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Association Brain Food: 7.21.23

Reid All About it

He reminds us that “every time we go through a wave of automation, whole classes of jobs go away, but new classes of jobs get created.” What is IT’s accountability/role in developing overall strategy for their organization? What are the barriers in developing a formal technology strategy in your organization? .

Atlanta 195
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Association Brain Food Weekly: 8.21.20

Reid All About it

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Experience a best-in-class virtual event to inspire and start building your new event strategy. Learn how to level up your existing learning strategy to meaningfully engage your Millennial and Gen Z learners.

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How The Executives Club of Chicago Doubled Membership With A New Member Value Proposition

Association Freak

Weak recruitment and retention had brought the Club close to crisis. . There was only one class of membership. We created the Sequence “Way-to-Play” strategy process to solve that problem and help associations create a value proposition that marries their greatest strengths with members’ unmet needs.

Chicago 72
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Association Brain Food: 4.28.23

Reid All About it

Member recruitment. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Online communities are extremely popular with younger audiences—the toughest ones to recruit and retain. Frankly, we’re smarter about it now. Online community.

DC 205
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Association Brain Food: 9.1.23

Reid All About it

They describe nine strategies for marketing membership to Gen Z. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Mark Wallach, Engagement Mobile Strategies ) Ugly numbers from Microsoft and ChatGPT reveal that AI demand is already shrinking.

Revenue 227
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Association Brain Food Weekly: 6.18.21

Reid All About it

Hear about how associations need to shift their mindset on recruiting, training and education; workforce trends that will shape the future labor market; and why retaining employees is more important than ever?. Creating Innovative New Classes, Certifications & Association Products That Wow Members — and Your Board.

LMS 369
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Association Brain Food Weekly: 6.11.21

Reid All About it

Loyalty strategies. She explains how for-profits are using membership strategies to develop customer loyalty. Johnson II, CMP DES, Chief Diversity Officer & Director of Event Strategy, Talley Management Group Inc. Mike Frost, Co-Founder & Global Recruitment Director, Expocast. Staying away from the office.