Reid All About it

MARCH 24, 2023

Sponsorship strategy. Non-dues revenue. A survey conducted by the Professionals for Association Revenue (PAR) revealed that 86% of associations said their business development strategy is underperforming or non-existent. PAR explains why a business development strategy is vital to association revenue health.

Revenue 227

Revenue Chicago Leadership Education 227

Freestone

APRIL 16, 2024

Read our blog to discover four helpful strategies to drive success at your organization. Tips to add interactive elements like quizzes and polls Depending on your continuing education industry, you likely have specific requirements for learners to earn a certification, complete continuing education hours, or finish a program.

Education 77

Education Content LMS Library 77

EventMobi: Association Events

OCTOBER 19, 2023

There are many strategies for attracting new members over time, but if you want to see a boost ASAP, the best thing you can do is start brainstorming membership drive ideas! Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue.

How To 130

How To Discount Social Media Software 130

Reid All About it

DECEMBER 8, 2023

Mark Lowry at Association Analytics shares helpful member retention strategies. The Data Bunch will cover must-have insights and strategies from data governance to analytics. Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. – Member retention. Zoom fatigue.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

DECEMBER 1, 2023

Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? Host: Certification Network Group Speakers: Alyssa Rulf Fountain, Ph.D., I’m happy to feature it as long as it’s not too product-centric. 1 CMP credit. More info/register.

Arlington 266

Arlington Technology Strategy Los Angeles 266

.orgCommunity

JULY 18, 2019

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). But, HFMA has cast that old non-dues revenue practice aside.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Blue Sky eLearn

DECEMBER 28, 2018

How vital is non-dues revenue for your association? In 1953, more than 95% of revenue for professional associations came from membership dues. Over the last few decades, the biggest driver of non-dues revenue has been technological advancements. Coupons and discount codes. For many, it is quite substantial.

Content 200

Content LMS Class Course 200

Freestone

MARCH 7, 2024

Introduction Are you looking for strategies to boost member engagement in your professional development program? Remember that the goal of PD Day isn’t to increase non-dues revenue, but to create awareness about your learning program and show how you can support members throughout their career journey.

How To 73

How To Course Tips Education 73

WBT Systems

SEPTEMBER 13, 2016

We have a tremendous opportunity to both diversify and expand our revenue streams while also providing a critical service to the next generation of workers (and members).”. Attracting New Members with Association Education Programs. “We

Education 150

Education Certificate LMS Learning Management System 150

Delcor

MARCH 31, 2020

Online learning programs deliver much needed education to members as well as provide a steady source of non-dues revenue and opportunities for sponsorships. Learning strategy. But first, a quick reminder about strategy. But first, a quick reminder about strategy. Source of non-dues revenue. Certificates.

LMS 81

LMS Authoring Tools Certificate Discount 81

WBT Systems

JULY 24, 2018

Gain or maintain professional certification (12 percent). One MGI participant said their membership growth was due to “stronger digital presence and online offerings” and “growth in certification customers.” Another pointed to their new Young Professionals discount on membership dues. Certifications: a pathway to engagement.

Survey 150

Survey Marketing Certificate Education 150

Associations Now

AUGUST 10, 2016

More Membership Strategy A new set of membership packages is just one part of a large-scale effort to boost retention and grow membership at APICS. For one association’s new two-tier membership offer, the deciding factor between the two options is a member’s desired engagement with one primary activity: certification.

Certificate 40

Certificate Press Release Products Revenue 40

Reid All About it

JANUARY 22, 2021

They share ten strategies for motivating members to volunteer and mentally show up for meetings. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Chapters will be relevant in 2021, however most of our strategies and plans from the past decade won’t. Sponsorships.

Innovation 370

Innovation Communications Education Strategy 370

Membersuite

NOVEMBER 4, 2022

Temper your revenue projections. 2: Revenue Diversification. During the pandemic, many associations were caught short when they had to cancel or transform their major revenue generator —the annual meeting or trade show—and didn’t have a worthy virtual alternative for sponsors and exhibitors. 3: Membership Tiers and Pricing.

Revenue 102

Revenue Software Price Technology 102

Blue Sky eLearn

DECEMBER 28, 2018

How vital is non-dues revenue for your association? In 1953, more than 95% of revenue for professional associations came from membership dues. Over the last few decades, the biggest driver of non-dues revenue has been technological advancements. Coupons and discount codes. For many, it is quite substantial.

Content 126

Content LMS Class Course 126

WBT Systems

JULY 31, 2018

Recruitment strategy: help millennials get jobs. In a recent Associations Now article , they referred to their strategy as “priming the pump.” A job board will attract millennials—and revenue too thanks to the employers who post positions. Or, give young members a discount code to use on education. Millennials need jobs.

millennials 150

millennials Resources North Carolina Certificate 150

Blue Sky eLearn

JULY 24, 2019

Plus, events are one of the ways that your association can raise non-dues revenue. . At Snowball Fundraising , we develop fundraising and event tools for nonprofit organizations, so we’ve seen firsthand how important it is to develop and fine-tune the right strategies when events have very specific goals. . Attracting New Members.

Tips 201

Tips Software Recruiting Recruitment 201

Association Freak

MAY 21, 2022

But unfortunately, the effects are rippling through the association world – putting downward pressure on membership, lowering advertising, royalty, and other revenue sources, and impacting the dashboard metrics of most organizations. On-demand discounts. These headwinds have been building for some time.

Revenue 72

Revenue Discount Products Marketing 72

Fonteva

NOVEMBER 8, 2019

For as long as most of us can remember, a large majority of revenue for professional associations came from membership dues. As the importance of non-dues revenue continues to grow, technological advancements have become one of the biggest drivers. Here are some additional tips to continue to grow your non-dues revenue.

Content 56

Content LMS Discount Price 56

MemberClicks

AUGUST 1, 2023

Marketing Plan – Your marketing plan outlines quarterly goals, metrics for success, and strategies and tactics for reaching your ideal member profile and generating revenue to accomplish your goals in Step 1. Association Strategies to Start, Manage and Grow Your Organization! Recruit your board.

Recruiting 52

Recruiting Recruitment Cost Discount 52

WBT Systems

JULY 11, 2017

When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. Registration is limited and deeply discounted on the condition that students provide feedback after every session. Partner with affiliates.

Course 186

Course Marketing eBook Content 186

Aaron Wolowiec

JULY 22, 2014

I also love my World Market membership because, well, I enjoy the wine discounts. The purpose of this study continues to be the development of meaningful benchmarks by which the leadership of individual membership and trade associations can evaluate their own membership marketing strategies and tactics,” MGI wrote.

Social Media 100

Social Media Recruiting Recruitment Report 100

Association Adviser

DECEMBER 12, 2018

Retargeting is a highly desired digital marketing strategy that can be used to expand an association’s reach beyond their website. The goal of a retargeting strategy is to keep the brand, organization or advertiser top of mind for relevant users after they’ve left your website. This is where retargeting can help. What is retargeting?

Discount 62

Discount Revenue Certificate Content 62

Blue Sky eLearn

OCTOBER 11, 2017

Some companies offer turn-key online courses that you could buy or revenue share so you have something to offer initially. Send an email blast giving away a teaser or sneak peek of your new product, plus a promo code for a discount off their purchase. You can’t launch an empty LMS! Make it a party!

Tips 215

Tips LMS Mooc Social Media 215

MemberClicks

MARCH 7, 2023

Some might even have different tiers for people with different professional certifications. Subscription length: Increasingly, membership organizations of all kinds are starting to offer membership tiers for people who have been loyal members where they’re able to access extra perks or get a discount.

How To 52

How To eBook Discount Price 52

Association Adviser

MARCH 11, 2016

While all AMCs can provide quality service suited to a professional environment, some AMCs employ staff that specializes in certain areas, such as strategic planning, non-dues revenue generation or technology assistance. What are your certifications? Ask about any certifications or accreditations AMC staff members might hold.

Association Management 60

Association Management Discount Certificate Project 60

Protech

APRIL 12, 2023

You might create your own courses for members to complete or promote industry-specific certifications that are shown to boost sales or job performance. E-Commerce & Fundraising These capabilities are designed to garner more support for association initiatives or charitable causes by adding an additional revenue stream.

Association Software 52

Association Software Software How To Certificate 52

Association Adviser

JUNE 28, 2017

Do you know if they offer a certification? Do you know if your association offers discount programs that could save your organization money? Today, Aplebaum oversees the commission for the Certified Association Executive certificate. When is your association’s next educational event? I think you get the point. About The Author.

Georgia 95

Georgia Certificate Discount Class 95

Fonteva

FEBRUARY 24, 2021

Membership level: Your CRM should apply badges, special permissions, or discounts based on membership level when members make online purchases. For example, it’s good practice to use a personal greeting and friendly tone and incentivize early renewals with discounts or other perks. Event management. Payment processing.

Membership Management 52

Membership Management Software Review Directory 52

MemberClicks

FEBRUARY 15, 2023

Likewise, member appreciation efforts are crucial to your overall membership retention strategy and are a key way for how to boost membership. As mentioned above, having a concrete member appreciation strategy benefits both you and your members. People like to be acknowledged and appreciated for their contributions.

Social Media 52

Social Media Newsletter Software Discount 52

Aptify

NOVEMBER 13, 2019

For example, members tend to initially join their organization for networking, socializing, job opportunities, and certifications, but networking and socializing quickly become less important. The solutions work even better together to simplify work, maximize revenue, and strengthen member engagement.

Membership Management 56

Membership Management Price Member Engagement Discount 56

Blue Sky eLearn

OCTOBER 11, 2017

Some companies offer turn-key online courses that you could buy or revenue share so you have something to offer initially. Send an email blast giving away a teaser or sneak peek of your new product, plus a promo code for a discount off their purchase. You can’t launch an empty LMS! Make it a party!

LMS 120

LMS Tips Mooc Social Media 120

Freestone

DECEMBER 12, 2023

Are you looking for strategies to increase non-dues revenue? Read our blog for 13 tips to utilize your LMS and drive non-dues revenue. How can your learning management system increase non-dues revenue? Your ability to drive revenue from your learning program depends largely on your ability to create great courses.

Learning Management System 82

Learning Management System LMS Revenue System 82

MemberClicks

APRIL 5, 2022

This will give you the power to post online: Educational courses Relevant learning resources Online certification programs. You can offer local influencers discounts or free merchandise or services in exchange for promotional posts that highlight events or products. Learn how you can get started and crush a social media strategy.

Directory 52

Directory Social Media Video Discount 52

Associations Now

MAY 18, 2016

The right nonmember price for association products boosts revenue, makes membership more appealing, and steers clear of antitrust concerns. Pricing strategy in general is hard enough, and something in which associations aren’t known for their savvy. It’s just a number, but it’s so much more. And commonplace, too.

Handbook 48

Handbook Price Discount Products 48

Leading Learning

MAY 19, 2022

So is non-dues revenue. Even if our per-course price is okay (neurosis are hard to let go of), what would a customer have to pay us to get all the credits they need in a year or over a two- to three-year licensure or certification interval? That means more learners, learners have access to more learning, and revenue starts adding up.

Revenue 97

Revenue Price Course Content 97

MemberClicks

FEBRUARY 9, 2023

To articulate your value proposition to current and prospective members, you need to build a membership marketing strategy to spread the word. But creating a membership marketing strategy from scratch can be a daunting task. Your plan can also include strategies to encourage current members to get more involved.

Marketing 98

Marketing Strategy Tips Email Marketing 98