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APRIL 30, 2021

McKinley Advisors describes how environmental factors have impacted the performance and priorities of associations in their survey report, Association Viewpoint: Renewal, Reinvention and Responsibility , conducted in February 2021. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Quick hits.

Education 354

Education Technology Strategy Revenue 354

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OCTOBER 23, 2020

Aaron Wolowiec (Event Garde) and Chris Gloede (Ricochet Advice) recently published a helpful report, The Complete Guide to Virtual Event Creation. orgSource conducted a survey to assess the impact of the pandemic and discovered a disconnect between current association strategies and market realities. Virtual event production.

Revenue 300

Revenue Review Content Strategy 300

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OCTOBER 15, 2021

Fíonta consulted the Membership Marketing Benchmarking Report from Marketing General Inc. Spoiler: the most successful organizations take full advantage of their technology and data so they can quickly respond to changing member and market needs. Ann Smarty, Content Marketing Institute ). Membership strategies.

Revenue 195

Revenue Committee Strategy Technology 195

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OCTOBER 16, 2020

By the way, he’s the director of certification and education at the Professional Pricing Society so he knows what he’s talking about. Green beans are all over the farmers market right now. Fri 10/16 at 10 a.m.* – Breaking News: Reporting on Covid-19’s Impact on the Meetings Industry. Virtual conference pricing.

Indiana 221

Indiana Review Education Conference 221

MemberClicks

SEPTEMBER 29, 2022

Non-dues revenue typically comes from two sources: Internal: Charging your members additional fees for added resources, opportunities, or products, such as conference fees, professional certifications, or branded merchandise. Keep a report of your placement successes to entice future advertisers. 14 Ideas for Growing Non-Dues Revenue.

Revenue 98

Revenue Tips Certificate Social Media 98

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APRIL 23, 2021

Participants get the first look at the report in July. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started. Is it a certificate program or a certification? The survey closes Friday, April 30. CAE credit.

Revenue 370

Revenue Strategy Content Education 370

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JULY 24, 2020

Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. Quick hits before we get to the list of this week’s free education: 10 basic guidelines to minimize PDF usability problems. For many of us, the answer is a resounding “Yes.” 1 CAE credit.

Montana 259

Montana Revenue Case Study Conference 259

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MARCH 20, 2020

Members also need vetted information and guidelines related to their new topsy-turvy world, including resources for wellbeing and remote work. Kate Ratcliffe, CMP, CommPartners Marketing Manager and former virtual event producer. Colleen Leary, Senior Marketing Events Manager at Alert Logic. And speaking of remote work….

North Carolina 221

North Carolina Technology Strategy Revenue 221

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SEPTEMBER 25, 2020

At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Marketing Manager, Aptify. Dawn DiLorenzo, Director of Marketing, Web Scribble.

Case Study 285

Case Study Content Montana Conference 285

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OCTOBER 9, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat). marketing and communication professional. Presenter: Erin Geoffroy Sullivan, Director of Marketing at Personify. More info. .

Utah 370

Utah LMS Conference Technology 370

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SEPTEMBER 11, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Paulina Curto, Senior Marketing Manager at Cvent. Discover highlights from these reports that can help guide your guidance with clients and your conversation with potential meeting partners and facilities. Tue 9/15 at 10 a.m.

LMS 329

LMS Montana Revenue Price 329

MemberClicks

DECEMBER 19, 2023

Your organization’s membership website is one of your most visible marketing assets. This could include: Discussion forums Membership directories Event calendars and registration Job boards Industry research and reports Through a personal login, membership websites allow organizations to provide additional benefits to dues-paying members.

Directory 52

Directory Discount Software Tools 52

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DECEMBER 4, 2020

– Nonprofit GAAP: Functional Expense Reporting: Make It Meaningful to You and Your Audience. Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. More info/register. Host: Ed Rigsbee, CAE, president at Rigsbee Research.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Association Success

NOVEMBER 5, 2019

As technology has evolved, it’s (become) all visual,” said Jason McKee, the chief marketing officer for Accessibility Shield, a firm that helps companies reach ADA compliance. While not legally binding, Japan has developed its own accessibility guidelines. . There’s a large percentage of the population in the U.S. Among them: .

Los Angeles 66

Los Angeles Guidelines Software United States 66

CMA Solutions

SEPTEMBER 30, 2022

Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report. Our in-house marketing team has built an impressive record helping associations grow over the last 35 years. In recent years, the struggle has become even more difficult.

Directory 52

Directory Social Media New Jersey Member Engagement 52

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APRIL 8, 2022

If you never read the first edition of their report , you’re in for a treat—and I bet you’ll be eager to participate in this round. Check out their ideas for program planning, partnerships, marketing, learning formats and pathways, credentials, and packages. Presenters: Priya Gupta, Field Marketing Manager, Hopin. Host: Hopin.

Technology 39

Technology Certificate Tips Guidelines 39

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OCTOBER 11, 2019

Michael Brenner, Content Marketing Institute ). Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Attendees will also gain insight by learning benchmarks for success as revealed in the 2019 Global NGO Technology Report. Newman, Greater Good Magazine ). Host: Novi AMS.

DC 50

DC Washington Content Education 50

Disciple Media

DECEMBER 18, 2023

Analytics and reporting: Platforms offering detailed analytics help in tracking engagement, participation, and progress, providing valuable insights for course improvement. For example, by the end of a digital marketing course, learners might be expected to develop and present a comprehensive social media strategy.

Course 36

Course Case Study Social Media Project 36

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APRIL 3, 2020

They share guidelines on the best communication style, options for different types of virtual meetings with chapter leaders, and ways to provide chapter leaders with news, resources and advice. – Ask Us Anything Expert Panel: Marketing, Revenue, Meetings & Technology. Presenter: Antoine Dupont, CEO, Katapult Marketing.

North Carolina 44

North Carolina Committee Montana Guidelines 44

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MARCH 13, 2020

I like the curated approach of the MIT Technology Review’s Coronavirus Tech Report. Presenters: CEO Joanna Pineda, CTO Maki Kato, and two full-time remote staff: Leah Monica, Director of Marketing, and Maria Lima, Director of Special Projects. Presenter: Ben Rome, Manager, Marketing, American Industrial Hygiene Association.

DC 44

DC Washington Revenue Communications 44

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OCTOBER 18, 2019

Quick hits before we get to next week’s free webinars: Is your marketing mediocre? The best reason to do content marketing is organic search–but you’ll reap other benefits as well. Michael Brenner, Content Marketing Institute ). Peruse this checklist to find out. Ann Handley, Emma ). David Nield, Wired ).

North Carolina 34

North Carolina Education Project Communications 34

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APRIL 10, 2020

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Presenters: Beth Arritt, Staff VP Marketing, AAAE. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Whelan, CDM, President, Marketing General Incorporated.

North Carolina 74

North Carolina Content Montana Social Media 74