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The millennial mantra: give

Aaron Wolowiec

And millennials are taking note. According to the plethora of research on millennial behavior, Gen Y embraces social responsibility. At the same time, millennials believe in giving back – but not necessarily with money. The researchers studied nine organizations to learn how they engaged millennials in their campaigns.

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Millennial-friendly meetings: Bring on the couches and big screens

Aaron Wolowiec

Google images of millennials and you’ll find young professionals connected to their smart phones and tablets. All this aside, while millennials crave technology, they still value face-to-face meetings – albeit with a different flare – and understand the importance of networking, according to a new report by Skift and Meetings Mean Business.

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Case Study: How One Organization Raised over $500K through Millennials

Achieve

That is how many organizations see Millennials. What if the problem with Millennials and fundraising isn’t that our generation doesn’t care enough to actually give? This strategy also allowed the organization to effectively sort out who their most committed fundraisers were and prioritize ongoing communication with those individuals.

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Association Brain Food: 2.23.24

Reid All About it

Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Unlike social media platforms, a mobile app is controlled by your association and serves as a tangible reminder of the value of membership. Gen Z and millennial marketing. Member mobile app.

DC 261
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Association Brain Food Weekly: 4.4.16

Reid All About it

Presenter: John Haydon, Marketing & Social Media Expert. – Increase Membership Engagement with Social Media. Learn the basic steps to engage your members using social media. Presenters: Carol Vernon, Principal, Communication Matters, Executive Coaching & Training. CAE credit).

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Association Brain Food Weekly: 4.4.16

Reid All About it

Presenter: John Haydon, Marketing & Social Media Expert. – Increase Membership Engagement with Social Media. Learn the basic steps to engage your members using social media. Presenters: Carol Vernon, Principal, Communication Matters, Executive Coaching & Training. CAE credit).

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Association Brain Food Weekly: 5.21.21

Reid All About it

Chris Detzel, Community Program Manager at Reltio. Kim FitzSimmons, Chief Marketing & Communications Officer at American Association of Endodontists. Presenters: Atokatha Ashmond Brew, MBA, Managing Director, Marketing & Communication, Nonprofit HR. Presenters: millennials Molly Phayer and Erica Salm Rench.

San Jose 369