article thumbnail

SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

However, when surveyed, members revealed that the most significant professional challenges they face are keeping up-to-date with trends and expanding their level of expertise. Re-purpose messaging and design templates for recruitment campaigns, regular renewal outreach, and member engagement based on the established personas.

article thumbnail

Recruit the Whole Person

Spark Consulting

Last week, I was teaching the volunteer management course for ASAE’s Association Management Week with the smart and talented Andrea Rutledge (Executive Director of the National Architectural Accrediting Board), and she and I got chatting about membership recruitment. What are you doing to “recruit the whole person”?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Brain Food: 6.7.24

Reid All About it

A few common issues come up in GrowthZone’s latest association survey report. The report spotted a lack of intention in solving these issues: most associations admit to not having documented plans for member engagement, young professional recruitment and lapsed member reengagement. Location: Washington DC. More info/register.

Chicago 206
article thumbnail

Association Brain Food Weekly: 11.12.21

Reid All About it

7 Ways to Recruit and Retain Revenue Generating Talent During the Great Resignation. Learn how associations, nonprofits, and other purpose driven organizations can best leverage themselves when recruiting revenue generating talent in this unprecedented competitive market place. Based on a recent survey, 65.9% CAE credits. . –

article thumbnail

How to Make Analytics a Priority – Finally!

Association Analytics

We suggest that you have a conversation and not send a survey. It can also help with recruitment as prospective employees want to understand the tools they’ll have to help them do their job. Use case studies & references – use 3rd party examples and case studies as examples of success.

How To 169
article thumbnail

Association Brain Food: 4.5.24

Reid All About it

While reading GrowthZone’s 2024 association survey report , I noted a few common problems. I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. 2024 membership pains. Seems like a good place to start.

Revenue 259
article thumbnail

Membership Marketing Blog: Case Study: A Thriving Membership.

Membership Marketing

Case Study: A Thriving Membership Organization. Unleash the Power of Market Testing in your Membership Recruitment. Case Study: A Thriving Membership Organization. 2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9). 2012 Benchmarking Survey. (7).