Reid All About it

APRIL 12, 2024

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Member recruitment. Staff meetings. by Tony Rossell, Marketing General Inc. Ready to veg a bit?

Revenue 256

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Higher Logic

FEBRUARY 4, 2020

The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. 10 Association Communications Stats + Membership Tips.

Communications 287

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YourMembership

APRIL 17, 2012

Numbers aren’t Strategy. But knowing what you want to sell from a dollar/revenue standpoint is not the same thing as developing the strategy behind it. To reach your revenue goals you must also have a strategy. . Sadly, some organizations confuse communicating revenue goals with organizational ones.

Revenue 150

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Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. They’re looking for a 501(c)(3) organization whose powerful mission could impact more people more deeply if it had marketing and branding help. Blue ocean strategy. Seems like a good place to start.

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Revenue Price Denver Tools 256

Reid All About it

OCTOBER 6, 2023

Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” The organization’s outgoing treasurer describes the financial situation as “dire.” They share a bunch of good ideas for onboarding, flexible work schedules, employee perks, recognition, and communication.

Revenue 256

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Reid All About it

FEBRUARY 9, 2024

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Organizer: Association Women Technology Champions Tue 2/13 at 1 p.m. – Host: UST Education Speaker: Bill Mcglade, President, Community Leaders Institute & epIQ Creative Group Wed 2/14 at 12 p.m.

Newsletter 266

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Reid All About it

OCTOBER 20, 2023

Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape. Their advice seems so obvious, yet apparently most associations need to hear it. Member app. to 5 p.m. –

Maryland 272

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Reid All About it

APRIL 19, 2024

In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. By supporting these pairings, associations can foster a learning culture and community. Consultant/founder wisdom.

Newsletter 250

Newsletter Content Social Media Education 250

Associations Now

FEBRUARY 26, 2023

Communicating your association’s reason for being is essential for leaders. In a recent Harvard Business Review piece, four leadership consultants discussed just how intimately connected story is to an organization’s strategy. So what makes for an engaging narrative that also promotes a strategy? Not exactly.

Strategy 120

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Reid All About it

JANUARY 19, 2024

Dean West of Association Laboratory explores what dating apps can teach us about membership strategy. The Informal Consultants Networking Extravaganza An informal online networking event for the ASAE consultant community. More info/register (Consultant Members Community). Membership. Membership, again. 1 CAE credit.

Revenue 256

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WBT Systems

MAY 9, 2017

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations. Value of Digital Badges for Association Members.

Revenue 230

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Reid All About it

SEPTEMBER 22, 2023

Wes Trochlil at Effective Database Management describes the benefit of belonging to an AMS users group : you can “tap tens if not hundreds of other organizations that are using the same or similar software.” Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership.

LMS 266

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Association Adviser

MAY 23, 2018

How can we increase non-dues revenue? One of the most valuable revenue-building tools all associations have in their arsenal is member communications. Finding what works for your unique organization is going to take the brightest minds in the industry to formulate, implement, and constantly evolve a strategy that works for you.

Revenue 61

Revenue Communications Survey Team 61

Association Adviser

MAY 23, 2018

How can we increase non-dues revenue? One of the most valuable revenue-building tools all associations have in their arsenal is member communications. Finding what works for your unique organization is going to take the brightest minds in the industry to formulate, implement, and constantly evolve a strategy that works for you.

Revenue 61

Revenue Communications Survey Team 61

Reid All About it

JANUARY 12, 2024

They share sources of free education for association professionals , including niche membership organizations, events, webinars and podcasts for the association community. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Is your organization prepared for the exodus?

LMS 266

LMS Member Engagement Education Revenue 266

Blue Sky eLearn

OCTOBER 30, 2018

While many organizations have already started planning ahead for 2019, there is still plenty of time to take advantage of this upcoming holiday season. Below are a few ways to spread some holiday cheer while also boosting end-of-year eLearning revenue. Themed Marketing & Communications. A Festive Welcome.

Revenue 144

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Velvet Chainsaw

APRIL 14, 2021

For well over a year, we’ve consulted with dozens of associations on their go/no-go event strategies. One of our early — and still applicable — recommendations was for conference organizers to communicate and publish the date when they expect to make the decision for their in-person conference. Patience will be required.

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Reid All About it

MARCH 24, 2023

Sponsorship strategy. GrowthZone shares ideas for onboarding, flexible work schedules, employee perks, recognition, and communication. Scheduling events over someone else’s holiday excludes those who might want to attend—and when it becomes a topic of conversation in your community, it doesn’t reflect well on your organization.

Revenue 227

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Nimble AMS

DECEMBER 16, 2022

During the past year, d id your organization experience disruption in the form of a shrinking budget or a smaller staff? If so, you’re not alone ! Your association can learn from past challenges to adopt innovativ e strategies and better equip your staff and members for 2023. Here’s how to get started. Artificial intelligence.

Innovation 99

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Reid All About it

FEBRUARY 2, 2024

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. AI Basics for Today’s Business Leaders Learn about AI, its capabilities, potential impact on your organization, latest developments in AI technology and how they can benefit your organization.

Certificate 266

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Higher Logic

DECEMBER 20, 2018

Why Community Should Be Part of Software Companies’ 2019 Strategy. This is also why marketing, customer success, and sales organizations are investing in online communities to grow customer lifetime value. Online communities enable you to: Learn more about your customers’ needs. Thus, more competition exists.

Software 159

Software Revenue Communications Team 159

GrowthZone

AUGUST 2, 2022

According to the ACCE website, ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. Chambers of commerce create community impact, more so now than ever before,” said ACCE President & CEO Sheree Anne Kelly.

Communications 78

Communications Directory Social Media Massachusetts 78

Reid All About it

NOVEMBER 10, 2023

Check out what James Young at Product Community has to say about building and using a community engagement funnel. Unlike social media, a mobile app serves as a centralized communication channel for your members. Equip your organization with the knowledge and tools to navigate the evolving cybersecurity landscape.

Certificate 281

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Reid All About it

DECEMBER 8, 2023

Results Direct and.orgCommunity released the first and most comprehensive report on mobile apps in the association community , which includes data on how associations and their members are using mobile apps. Mark Lowry at Association Analytics shares helpful member retention strategies. Member app. Member retention. Zoom fatigue.

Strategy 272

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Aaron Wolowiec

OCTOBER 18, 2016

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. you guessed it.

Communications 100

Communications Survey Social Media Revenue 100

Association Adviser

MAY 29, 2018

Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned your association is to earn higher non-dues revenue.

Revenue 62

Revenue Communications Newsletter Directory 62

Reid All About it

JANUARY 5, 2024

Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. He shares five resources for getting up to speed and staying informed about AI. Hot association topics.

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Higher Logic

OCTOBER 22, 2019

But to do this effectively, you need to have a system in place for gathering, organizing, and accessing the member information that provides you with insight into their goals and preferences: an association management system, or an AMS. Automate your communications. Automate your communications.

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Blue Sky eLearn

OCTOBER 30, 2018

While many organizations have already started planning ahead for 2019, there is still plenty of time to take advantage of this upcoming holiday season. Below are a few ways to spread some holiday cheer while also boosting end-of-year eLearning revenue. Themed Marketing & Communications. A Festive Welcome.

Revenue 120

Revenue Discount LMS Course 120

Reid All About it

SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Data strategy. Credit card processors. Peter Diamandis ) My summer with Leo Tolstoy and his War and Peace.

LMS 256

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Reid All About it

JANUARY 22, 2021

They share ten strategies for motivating members to volunteer and mentally show up for meetings. – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. Virtual volunteer fatigue.

Innovation 370

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Velvet Chainsaw

FEBRUARY 25, 2021

We recently convened a roundtable of senior-level conference organizers to discuss risk tolerance and the forces that are shaping their 2021/22 event strategies and decisions. Three primary risk categories are emerging as organizations weigh their options for major conferences in 2021: Mitigating financial risk.

Organization 117

Organization Revenue Communications Report 117

ISAE

NOVEMBER 28, 2023

Tailor Alumni Communications with Enhanced Data: 5 Tips Your alumni aren’t the same now as they were when they were students on campus. They’ve grown and changed since graduation, and your alumni communications should reflect that. Data can provide insight into their latest interests, wealth indicators, and communication preferences.

Communications 52

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NXUnite

JANUARY 9, 2024

As a parent, teacher, or school administrator, you’re all too familiar with the challenges of school fundraising, including fatigue and burnout, disengaged students and parents, and a lack of communication. Prompt donor communications. Gamification: This strategy involves adding gameplay elements to non-game scenarios.

Software 130

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Reid All About it

DECEMBER 22, 2023

They describe strategies for applying game mechanics to influence attendee behavior , including incentives and technology that help you achieve event goals. Steele, FASAE, CAE, ODCP, Chief of Staff and VP of Strategy & Governance for The School Nutrition Association *All events are online at Eastern Standard Time unless otherwise noted.

Analysis 291

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Aptify

JANUARY 21, 2022

Here is some association trends data that can help point the way for your organization to better serve your members in uncertain times. . Here are five ideas from the association trends study to help prepare your organization for the future: 1. The organization was providing little value. Provide greater member value.

Organization 138

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Reid All About it

JUNE 30, 2023

WBT Systems provides strategies for offering professional development as an employee retention tool. Non-dues revenue partners. Hear about the benefits of corporate partnerships, how to identify potential partners, and strategies for building and maintaining successful partnerships. More info/register. More info/register.

Chicago 205

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