Higher Logic

MARCH 27, 2020

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Personalizing your communications during recruitment and retention.

Member Engagement 240

Member Engagement Recruiting Recruitment Communications 240

Higher Logic

MAY 29, 2020

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. Your goal should be to demonstrate how the community aligns with and leads to achieving the goals of your association’s strategic plan.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

MAY 13, 2020

Maybe you’re struggling with: Retaining and recruiting more members. Communicating a compelling value proposition. Reach Your Association Members with the Benefits They Need. You can maximize their membership value by providing members with the connections and resources they care about the most, year-round.

Tools 296

Tools Communications Email Marketing Recruiting 296

Nimble AMS

APRIL 18, 2022

Diversity is a vital component to recruiting more volunteers because it strengthens your volunteer program by offering a highly skilled volunteer base. Employment information . There’s no doubt that every member brings value to your association. Recruit a diverse group of members. ? Connect your DEI community.

Tips 129

Tips Recruiting Recruitment Directory 129

Aptify

NOVEMBER 5, 2020

Your membership recruitment efforts worked! You have new members. It’s the same with new members to your association. That’s why member onboarding is so important. Sending too much information right away can be a turnoff. Start by thanking new members for their membership. Now it’s time to get them on board.

How To 148

How To Newsletter Examples Communications 148

Higher Logic

MAY 16, 2019

Now, they come to your association at various stages of the funnel, or the member/buyer’s journey. And along the way, they expect a different experience from what was the norm 20 years ago. Membership recruitment and retention aren’t isolated processes. What information do your members need at a specific time?

Member Experience 196

Member Experience Technology Content Communications 196

Aptify

JULY 1, 2021

Membership recruitment is a never-ending project. Every year, members leave your organization – they retire, change jobs or professions, go out of business, lose their professional development budget, or just leave for unknown reasons. As members go out the back door, you must keep new ones coming in the front. Get it now.

Recruiting 146

Recruiting Recruitment Social Media eBook 146

Nimble AMS

FEBRUARY 15, 2024

Maybe your association is experiencing challenges, so you’re searching for strategies to empower your staff and enhance the member experience. Regardless of your large association’s situation, the Nimble AMS team is here to offer tips to measure your success and meet your future goals!

LMS 147

LMS Missouri Software Innovation 147

Reid All About it

APRIL 12, 2024

Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. She explains how to get in front of prospects, make an impression on them and communicate the value of membership. Staff meetings. More info/register. Host: Fridays@4 Mon 4/15 at 8 a.m.

Revenue 256

Revenue Strategy Price Newsletter 256

Nimble AMS

DECEMBER 27, 2022

The data-driven business world requires companies to effectively communicate their data to make informed decisions. Raw data is difficult to interpret and even harder to communicate. Making decisions should happen with as much information as possible. What types of members participate in continuing education?

Association Management 134

Association Management Software Analysis How To 134

Nimble AMS

MARCH 25, 2022

Be sure to define your organization’s goals for the online community so that your entire organization knows what you’re trying to accomplish. For example, at the highest level, your goals might be to: Grow your existing online community . Recruit more members . Improve member engagement . Content strategy ?.

Strategy 133

Strategy Guidelines Recruiting Recruitment 133

Blue Sky eLearn

OCTOBER 19, 2020

As an association leader, you know the importance of engaging your members. How you communicate with members and the opportunities you offer directly impact their experience with your organization and the chance that they’ll renew. However, that doesn’t mean you forget recruitment efforts altogether!

Association Management 250

Association Management Committee Learning Management System Software 250

Reid All About it

JULY 21, 2023

Post-Lockdown Membership Recruitment (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! Hear tips to recruit and retain these generations.

Atlanta 195

Atlanta millennials Price Technology 195

EventMobi: Association Events

SEPTEMBER 21, 2023

In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Membership retention is an organization’s ability to keep its members active following recruitment and onboarding.

Strategy 130

Strategy Software Social Media Discount 130

Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

Innovation 359

Innovation Las Vegas Communications Education 359

ISAE

JANUARY 17, 2024

However, the volatility of membership rates has forced associations to change the way they approach member recruitment, engagement, and retention, placing more of an emphasis on delivering the value outlined in their membership offerings. Technology plays an essential role in improving member experiences and association operations.

Cost 52

Cost Review Software Member Experience 52

Reid All About it

DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Q4 Consultant Community Call We’re excited to open lines of communication for ASAE staff to update the consultant community and create a space for our consultant members to network with one another.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Reid All About it

JANUARY 28, 2022

Take Your Silent Auction to the Next Level: Raise More Money, Free Up Staff Time and Create an Unforgettable Member Experience. The superman of silent auctions is going to lead a conversation alongside a few of his clients about how they revolutionized the silent auction experience. Fri 1/28 at 1 p.m. 1 CAE credit. 1 CAE credit.

Newsletter 195

Newsletter Survey Team Software 195

Reid All About it

JANUARY 21, 2022

Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories. The member experience. MemberSuite suggests how to reevaluate the member experience and apply what you learn. The survey closes next week so don’t delay.

Survey 195

Survey Newsletter Price Technology 195

MemberClicks

APRIL 28, 2022

Recruiting new members and keeping them engaged is a crucial activity for all associations. And while it’s a challenge to engage any of your member base, engaging young members can feel particularly daunting—particularly younger Millennials and Gen Z. Reevaluate your young members’ journey.

Tips 98

Tips millennials Newsletter Recruiting 98

EventMobi: Association Events

SEPTEMBER 28, 2023

A membership directory is the #1 way to accomplish what your association does best: keep your members connected to one another and you. What is a Member Directory? A member directory, or member list, is a list of all members of your organization. What Information Should a Member Directory Include?

Directory 147

Directory Organization How To Kansas City 147

Reid All About it

OCTOBER 6, 2023

Based on conversations with young members, former members, and never-members from multiple industries, Michelle Maher of Highland describes why young professionals are engaging digital channels instead of associations and the unique value they seek from associations. Next gen membership #2. Content marketing. More info/register.

Revenue 256

Revenue Certificate Tools Innovation 256

Reid All About it

NOVEMBER 10, 2023

Check out what James Young at Product Community has to say about building and using a community engagement funnel. Member app. Unlike social media, a mobile app serves as a centralized communication channel for your members. Bulletin describes how a member app enhances and fosters member engagement.

Certificate 281

Certificate Price Tools Technology 281

Reid All About it

MAY 10, 2019

The weekly list of free educational events and resources for the association community… “5G, when fully implemented, is poised to be a very big deal, a far bigger transformation in mobile technology than any previous generational shift. Hear about industry trends and fresh ideas to inform your sponsorship strategy. 1 CAE credit.

DC 170

DC FAQ Member Experience Project 170

Reid All About it

APRIL 2, 2021

Association member communications. Interested in grading your association communications? Presenter: Greg Smith, Senior Information Technology Consultant. Amanda Bow , Director of Marketing & Communications, Association of School Business Officials International. CAE credits. More info/register. 1 CAE credit.

Revenue 335

Revenue Conference Industry Strategy 335

Higher Logic

SEPTEMBER 28, 2017

The best associations don’t just think up something to say because they know they need to keep members engaged – they use personas to help them find the most relevant, helpful information for each member. What Are Member Personas? Member personas are imaginary people that describe your ideal or average members.

Member Experience 136

Member Experience United States Recruiting Recruitment 136

Nimble AMS

MAY 13, 2021

Association industry research from Community Brands shows that when looking at 2021, most associations are focused on developing or improving virtual opportunities, as well as increasing membership acquisition and retention. ?Almost So how can you recruit, reach, and retain members to achieve these strategic goals? Download now.

Member Engagement 78

Member Engagement How To Newsletter Certificate 78

Aptify

JULY 14, 2021

So, not only do you have to add new members, but you also must replace those members who walk away. Here are some effective ways to reach your member recruitment goals while improving the member experience along the way: Offer valuable content. Tips and tricks for personalizing the member experience.

Discount 72

Discount FAQ Tips Social Media 72

Reid All About it

MARCH 12, 2021

The weekly list of free educational events and resources for the association community…. EST – CAE Information Rap Session. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Learn what ‘unified communications and collaboration’ means. More info/register.

Nashville 370

Nashville LMS North Carolina Recruiting 370

Nimble AMS

NOVEMBER 26, 2019

This may seem simple, but thanking your members for joining can be a powerful way to make them feel welcome, appreciated, and to set the tone for a great member experience. Send new members an email from your executive director. For example, present them with information and next steps that address their particular needs.

Newsletter 88

Newsletter Member Experience Technology Tips 88

Reid All About it

MARCH 10, 2023

Nimble AMS describes how it can help your association recruit, engage and retain members by helping you better understand members, anticipate their needs, and deliver personalized communication and content. Your AMS should be a utility player on your membership team. Small staff challenge. 1 CAE credit. 1 CAE credit.

Committee 195

Committee Education Software Technology 195

MemberClicks

AUGUST 1, 2023

What kind of members are you trying to attract? How will you provide value to your members? Make your answers as precise as possible and use this information to define short, medium and long-term SMART goals (Specific, Measurable, Achievable, Relevant, and Time-bound). Recruit your board. Recruit your staff.

Recruiting 52

Recruiting Recruitment Cost Discount 52

Reid All About it

SEPTEMBER 1, 2023

This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Gain insights into best practices for using data to inform decision-making and develop successful international expansion strategies for their associations. Membership trends. Membership budget.

Revenue 227

Revenue Survey Education Strategy 227

Fonteva

MARCH 19, 2020

When associations thrive, they see boosts in member recruitment and improved retention rates. They experience strong event turnout and growing engagement through other channels such as social media and discussion boards. This holds true whether it’s your member engagement efforts or your internal operations.

Tips 52

Tips Recruiting Recruitment Tampa 52

Reid All About it

JANUARY 26, 2024

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Please help our community by taking the time to participate or forwarding it to a colleague on your association’s membership team. . I’ve used data from Marketing General Inc.’s

Survey 256

Survey Project Strategy Education 256

Reid All About it

MARCH 25, 2022

The weekly list of free educational events and resources for the association community…. Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more.

Revenue 195

Revenue Content Virginia Technology 195

Associations Now

AUGUST 28, 2018

Another chapter details how Charity: Water, a global nonprofit, converted many one-off donors into lifelong members. The book’s premise is that membership growth comes from a keen focus on member retention, not recruitment. That means every communication you send must answer one key question for the member: What’s in it for me?

Recruiting 93

Recruiting Recruitment Social Media Communications 93