Membership Marketing

FEBRUARY 15, 2021

In most instances, the root of the problem comes down to issues with their membership recruitment program. That is why in the book, Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission , I explore the impediments holding back associations’ membership.

Recruiting 97

Recruiting Recruitment Revenue Discount 97

Reid All About it

OCTOBER 27, 2023

Sherry Budziak at.orgSource describes how two associations’ partnerships with civic and governmental organizations acted as safety nets in times of crisis. Organizer: Cecilia Sepp, CAE, CNP, founder, Rogue Tulips Consulting Fri 10/27 at 12:30 p.m. – Strategic partnerships. Value proposition. . More info/register. 1 CAE credit.

LMS 256

LMS North Carolina Recruiting Recruitment 256

Reid All About it

JANUARY 26, 2024

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. The 2024 survey is now open.

Survey 256

Survey Project Strategy Education 256

Reid All About it

JANUARY 19, 2024

Dean West of Association Laboratory explores what dating apps can teach us about membership strategy. Organizer: Cecilia Sepp, CAE, CNP, principal and founder, Rogue Tulips Consulting Fri 1/19 at 4 p.m. Another funny, personal post with life and association lessons along the way. Membership, again.

Revenue 256

Revenue Strategy Member Engagement United States 256

Blue Sky eLearn

JANUARY 14, 2019

Your membership base is the heart of your organization, no matter what type of organization you work for. Without your members’ engagement, your organization wouldn’t be able to do what it needs to do. And unfortunately, members sometimes have to leave your organization. Prioritize social media engagement.

Strategy 157

Strategy Social Media Discount Newsletter 157

Reid All About it

APRIL 5, 2024

They’re looking for a 501(c)(3) organization whose powerful mission could impact more people more deeply if it had marketing and branding help. I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans.

Revenue 256

Revenue Price Denver Tools 256

Blue Sky eLearn

JANUARY 14, 2019

Your membership base is the heart of your organization, no matter what type of organization you work for. Without your members’ engagement, your organization wouldn’t be able to do what it needs to do. And unfortunately, members sometimes have to leave your organization. Prioritize social media engagement.

Strategy 150

Strategy Social Media Discount Newsletter 150

Reid All About it

JANUARY 12, 2024

They share sources of free education for association professionals , including niche membership organizations, events, webinars and podcasts for the association community. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Is your organization prepared for the exodus?

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

JUNE 25, 2021

Join fellow association colleagues and Mariama Boney, LMSW, CAE as we explore options around introducing a race equity framework to your organization. We will discuss how to identify the best framework for your organization and the challenges and successes that may arise as you implement. More info/register. Mon 6/28 at 1 p.m.

LMS 361

LMS Revenue Tips America 361

Reid All About it

NOVEMBER 10, 2023

. – Lessons from Builidng a Platform (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! More info/register. 1 CAE credit. . 1 CMP credit. More info/register.

Certificate 281

Certificate Price Tools Technology 281

Eric Lanke

APRIL 30, 2012

Books Read. Everyone Is Responsible for Member Recruitment. A High-Stakes Turnaround Strategy " is about Bob Weidner, CEO of the Metals Service Center Institute, and the strategy he used to turn that association around. Everyone," he said, "is responsible for member recruitment.". Member Engagement. Generations.

Recruiting 100

Recruiting Recruitment Proposal Member Engagement 100

Reid All About it

FEBRUARY 26, 2021

Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. I enjoy seeing friends and meeting new acquaintances in the association community via Zoom coffee chats, happy hours, book club meetings, and educational events. The seven biggest mistakes in membership recruitment.

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

MARCH 19, 2021

Throughout March, Mary Byers, CAE, and the Loyalty Research Center are sharing stories about highly innovative organizations, their best practices, interviews with innovators, and challenge questions about innovation to ponder. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

LMS 370

LMS Nashville Strategy Video 370

Reid All About it

NOVEMBER 3, 2023

GrowthZone shares strategies for selling your board (or boss) on the need for a new AMS. Judi Dench was on The Graham Norton Show last week to promote her new book about her life and work with Shakespeare. Board buy-in on tech. Use these tactics when making a case for any new technology investment. Association podcast. 1 CAE credit.

Tools 272

Tools Strategy Revenue Technology 272

Reid All About it

APRIL 30, 2021

They’ll also discuss how organizations might leverage research in a move toward transformative thinking, what association-driven transformative thinking might look like, and what it could mean for our community. Presenters: Lowell Aplebaum, CPF, FASAE, CAE, Professional Facilitator CEO & Strategy Catalyst, Vista Cova, LLC.

Education 354

Education Technology Strategy Revenue 354

Reid All About it

FEBRUARY 23, 2024

. – The In-Between is Ineffective (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! Organizer: GLAM Wed 2/28 from 9 a.m. 1 CAE credit. More info/register.

DC 261

DC Washington Member Engagement Innovation 261

Reid All About it

JANUARY 22, 2021

WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. They share ten strategies for motivating members to volunteer and mentally show up for meetings. Do we have approval to book live conferences? Virtual volunteer fatigue.

Innovation 370

Innovation Communications Education Strategy 370

Reid All About it

SEPTEMBER 4, 2020

Looking for job advice from an executive recruiter? Julien Bois, Accounting/Finance Recruiter. – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. More info/register.

Montana 322

Montana LMS Revenue Recruiting 322

Reid All About it

MAY 12, 2023

I’m tired of experiencing FOMO for this one, so I’ve already got my flight booked for Denver. WBT shares seven MOOC business model strategies you should definitely steal. No matter the size or type of your association, and no matter your current role, see how you, too, can distinguish and propel your organization.

Chicago 200

Chicago Newsletter Mooc Education 200

CMA Solutions

MARCH 6, 2024

In the evolving healthcare landscape, one tactic has become essential for healthcare providers and organizations to attract more patient leads: digital marketing. Below, we delve into more medical marketing strategies, beginning with the tactic that makes the most headlines.

Marketing 64

Marketing How To Social Media Video 64

Reid All About it

NOVEMBER 29, 2019

West Virginia inmates will be charged by the minute to read e-books on tablets. Check out this 15-minute web series covering hot topics and issues related to 501c organization management. When you recruit members, you’re inviting them to your organization’s “party.” Seriously, ugh. Ciaramella, Reason ).

West Virginia 360

West Virginia Washington DC Revenue 360

Reid All About it

JANUARY 15, 2021

Content/education strategy. They share how the pandemic shaped learning businesses in 2020 and what kind of learning programs these organizations plan to offer in 2021. Fri 1/15 at 10 a.m.* – Member ROI Simplified: Safeguarding Your Organization’s Future. Inclusive leadership. More info/register. Mon 1/18 at 1 p.m.

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

FEBRUARY 19, 2021

Board strategy. Membership recruitment. s (MGI) annual membership benchmarking report, so I’ve put this new book by Tony Rossell, MGI’s senior vice president, on my list: How to Grow Recurring Revenue, Reach New Markets, and Achieve Your Mission. Arianna Rebolini, BuzzFeed Books ). I love Marketing General Inc.’s

Revenue 322

Revenue Las Vegas Marketing Leadership 322

Reid All About it

JUNE 2, 2023

Although Amanda Kaiser says this post is about how her book came to be , it’s really a valuable lesson about defining membership value and engagement. Their conversation goes beyond ChatGPT as they discuss the themes in his book and the potential AI can unlock for associations. Membership. 1 CAE credit. More info/register.

Technology 195

Technology Chicago Education System 195

ISAE

MAY 13, 2024

In this guide, we’ll walk through how you can use your association management software (AMS ) to implement strategies that help you add value to your memberships, communicate more effectively, and offer innovative experiences. For example, if your conference takes place in Los Angeles, you might book a Hollywood bus tour for attendees.

Los Angeles 52

Los Angeles Discount Library Committee 52

Reid All About it

MARCH 25, 2022

MemberSuite describes how a proactive data strategy can keep you in touch with members and customers no matter where they move. This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Book Club: The Art of Gathering. Member profile data. Generation N. Mon 3/28 at 1 p.m.

Revenue 195

Revenue Content Virginia Technology 195

Reid All About it

AUGUST 28, 2020

The organizations behind it, Conference & Incentive Travel and Event First Steps, believe the results “will enable our industry to develop, and make the work we create more diverse in terms of workforce, audience and representation. Fri 8/28 at 10 a.m.* – Member ROI Simplified: Safeguarding Your Organization’s Future.

Montana 359

Montana North Carolina Content Certificate 359

Reid All About it

NOVEMBER 12, 2021

It’s a good list to compare against your marketing strategies and tactics. This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Walk away with new strategies to level up as an event experience leader. Board foresight. Dawn Penfold, President, MeetingJobs. every Monday.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

Blue Sky eLearn

JULY 24, 2019

At Snowball Fundraising , we develop fundraising and event tools for nonprofit organizations, so we’ve seen firsthand how important it is to develop and fine-tune the right strategies when events have very specific goals. . Encourage current members to volunteer for events or try and recruit others for you.

Tips 201

Tips Software Recruiting Recruitment 201

Higher Logic

JANUARY 27, 2020

Because online communities can transform any organization , you’ll see a range of industries. Because real change can start at any level of an organization, you’ll see a range of titles. Now, he's head of Structure3C, a community strategy firm. Follow Bill on LinkedIn. Matt Lawson. Follow Shana on LinkedIn. Jason Schofield.

Software 317

Software Industry Strategy Social Media 317

Reid All About it

AUGUST 4, 2023

But when I read her book, Quiet , my entire striving life up to that point made sense. Your association’s recruitment and retention success depend on your membership model pricing. Futurist Peter Diamandis is a proponent for individuals and organizations crafting a Massive Transformative Purpose (MTP). Membership pricing.

Atlanta 195

Atlanta Price Revenue Denver 195

Higher Logic

AUGUST 15, 2017

The North Carolina Association of Certified Public Accountants (NCACPA) sends their volunteers an entire book. They’ve chosen the simple, yet inspirational Gratitude book, which is filled with quotes that resonate with volunteers. Experienced volunteers may work with new recruits to help them learn the ropes, for example.

North Carolina 343

North Carolina Project Discount Leadership 343

Reid All About it

AUGUST 20, 2021

Recruiting and retaining volunteers is a mighty challenge when members have no time to spare. This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. The War for Talent: How to Recruit and Retain the Right People. Yet, not all measurement strategies are created equal.

Revenue 195

Revenue Content Resources Strategy 195

Reid All About it

JANUARY 28, 2022

Join this engaging conversation as Vince Caldwell leads us through the latest and best new business books on the market and shares his advice for young professionals along the way. This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Mon 1/31 at 1 p.m. every Monday. 1 CAE credit.

Newsletter 195

Newsletter Survey Team Software 195

Eric Lanke

NOVEMBER 24, 2018

This book was handed to me at a recent WSAE event I attended -- handed to me not by the authors (who were also there) but by the WSAE staff executive, and with a specific request. Will you please read this book and write a review of it.” The book has a lot of good content but it is poorly organized and it embraces a flawed premise.

Innovation 113

Innovation Technology Recruiting Recruitment 113

MemberClicks

FEBRUARY 2, 2024

Organizing a successful conference hinges not only on the quality of its content but also significantly on the caliber of its keynote speakers. Additionally, reach out to event organizers for their suggestions. Your organization’s leadership may also have some ideas. Building in some flexibility in your budget is wise.

How To 52

How To Review Social Media Cost 52

Reid All About it

OCTOBER 4, 2019

Americans are spreading their book consumption across several formats, and the use of audiobooks is on the rise. Book summaries for busy people who want to quickly understand the key concepts of best-selling nonfiction books. Learn about platform strategies, content strategies, design and workflow. Matt Schlicht ).

LMS 186

LMS DC Social Media Washington 186