Reid All About it

MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Content is a commodity, says WBT Systems.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

SEPTEMBER 15, 2023

Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Host: Cecilia Sepp, CAE, CNP, principal and founder, Rogue Tulips Consulting Guest: Cynthia Lockrey, Lockrey Communications Mon 9/18 at 4 p.m. – Peter Diamandis ) My summer with Leo Tolstoy and his War and Peace. 1 CMP credit.

LMS 256

LMS Revenue Arlington Education 256

Association Subculture

SEPTEMBER 21, 2011

skip to main | skip to sidebar. Disruptive Innovation Coming to Nonprofits. You want innovation? Check out this article from Fast Company on how Howard Buffett plans to invest in the nonprofit community - but with a catch. communications. (4). community. (3). innovation. (6). marketing. (2).

Innovation 100

Innovation United States Association Management Education 100

WBT Systems

FEBRUARY 20, 2018

Find out how much staff time (in dollars) is spent on marketing and managing the program compared to revenue generated. Or is this program considered a commodity product by the marketplace so the organization providing it at the lowest price is gaining the market share? Is the program even meeting a market need? Value to market.

Education 160

Education How To Certificate Committee 160

Nimble AMS

JULY 28, 2022

According to the Community Brands Study, there’s a direct correlation between innovative technology and member satisfaction. An AMS should help your association manage membership records, optimize marketing and sales efforts, streamline communication campaigns, and other important office tasks.

Software 122

Software LMS Learning Management System Missouri 122

Association Subculture

SEPTEMBER 14, 2011

skip to main | skip to sidebar. Innovation in Association Management. Deirdre Reid wrote about ASAEs Innovation Talks. WSAE is hosting their Innovation Summit right now. Host your own innovation conversations. communications. (4). community. (3). innovation. (6). marketing. (2).

Association Management 100

Association Management Innovation United States Price 100

Higher Logic

MAY 29, 2020

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. Your goal should be to demonstrate how the community aligns with and leads to achieving the goals of your association’s strategic plan.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Associations Now

MAY 29, 2019

New translating innovations can build on—and not detract from—the experience. Also: The ROI behind content marketing. The first step in hosting accessible meetings is often making sure every attendee can communicate effectively. Content Marketing, ROI, and Time. What do ROI calculations look like for content marketing?

Content 92

Content Cost Recruiting Recruitment 92

Reid All About it

OCTOBER 15, 2021

Fíonta consulted the Membership Marketing Benchmarking Report from Marketing General Inc. Spoiler: the most successful organizations take full advantage of their technology and data so they can quickly respond to changing member and market needs. Ann Smarty, Content Marketing Institute ). Membership strategies.

Revenue 195

Revenue Committee Strategy Technology 195

Reid All About it

JUNE 16, 2023

The weekly list of free educational events and resources for the association community… “The main hope of a nation lies in the proper education of its youth.” Event marketing. Your marketing plan must work extra hard to convince your audience they should make the trip. Erasmus Podcasts. More info/register. 1 CAE credit.

Project 195

Project Tools Revenue Metro 195

MemberClicks

SEPTEMBER 1, 2023

Thought-leaders, entrepreneurs and business owners are always looking for innovative ways to adapt to the challenges of working remotely, all while trying to grow their skills and projects. Topics include business strategy and innovations, thought leadership,business practices, HR, TED talks, economy, renewals, eCommerce, and DEI.

Social Media 52

Social Media Cost Strategy Team 52

Blue Sky eLearn

MAY 15, 2017

Copywriters know that the most powerful piece of communication they write is the headline. It persuades readers to stop what they’re doing and instead dive into a piece of marketing communication. The title of your webinar summarizes the main promise or focus of your event. The headline is what grabs attention.

Content 126

Content Examples Marketing Strategy 126

Reid All About it

JULY 17, 2020

Tony Rossell, Marketing General, Inc. ). At the farmers market, some of the farms bring in a pickup truck with a bed full of corn. Presenters: Megan Powers, Founder, Powers of Marketing. Preet Singh, Founder, DesignX Community. Host: ASAE Finance and Business Operations Professionals Community. MeetingsNet ).

Montana 341

Montana Revenue Strategy Conference 341

AssociationChat

APRIL 10, 2020

WASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. Convention/Meetings Marketing Campaign. There are two components of the week-long celebration.

Newsletter 52

Newsletter Austin Committee America 52

Reid All About it

NOVEMBER 26, 2021

Find out how to apply the three cornerstones of a culture of engagement and understand the main reasons your good employees leave. Marketers plan to produce more digital assets in 2022 than any other year. Host: American Marketing Association. Annie Henderson, Marketing and Communications Manager, ASBO International.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

Reid All About it

MARCH 9, 2018

If a competitor beat you to a new market opportunity or disrupted your business model, know you’re in good company. Now for the main event: upcoming free professional development events for the association community. Your Event Marketing Survival Guide. Take away a sample 12-month marketing calendar.

DC 120

DC millennials North Carolina Washington 120

The Hourglass Blog

NOVEMBER 7, 2011

skip to main | skip to sidebar. Secrets of Innovation. A new post, "Secrets of Innovation," has just gone up there. Labels: Innovation. Communication. Innovation. Principled Innovation. Film Directing Lessons in Innovation and Leadershi. Secrets of Innovation. Monday, November 7, 2011.

Innovation 40

Innovation millennials Social Media Committee 40

Mariner Management

JULY 15, 2020

After all, they are the main member recruiting channel. Establish DEI grants to help chapters try innovative solutions. Think about how you can help chapters build upon c urrent member market campaigns that may already be doing outreach to certain demographics. . No one size fits all. We want to know!

Recruiting 62

Recruiting Recruitment Maine Leadership 62

Higher Logic

AUGUST 18, 2016

In order to engage everyone, you need to create a distinctive and original experience that allows everyone to better function, create and innovate. And if customers can effectively function, create and innovate with each other online, imagine the ripple effects throughout their experience -- and your organization -- offline.

Innovation 120

Innovation Maine Education Products 120

The Hourglass Blog

DECEMBER 19, 2011

skip to main | skip to sidebar. Innovation Does Not Happen Online. A new post, "Innovation Does Not Happen Online" has just gone up there. Labels: Innovation. Communication. Innovation. Principled Innovation. It's Not Innovation If It Only Serves You. Innovation Does Not Happen Online.

Innovation 40

Innovation millennials Social Media Maine 40

Association Adviser

OCTOBER 23, 2018

Okay, perhaps this is not exactly how association communication awards presentations really go down. However, the recognition and pride that communications awards bring to associations are no less than Oscar-worthy. There are many awards contests for which association communications are eligible.

Newsletter 62

Newsletter Communications Press Release Social Media 62

Reid All About it

JANUARY 14, 2022

. – Combating Burnout: How Marketing Teams Are Burning Bright. Your marketing team could be at risk. Hear about the factors that lead to workplace exhaustion, isolation, and even trauma, specifically within the context of the marketing industry. Host: American Marketing Association. More info/register. Tue 1/18 at 1 p.m.

Team 195

Team Technology Certificate Revenue 195

The Hourglass Blog

MAY 11, 2011

skip to main | skip to sidebar. Association Innovation as Brand Strategy. In it, he advocates an approach to innovation that focuses not on meeting the expressed needs of customers, but on pushing customers to become something theyre not. The best and most enduring innovations make you someone else. Image source.

Innovation 40

Innovation Strategy Minneapolis millennials 40

The Hourglass Blog

NOVEMBER 28, 2011

skip to main | skip to sidebar. Film Directing Lessons in Innovation and Leadership. A new post, "Film Directing Lessons in Innovation and Leadership" has just gone up there. A new post, "Film Directing Lessons in Innovation and Leadership" has just gone up there. Labels: Innovation , Leadership. Communication.

Innovation 40

Innovation millennials Leadership Social Media 40

Associations Now

OCTOBER 30, 2018

Digital communication is great, but print publications can also lead to organizational growth and extended reach. We know digital communications are all the rage. Getting your organization’s story circulating throughout the community in a physical, tangible way is invaluable,” says Hannah Trull in a post for Nonprofit Hub.

Cost 60

Cost Maine Innovation Content 60

The Hourglass Blog

AUGUST 1, 2011

skip to main | skip to sidebar. The Season of Innovation. Thats certainly what it feels like with the ASAE Annual Meeting next week and the WSAE-sponsored National Summit on Association Innovation five short weeks after that. Labels: Innovation , Jeff De Cagna , WSAE. Communication. Innovation. Image source.

Innovation 40

Innovation millennials Social Media Maine 40

Associations Now

AUGUST 7, 2018

But more recently, Doyle says, companies in other sectors and cities have come on board, diversifying the association’s member community. A lot of these innovations are coming out of startups, so we really had to refocus on members. Now, we see a lot of interest, excitement, and growth from markets way beyond North America.”.

San Diego 48

San Diego Boston Austin Detroit 48

The Hourglass Blog

DECEMBER 26, 2011

skip to main | skip to sidebar. Its Not Innovation If It Only Serves You. A new post, "Its Not Innovation If It Only Serves You" has just gone up there. Labels: Innovation. Communication. Innovation. Principled Innovation. It's Not Innovation If It Only Serves You. Posted by Eric Lanke.

Innovation 40

Innovation millennials Social Media Maine 40

Associations Now

APRIL 9, 2019

And many landlords are embracing such innovations to gain a competitive edge. Real estate experts say traditional considerations like location, access to transportation, and floor-plate size remain the main reasons tenants pick one place over another,” Margolies says. Turn Attendees Into New Members. Other Links of Note.

New York 53

New York Recruiting Recruitment Maine 53

Association Freak

MAY 21, 2022

The Shifting Association Market. Some knew the market was shifting around them. This gave us an understanding of which market forces they were up against and, much more importantly, what they could do about it. Some knew the market was shifting around them. Market Pressures On Association Succeses.

Revenue 72

Revenue Discount Products Marketing 72

The Hourglass Blog

SEPTEMBER 5, 2011

skip to main | skip to sidebar. Recipes for Innovation. He has designed some very innovative tools.and created innovative designs for traditional tools. On one wall -they shared his princples of good design.thought there might be some relevance to your interest in innovation. good design is innovative.

Innovation 40

Innovation millennials Team Social Media 40

The Hourglass Blog

NOVEMBER 14, 2010

skip to main | skip to sidebar. Innovation = Creativity x Execution. This is a fantastic post on innovation from Vijay Govindarajan , co-author of the new book, The Other Side of Innovation: Solving the Execution Challenge. Simple and effective in underscoring the importance of execution in any innovation effort.

Innovation 40

Innovation Wisconsin millennials Class 40

The Hourglass Blog

MARCH 22, 2011

skip to main | skip to sidebar. The Catch-22 of Innovation. Lots of good lessons in this HBR post for association professionals looking to be move innovative. Its the Catch-22 of innovation. Your members cant know what that next innovation is because it doesnt yet exist in their world. Communication.

Innovation 40

Innovation millennials Leadership Social Media 40

Thanks For Playing

MAY 22, 2012

skip to main | skip to sidebar. Seeking community in associations since 2008. With ASAEs Membership, Marketing & Communications Conference this week and an upcoming vacation, T4P is going on a little hiatus. The Grassroots Innovation Leader. Thanks For Playing. 22 May 2012. Gone Fishin. Back around June 4!

Social Media 150

Social Media United States Maine Association Management 150

The Hourglass Blog

OCTOBER 24, 2011

skip to main | skip to sidebar. Why Innovation is Hard. A little over a month ago I attended WSAEs National Summit on Innovation for Associations. A little over a month ago I attended WSAEs National Summit on Innovation for Associations. He adeptly focused our attention on forming new peer networks for innovation.

Innovation 40

Innovation millennials Project Conference 40

The Hourglass Blog

APRIL 21, 2011

skip to main | skip to sidebar. Learning Innovation from the Mayo Clinic. Heres another great HBR post describing another set of "principles of innovation." The HBR post describes several strategies employed by the very famous and very innovative Mayo Clinic. Combination Innovation. Thursday, April 21, 2011.

Innovation 40

Innovation millennials Case Study Leadership 40

The Hourglass Blog

NOVEMBER 20, 2010

skip to main | skip to sidebar. The Bedrock of Innovation. Failure of course is always a possibility with any attempt at innovation. Indeed the bedrock of innovation is failure. The perceieved price of failure in these environments is too high to attract the necessary champions for innovation. Labels: Innovation.

Innovation 40

Innovation millennials Proposal Social Media 40