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Balancing Traditional and Trending Member Communications

Association Adviser

This year’s Association Communications Benchmarking Study showed us that traditional forms of member communication – live events and print media – continue to be popular among associations and their members. At the same time, print media is seeing a resurgence. Live events remain the No. Live events remain the No.

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The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. That goes for businesses, too.

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Association Brain Food: 4.26.24

Reid All About it

s 2024 Association Economic Outlook Report , is optimistic. I feel bad for kids and young adults who never played outside unsupervised, socialized without distraction, entertained themselves or, as one commenter says, been “completely present.” Association trends. The outlook for associations, as described in Marketing General Inc.’s

Content 266
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Five reasons you need text-to-give technology at your association

Nimble AMS

Pew Research Center reports that 97% of Americans now own a cell phone, with 80% of respondents texting. Whether discussing the latest industry trend on your online community platform or registering for your annual event, members want to connect with their organization from the convenience of their mobile devices.

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Benchmark Report: Association Communications Struggle to Keep Up

Associations Now

A report from Naylor Association Solutions finds that small staffs and more competition make it tough for communications to break through. Each month, the average association communicates with its members about 30 times. However, old-school tactics still do the job pretty well.

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Association Brain Food: 4.12.24

Reid All About it

She explains how to get in front of prospects, make an impression on them and communicate the value of membership. Building Brand Loyalty: Transforming Social Customer Service with AI (Social Media & AI Bootcamp Series 2024) Learn how social media is transforming customer service. Staff meetings.

Revenue 256
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Cut through communication clutter

Aaron Wolowiec

As a writer and professional communicator, nothing (O.K., well, not very much) is more frustrating than people who can’t communicate. But seriously…communication is a hard gig for most companies, especially with the advent of social media. Communication is everywhere. At a glance from the report: 41.7