Membersuite

MAY 17, 2022

Selling them to individuals and employers in your market is sometimes the real challenge. Before you plan a marketing campaign for one of your credentialing programs, you must validate any assumptions about its value. Your positive research findings are marketable. However, creating credentialing programs is the easy part.

How To 152

How To Certificate Course Revenue 152

WBT Systems

FEBRUARY 6, 2018

New players in the online learning market are bringing fresh ideas to online course development and marketing. If your online course doesn’t meet a market need, it won’t succeed. You’re looking for proof of market—evidence that will validate your online course idea. Paid ads are another good sign of market demand.

Course 161

Course How To eBook Price 161

WBT Systems

JANUARY 23, 2018

After you and your colleagues put so much effort into it, how do you explain to your boss and committee chair why your online course failed? Problem: Market need. Is there really a market for this course? Your committee said there would be a demand for it. Are they in the position to know what the market needs?

Course 176

Course LMS Price Newsletter 176

Higher Logic

MARCH 12, 2019

Picture this: Last month, your marketing department sent five emails to members promoting your annual event, while your membership department called members three times about the event. Maybe it means adding additional tools, like marketing automation, so you can all access the data and campaigns. Create consistent messaging.

Communications 174

Communications eBook Tools Team 174

Higher Logic

MAY 29, 2020

Their discussions, the resources they download, and the feedback they give you are all crucial to building your member personas. Download our eBook, Maximize Association Value with Engagement , for the full list of ways a community builds your association’s member acquisition and member engagement efforts. Be the industry leader.

Social Media 254

Social Media Tools Member Engagement Revenue 254

WBT Systems

OCTOBER 25, 2017

Association executives and staff interact most often with board and committee members—those whose participation is usually subsidized by employers. Freelancers are preparing for the future because, unlike others in their profession, they recognize that the job market is transforming. Does it vary by age, career segment, or specialty?

Survey 236

Survey America Learning Management System Education 236

Spark Consulting

AUGUST 22, 2016

The white paper also features sidebars by Tracy Petrillo , EdD, CAE, Chief Learning Officer, EDUCAUSE (and recent recipient of ASAE’s Professional Performance Award ), discussing Competency-Based Education, and by Polly Siobhan Karpowicz ,MBA, CAE, ASAE Research Committee, on new research the ASAE Foundation is undertaking in this area.

United States 150

United States Maryland Ohio Case Study 150

Reid All About it

DECEMBER 22, 2017

Ever since I downloaded a recent iOS update—not this past one but the one before—I’ve noticed a dramatic decrease in responsiveness. Discover how you can showcase your association’s successful membership, marketing and communications campaigns by submitting an application for ASAE’s annual Gold Circle Awards. More info/register.

Nashville 154

Nashville Chicago DC Maine 154

Nimble AMS

DECEMBER 27, 2022

By looking at the outcomes of previous work, those on the board of directors or committees can propose actions that continue a positive trend or shift a negative trend. You can gather data from forms, cloud storage, association management software, or marketing programs. Download now. Visualize and analyze data connections .

Association Management 135

Association Management Software Analysis How To 135

Mariner Management

SEPTEMBER 12, 2021

Are you a staff person charged with committee liaison role? >> Consider how you can apply the concepts to an onboarding process for committee volunteers. As always, we encourage you to download the toolkit developed by Peggy and Kristine* for more details and examples on building your program.

Leadership 62

Leadership Committee Library Resources 62

Mariner Management

SEPTEMBER 10, 2021

This means we sometimes end up with volunteers sitting on boards or managing committees who are not fully qualified or truly ready to do the job at hand, which in turn leads to frustration for the volunteer and the association. In the meantime, we encourage you to download the toolkit for more details and examples on building your program.

California 62

California Committee Leadership Project 62

Optimist Consulting

DECEMBER 17, 2015

I was interested to read a recent report about digital governance by Lisa Welchman, Digital Governance: A Primer for Content Marketers , on the Content Marketing Institute’s website. For more detailed insights, I recommend downloading the free report here. Organise the digital content ‘team’.

Content 100

Content Social Media Committee Team 100

GrowthZone

NOVEMBER 15, 2022

Marketing and Sales. How much is your chamber investing on marketing and sales? Study the business-related issues through your government affairs committee. As a gift, download my Strategic Planning Framework for Chambers of Commerce. It allows for ascending members from level to level.

Analysis 78

Analysis Revenue Cost Social Media 78

Membersuite

JANUARY 27, 2021

In fact, 69% of associations have seen an increase in member engagement since the pandemic began, according the Association Economic Outlook Report , conducted in the fall of 2020 by Marketing General Inc. Does your membership value proposition reflect the needs of your members and market right now? #2: That change is now accelerating.

Survey 106

Survey Education Communications Marketing 106

Associations Now

APRIL 5, 2017

Often volunteering is one of the “stickiest bonds” that an association can have with its members, says Peggy Hoffman, CAE, president of Mariner Management and Marketing. Last week, she led an ASAE webinar [WebEx extension download required] explaining the meaning of #VolunteerLove.

Member Engagement 97

Member Engagement Committee Review Project 97

Association Adviser

DECEMBER 17, 2018

” – Josh Spradling, CAE, TSAE Marketing & Communications Director. Rather than host editorial meetings for each issue – which required approximately seven meetings per year and were challenging to coordinate – now, an editorial committee convenes once per year to plan the editorial calendar for the coming year.

Case Study 73

Case Study Texas Guidelines Revenue 73

Higher Logic

JUNE 6, 2019

Let’s be real: Google and Facebook own the majority of the ad market. All the data lives in a social media silo, and you can't leverage any of the industry specific demographics, committees, chapters, purchases, or events within the community. It's free to download, no email address necessary. The problem?

Tips 136

Tips Social Media Revenue Content 136

Expo Logic

MARCH 26, 2020

Mobile 365™ App - Engage delegates and members year-round with open forums, committee chat rooms, digital publications and mobile notifications using the Mobile 365 App. Enable attendees to view posters online, download handouts, and listen to recorded lectures by poster authors. Contact us at eventtechgroup@communitybrands.com.

Software 36

Software Conference Directory Certificate 36

Reid All About it

JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

CMA Solutions

JANUARY 31, 2023

Whether you are selling a product or service, there tends to be a fundamental marketing challenge because everything is flat. Having consistent branding across all marketing vehicles is crucial for creating brand value. Rebranding is a marketing strategy that can turn your company around in specific situations.

New Jersey 52

New Jersey Directory Learning Management System Products 52

MemberClicks

MARCH 15, 2024

In other words, you can also use it to automate workflow, the sales department, marketing, and customer support, among other processes. It can include data storing, including processing membership, managing committees, organizing events, collecting payments, fundraising, and more. What is Association Management Software (AMS)?

Software 52

Software System Association Management Communications 52

Beth Kanter

JANUARY 3, 2024

My New Year’s Reflection Rituals Review the Year: I use a tool called the “ Year Compass, a free downloadable booklet that provides a set of structured reflection questions that help you look back and ahead. Rituals can also be used by teams in the workplace to improve effectiveness. Writing : I’ve been writing Beth’s blog since 2004.

San Jose 41

San Jose Review Products Team 41

Eric Lanke

MAY 22, 2017

If you're interested, you can download "Include Is A Verb: Moving From Talk to Action on Diversity and Inclusion" here. Getting more women onto the leadership track became a compelling priority for our Nominating Committee, work that clearly continues to this day. It's free and you don't even have to register for it.

Class 100

Class Wisconsin millennials Leadership 100

GrowthZone

JULY 24, 2018

Membership management software that includes: event management, content management tools, email marketing, online community, and dashboards. Integrated business modules include management of: customers, financial, orders and invoices, marketing, meetings and exhibitions, subscriptions, fund-raising, and system management.

Software 84

Software Association Management Austin Atlanta 84

SCD Group

AUGUST 13, 2012

30 Marketing Tips for Associations: Highly Rated Ideas from ASAE12. At the ASAE annual meeting Sunday (8/12/12), five panelists from five accredited association management companies shared 30 Marketing Tips in the Social Media Age. 5 Building integrated marketing plans is a must to effectively mix new and traditional.

Tips 40

Tips Marketing Social Media Tools 40

Aaron Wolowiec

APRIL 1, 2013

We discussed simple, but effective tactics for evaluating and developing relevant content, effectively marketing programs, and leveraging innovative instructional strategies to pique member interest. Likewise, the worksheets and presentation slides are also available for download. Effectively marketing programs. Competition.

Education 100

Education Strategy Content Course 100

MemberClicks

AUGUST 3, 2023

According to Marketing General , just after networking, the second most common reason members join an association is for continuing education or professional certification. These certificates should be downloadable and printable, so learners can keep them for their records.

Software 52

Software LMS Certificate Learning Management System 52

SCD Group

OCTOBER 1, 2012

A few years ago, I was working with a client on its membership marketing program. The committee wanted a “list” of key people to reach. While the committee debated, I did a quick LinkedIn search and discovered more than 4,000 people with that exact title. Pinterest Marketing Kit provided by MarketingProfs. SlideShare.

Tools 40

Tools Tips Committee Video 40

CMA Solutions

SEPTEMBER 30, 2022

Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report. Our in-house marketing team has built an impressive record helping associations grow over the last 35 years. In recent years, the struggle has become even more difficult.

Directory 52

Directory Social Media New Jersey Member Engagement 52

Associations Now

OCTOBER 1, 2015

With possible support from the FCC, companies like Google could change the set-top-box market, but telecommunications groups are advocating an alternative. National Cable & Telecommunications Association (NCTA) Vice President Brian Dietz told BloombergBusiness that “the market is working without government intervention.”.

Press Release 40

Press Release Content Committee Review 40

MemberClicks

JUNE 8, 2023

This information can be anything from personal or contact information to information about the association events they attended, committees they sat on and educational programs they participated in. Member profiles allow organizations to gather basic information on members all in one place.

Certificate 52

Certificate Directory Social Media Software 52

Aaron Wolowiec

APRIL 9, 2012

Conversely, those individuals and organizations with a much more traditional approach to education (think: keynote speaker and a series of lecture-style breakout sessions that follow a similar schedule from year to year), are struggling to compete/demonstrate value in a market that is literally saturated with learning opportunities.

Strategy 100

Strategy Blended Learning Survey Case Study 100

Velvet Chainsaw

NOVEMBER 3, 2014

If you want to increase your conference attendee acquisition, you need targeted emails and marketing. Message maps are one way to create customized conference marketing content. Just fast, one-size-fits-all marketing. Writers and marketers are busy. Enlist the help of team or volunteer committee members as well.

Conference 40

Conference Marketing Analysis Communications 40

SCD Group

AUGUST 23, 2012

You and your readers may be interested in downloading it at www.associationsunorthodox.com. encourage SCDdaily readers to download it! I seek key trends from business and consumer marketing that stimulate your thinking about your organization and its members or donors. 12 Tips for association board/committee work.

Dallas 40

Dallas Tips America Leadership 40

Associations Now

DECEMBER 9, 2013

The program is a step toward bringing some transparency to the health app market about app quality and safety.”. Apps that obtained certification, which is valid for three years, include popular downloads like Calorie Counter PRO, GenieMD, and Urgent Care, among others.

Certificate 40

Certificate New York Class Committee 40

Achieve

JUNE 11, 2020

Zoom: Some virtual events require expensive software or fancy apps attendees need to download. Erica leads the strategy and execution of all marketing initiatives at Achieve, with an emphasis on helping nonprofits tell their stories digitally. Erica holds a BSBA in Marketing from the University of Central Florida. Achieve is a.

Florida 52

Florida Press Release Social Media Education 52

Velvet Chainsaw

NOVEMBER 6, 2013

The past summer, Velvet Chainsaw partnered with Tagoras , a leading market research and consulting company for learning, to survey conference professionals about their use of speakers for our second speaker report. Are your conference program committees accountable for the decisions they make? No contact information required.).

Conference 40

Conference Proposal Survey Industry 40