Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. I will definitely make that again. Chapter habits.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research.

Chicago 200

Chicago Newsletter Mooc Education 200

Aptify

JANUARY 27, 2022

Nucleus can take in data from any technology system your association might have (such as your AMS, marketing automation, events, learning/certification, online community, etc.), Marketing . Learning management . Fundraising . Advocacy . The ability to view, filter, sort, and download detail-level data for every chart.

Software 136

Software Membership Management Certificate System 136

Leading Learning

MAY 5, 2022

Coursera offers Specializations , and edX markets MicroMasters. That’s easier said than done, though, because there’s no concise, universally accepted definition of microcredential. What I can say without controversy is that the scope of a microcredential is smaller than a full-blown credential, like a traditional certification.

Certificate 96

Certificate Chicago Learning Management System Course 96

Reid All About it

APRIL 16, 2021

When AI is part of a well-formed marketing strategy, the rewards of effective personalization can be considerable. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Keep it Agile: Community Management Processes. More info/register (must first join Fridays@4 , it’s free).

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Survey 256

Survey Project Strategy Education 256

Reid All About it

OCTOBER 22, 2021

Content marketing. Edelman surveyed nearly 3,600 management-level professionals who consume thought-leadership content so they could help marketers understand how to break through the noise , when to use thought leadership and what B2B audiences want to see from companies. Michelle Schweitz, Marketing Manager, Community Brands.

San Diego 195

San Diego Education Social Media Content 195

MemberClicks

APRIL 19, 2024

If you are interested in expanding the influence and footprint of your membership-based organization, you can often find inspiration from how commercial businesses compete and market themselves. In this article, we will explore the definition of a value proposition and why it is important. What is a Value Proposition?

Discount 52

Discount Price Sample Marketing 52

Reid All About it

AUGUST 28, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. These women faced the pause in events, processed their emotions and options and took decisive action. Stefanie Maragna, vice president of corporate marketing and events with Sage Intacct. Tue 9/1 at 12 p.m. 1 CAE credit.

Montana 359

Montana North Carolina Content Certificate 359

Freestone

DECEMBER 12, 2023

However, 51% of association members identified training opportunities and certifications and credentials as their top member benefits. With this research in mind, there is a definite opportunity for associations to increase non-dues revenue with continuing education programs. Can your current LMS deliver?

Learning Management System 82

Learning Management System LMS Revenue System 82

Aaron Wolowiec

JANUARY 31, 2016

Elyse Kopietz, director of communications, marketing and events, Michigan Manufacturers Association. Q & A with Elyse Kopietz , director of communications, marketing and events, Michigan Manufacturers Association. Anytime I am able to add a delicious caramel latte into my study routine is a definite bonus!

Michigan 100

Michigan Content Certificate Library 100

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. They pulled these recommendations from a report by the Council for Adult and Experiential Learning. Audience personas.

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

JUNE 16, 2023

Event marketing. Your marketing plan must work extra hard to convince your audience they should make the trip. ChatGPT can definitely help professionals with tasks, but its output still requires a human touch. Is it a system, a process, a style, a tool, or software? Location: Silver Spring MD. More info/register.

Project 195

Project Tools Revenue Metro 195

Reid All About it

APRIL 23, 2021

Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started. Is it a certificate program or a certification? Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Revenue 370

Revenue Strategy Content Education 370

Protech

MARCH 11, 2020

To be data – driven means , “embedding data into all business process , ” so that no decision is made without reviewing the relevant data. How often are members engaging in training certification courses? . The definition is in the name. Here are some questions that can be answered with descriptive analytics: .

How To 81

How To LMS Certificate Course 81

Reid All About it

JULY 10, 2020

This workshop will arm you with tactical strategies that will help you to negotiate and defend your organization in this evolving market. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Faith Morris, Chief Marketing & External Affairs Officer, National Civil Rights Museum.

Montana 365

Montana Content Price Strategy 365

Forj

DECEMBER 29, 2017

We use our knowledge of practical use cases to put the media and marketing hype in perspective. When a learner accumulates a sufficient balance of CE credits over a certain span of time, she achieves maintenance of certification. You’ll notice that right away below the fold. Innovation Trigger.

elearning predictions 150

elearning predictions Mooc LMS Price 150

Reid All About it

JULY 16, 2021

Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenter: Brudis Limar III, Head of Revenue – Sales and Marketing, e180. Usability testing. Guest: Victoria Elliott.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

MAY 29, 2020

Ellipsis Partners and Achurch Consulting have been burning the midnight oil on a virtual events ebook that’s definitely worth checking out. Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. Virtual event ebook. Intriguing.

San Diego 259

San Diego Strategy North Carolina Conference 259

Reid All About it

DECEMBER 4, 2020

In IAFC’s case, they provided a guide to help fire departments integrate DEI into their processes. Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. Event and learning data. More info/register (fee for MPI non-members).

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Reid All About it

APRIL 9, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The global virtual events market is projected to grow at a ‘compound annual growth rate of 23.2% Johnson Experience Marketing. Check out Cecilia’s Nonprofit Executive Spotlight series too. Guest: Fern Carbonell. Tue 4/13 at 1 p.m.

San Diego 370

San Diego Revenue Strategy Content 370

Leading Learning

MAY 22, 2022

And it seems inevitable that Facebook will rock this market at some point. Given this shift, it’s worth considering what some of the Big Learning companies seem to know and do that could be worth emulating – and, crucially, that it seems possible for the average association or other market-facing learning business to emulate.

Mooc 72

Mooc Course Video Education 72

Reid All About it

JULY 24, 2020

Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Back to Basics: Using Web Analytics to Drive Your Marketing Campaigns.

Montana 259

Montana Revenue Case Study Conference 259

Associations Now

AUGUST 10, 2017

A coalition of groups representing the continent’s advertising sector have taken their first steps toward outlining a universal definition of what “viewability” is in regards to online advertising. What makes a view a view? Now, the group has a fresh framework at its disposal.

Certificate 40

Certificate Project Marketing Communications 40

Disciple Media

NOVEMBER 23, 2022

Even if you have no business experience, setting up a business as a life coach can be a relatively straightforward process if you take things step by step. Have you been in a stable relationship for years (that’s definitely a skill)? Do you have any particular coaching certifications? Who is my target market?

How To 68

How To Price Social Media Marketing 68

Associations Now

SEPTEMBER 18, 2017

The matter comes up in light of a story last week in the New York Times about how nonprofits are increasingly looking to professional marketing firms to spread the word about their work. There is definitely a risk for nonprofits that don’t morph with the changing consumer psyche.”. said former LLS chief marketing officer Lisa Stockmon.

New York 59

New York Communications Certificate Marketing 59

Associations Now

JUNE 30, 2017

If you were buying beer in a store, the difference between a truly independent beer, like Sierra Nevada or Fat Tire, wouldn’t be obvious next to a mass-market brew like Shock Top or Blue Moon. BA recently announced the Independent Craft certification, a small icon that makes the difference clear.

Nevada 53

Nevada Certificate Industry Marketing 53

Reid All About it

OCTOBER 25, 2019

Only 45% of the freelancers participating in the study do “skilled services”—like programming, business consulting, marketing and, ahem, writing. Is the freelance sector in your association’s market growing as well? Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Review 85

Review Education Tips Technology 85

Disciple Media

SEPTEMBER 18, 2023

Designed to cater to various business needs, these platforms are a one-stop solution for organizing member data, processing payments, and enhancing user experiences. Integrated payment processing. Efficient email marketing tools. Premium security measures ensuring optimal data protection. Design can seem a bit outdated.

Tools 36

Tools Price FAQ Member Experience 36

Reid All About it

MAY 8, 2020

The session leaders will come ready to talk about actions their organizations have taken and offer their perspectives, but this is definitely intended as a conversation. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Gerd De Bruycker, marketing director at Cisco Systems.

North Carolina 221

North Carolina Montana Conference Revenue 221

Association Adviser

MARCH 14, 2018

And the topics this association covers – opioids in the workplace, medical marijuana, the definition of work itself – these are topics that are prevalent in other industries and in mainstream life. Only 4,100 association professionals, or 5 percent of the industry, holds the CAE certification. with offices also in Alexandria, Va.

millennials 127

millennials Committee Wisconsin Certificate 127

Higher Logic

MARCH 2, 2016

At Duolingo, if you want to help create courses, you need to be fluent and pass an application process. Hone your process, build the right tools and systems, and iron out the kinks before allowing everyone to submit a blog. Yes, but it’s definitely possible. Start with one a week or one every other week. People power.

Content 120

Content Software Project Course 120

GlowGlobally

FEBRUARY 2, 2011

Market & Biz Plan. Categories: Market & Bus Planning. India, for instance ranks 134th or there are 133 easier countries to establish a new office presence than India. According to the World Bank, India continues to lag well behind other Asian markets as a friendly place to open and run a business. GrowGlobally.org.

Strategy 60

Strategy Certificate America Case Study 60

Reid All About it

DECEMBER 2, 2022

Word-of-mouth marketing. But 62,000 people completed the course and earned a certificate. WBT Systems explains how USF pulled off this word-of-mouth marketing miracle —and developing the course in less than two months was a miracle too. Phew, life is definitely not boring. Virtual event planning template. 1 CMP credit.

Tips 41

Tips Video Content Marketing 41

Association Adviser

DECEMBER 14, 2018

I understand the hesitation with any change in the way you do business, but if there isn’t a concerted effort to evaluate your communications and marketing technology at least once per year, your members will seek the education, content and advertising opportunities they want from for-profit, subscription-based organizations.

Technology 64

Technology Revenue Content Social Media 64

Associations Now

OCTOBER 2, 2014

This week, the Interactive Advertising Bureau announced the launch of IAB Technical Laboratories, an effort to improve the industry’s standardization processes for current and future online ad formats. Also on the agenda: improved certification for vendors in the industry. Ads for the internet of things?

Project 40

Project Certificate Industry Revenue 40

Associations Now

SEPTEMBER 12, 2016

Problem is, they say, associations don’t promote their capabilities on this front, which leaves the rising for-profit education industry—or corporations in general—in a position to snap up a market that associations should own. ”I I think associations are the best secret going.”. “We

Education 40

Education Maryland Ohio Certificate 40