to pay. So, start by asking yourself: are we charging enough for our memberships? Is there room to increase prices? Take a look at your competitors and similar organizations. What are they charging? Now, let’s talk about your expenses.
Smooth The Path
JANUARY 17, 2019
If we ask on a survey, do you feel supported by the association? Is the survey asking me about the time 5 years ago when a staff member connected me with another member and eventually I got a great job through that connection? Words are open to interpretation. What does that mean exactly?
Association Adviser
AUGUST 20, 2018
The number of association professionals claiming this as a challenge has more than doubled since Naylor first conducted this survey in 2011. Through the 2018 survey, associations have told us they know what they need to do to improve their communications: Understand member needs, goals, demographics and preferences better.
Smooth The Path
OCTOBER 25, 2017
Depending on the association it could be a new-to-the-profession academy, a webinar series, the mentor program, a research report, or any other benefit. These special associations have what I call an Association Value Trigger Point (AVTP). Then we faced the biggest challenge; no survey is any good without respondents.
.orgSource
MARCH 6, 2023
Sharon notes that 50-year longitudinal studies from Gallop Poll, NORC’s General Social Survey, Harris Poll, and Edelman Barometer, find that trust in public institutions and their leaders has declined steadily. Associations revolve around relationships, but the shape of those connections has changed. Today trust bleeds into everything.
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