September, 2023

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The Association Leader’s Strategic Guide to the Hybrid Work Galaxy

Association Adviser

Remote work is here to stay. That’s something we all can agree on, said 2023 ASAE Annual Meeting panelists Chip Flater of the American Counseling Association, George Rears, MBA, PMP, CSM, of Achurch Consulting, Mindy Saffer, LEED AP, of CRESA, and Erik Haas of designDATA. Where we go from here is to address the challenges […] The post The Association Leader’s Strategic Guide to the Hybrid Work Galaxy appeared first on Association Adviser.

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The Digital Horizon: Understanding ChatGPT for Associations

AssociationChat

It’s not like we weren’t paying attention to AI before ChatGPT. It’s just that generative AI, like ChatGPT, is different. Way different. And its capabilities have led to an onslaught of articles and chatter about the generative AI tech darlings Midjourney, DALL-E, and ChatGPT. What’s so different about generative AI? You know how every association is a nonprofit, but not all nonprofits are associations?

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8 Must-Read Newsletters for Association Leaders

Elevating Engagement

I’m delighted to be a part of this list of must-read newsletters for association professionals. If you like my newsletter feel free to share it with your friends and check out some other great newsletters below! - Amanda Lea Kaiser A version of this article was originally published by Lead Marvels. These are the newsletters association executives read to stay current on trends, insights, and opportunities for their organizations.

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The Real Estate of the Conference Namebadge (Part II: The Extras)

Aaron Wolowiec

Event Garde is a professional development consulting firm committed to lifelong learning—for ourselves, our community and those who attend the meetings we facilitate—believing in its ability to create well-connected leaders and to foster performance improvement.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Are People Becoming Too Busy to Engage?

Elevating Engagement

Yup, I know that I left you with a bit of a cliffhanger in last week's article. It was all about our societal challenge with busyness. Why do members tell me they don’t engage? Time. They are too busy. Well, that’s depressing, isn’t it? How do we have even a speck of a chance against something as big as time? If the people we want to engage are too busy, they are too busy.

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A 90-Day Guide to Tech Infrastructure Assessment for Your Association

AssociationChat

One of the things that I hear from association execs when we start talking about technology needs is that they don’t know where to start. Their quest begins with an attempt at a list of tools collected by IT on a spreadsheet. This is often accompanied by an uncomfortable growing awareness that there is some tech – large, looming, possibly grotesque in their psyche – that they need to budget for.

Survey 52
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The Latest Association Community Benchmarks

Higher Logic

The post The Latest Association Community Benchmarks appeared first on Higher Logic. Higher Logic’s 2023 Association Community Benchmark Report is now available! Compare your association’s community activity and engagement performance for actionable insights. The post The Latest Association Community Benchmarks appeared first on Higher Logic.

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25 Free Skill-Building Webinars for September 2023 

MemberClicks

Every month, we compile the internet’s biggest list of free skill-building webinars. Thought-leaders, entrepreneurs and business owners are always looking for innovative ways to adapt to the challenges of working remotely, all while trying to grow their skills and projects. The webinars below cover a variety of skills, news, and advice to help. Topics include business strategy and innovations, thought leadership,business practices, HR, TED talks, economy, renewals, eCommerce, and DEI.

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What is an online course?

Disciple Media

In today’s digital age, the realm of education has been revolutionized. Online courses, which were once supplementary to traditional education, have now emerged as a primary source of learning for many. These courses provide flexibility, accessibility, and a wide range of options for students worldwide. So, what’s the buzz all about? What exactly is an online course?

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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30 Post-Event Survey Questions (+ Why They Matter)

Wild Apricot

Looking for the perfect post-event survey questions to get feedback on your event? Here are 30 you can use as, well as some best practices for structuring your event survey.

Survey 407
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Why Your Association Should Get into the Microcredentials Business

WBT Systems

Given the demands any project puts on an association’s limited resources, there better be compelling arguments for pursuing a new line of business.

Review 413
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Finding Data Insights: What Would You Do If You Knew?

Association Analytics

Finding insights and turning them into action is how associations stay relevant and valuable to members. And that’s what analytics is all about. Analytics sh.

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Association Brain Food: 9.29.23

Reid All About it

The weekly list of free educational events and resources for the association community… Request re career section on association website. Does your association have a career section for people curious about entering your industry or profession? I’m looking for examples for a post I’m writing. I love this page from SEMI about the semiconductor industry.

Revenue 272
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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The Time Is Now

Spark Consulting

Climate change and sustainability are increasingly in the news and showing up as a key topic for the association industry. Association execs are realizing that climate change is not just a moral imperative, it’s a business imperative. To quote ASAE from their well-attended webinar on this topic back in May: “Either as part of Environmental, Social, and Governance (ESG) initiatives or looking at impact and legacy, associations are increasingly grappling with the role sustainability plays in suppo

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Integrating a Community-Driven Approach through Targeted Engagement and User-Generated Content

Higher Logic

The post Integrating a Community-Driven Approach through Targeted Engagement and User-Generated Content appeared first on Higher Logic. Creating a loyal customer base requires a profound understanding of your customers’ needs, beyond the functionalities of your software. Here’s how to integrate a collaborative, community-driven approach through targeted engagement and user-generated content.

Content 194
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How to Write A Donation Letter (+ Examples & Template)

Wild Apricot

Learn how to write the perfect donation letter by understanding the ins and outs of appeals, following simple best practices, and referencing these two stellar examples.

Examples 388
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Join the Coalition Supporting the Use of 529 Savings Plans for Association Credentialing Programs

WBT Systems

Higher education has been under siege for their expensive degree programs with questionable real-world ROI.

Education 405
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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

Data-driven decision-making isn’t just a trendy phrase; it’s here to stay and essential for any organization’s success these days. Especially in associations, analytics can provide invaluable insights, guiding strategies and shaping outcomes. However, the hurdle remains: how do you convince the powers-that-be to earmark a slice of the budget for analytics?

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Association Brain Food: 9.22.23

Reid All About it

The weekly list of free educational events and resources for the association community… Event recordings. TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. Make sure you go through this list before making any decisions about recording upcoming events. Gen Z education. At Business Insider, Charlotte Lytton reports on research about Gen Z and education.

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Membership Directory: Why Your Organization Needs One & How to Create One

EventMobi: Association Events

A membership directory is the #1 way to accomplish what your association does best: keep your members connected to one another and you. In this article, we’ll touch on what a member directory is, how it can help your association, what type of information should you include in a membership directory, how you can create one, and several platform options for you to choose from.

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How Informz Has Changed (and Using It to Transform Your Email Marketing) 

Higher Logic

The post How Informz Has Changed (and Using It to Transform Your Email Marketing) appeared first on Higher Logic. Informz (now Higher Logic Thrive Marketing Professional) has been the leader in email marketing for 20+ years. Learn how you can use it to automate and transform your marketing to engage members and prospective members. The post How Informz Has Changed (and Using It to Transform Your Email Marketing) appeared first on Higher Logic.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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The Best Social Media Tools for Nonprofits in 2023

Wild Apricot

These top social media tools will help your nonprofit grow your online presence, all while saving time and money.

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The Pros and Cons of Recording an Event

WBT Systems

Recording an event—or not—is often an automatic action. Maybe your association always records educational events and shares the recording with attendees or sells it later. Or you rarely do because of the expense.

Education 229
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The Power of Learning Analytics: Maximizing the Impact of Your Education Programs

Association Analytics

In the fast-paced world of online education, understanding the effectiveness and impact of learning programs is crucial for associations. By harnessing the power of learning analytics, decision-makers can gain valuable insights into learner behavior, course effectiveness, and overall program success. Let’s dive into how learning analytics can drive engagement, improve course completion rates, identify gaps in learning programs, and optimize the learning experience.

Education 169
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Association Brain Food: 9.15.23

Reid All About it

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Curated reading lists are the best, right? So, let’s move on to the rest of your weekend reading. Credentialing support.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!