Reid All About it

MAY 18, 2016

The word ‘fearless’ was literally front and center this year at the digitalNow conference. In the opening and closing sessions, digitalNow’s Hugh Lee and Don Dea talked about the need for association execs to be fearless. The choice of ‘fearless’ as the unofficial conference motto irked me. I understand why people find ‘fearless’ inspiring. With all the challenges facing associations and the people who run them, you can’t let fear influence your decisions.

Innovation 170

Innovation Video Discount Leadership 170

Higher Logic

MAY 17, 2016

Blogging is writing with a dual purpose. Effective blog posts both educate the reader and benefit the writers -- or the writer’s organization. Let’s take a look at how to do that well. What you’ll read here comes not just from my study of blogging over the years, but from personal experience. A little over a year ago, I started a blog about clear business writing.

Tips 185

Tips Content Education Social Media 185

Eric Lanke

MAY 16, 2016

There is a clear and important reason that associations are organized as non-profit organizations, and it isn't so they can get out of paying taxes. My musings in this regard were inspired by this post by Anna Caraveli on The Demand Networks blog. Titled, Are you Marching to your Board’s or your Customers’ Pace? , the post explores the difficult and important territory of slow-moving associations growing increasingly obsolete, either because they disenfranchise younger members or because they lo

Analysis 169

Analysis Marketing Industry Education 169

Aaron Wolowiec

MAY 17, 2016

Holly Duckworth. This month’s guest blog post is by Holly Duckworth , a keynote speaker and consultant. She’s the author of the award-winning book, “Ctrl+Alt+Believe: Reboot Your Association for Success.” Follow her on Twitter: @hduckworth. As you look around it doesn’t take long to recognize the world of business is evolving.

Maine 154

Maine Innovation Tools Communications 154

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Member Engagement

Reid All About it

MAY 20, 2016

The only way to thrive in our ever-changing world is by sharpening old skills, learning new ones, and deepening your knowledge. That’s why I provide this list every week—so it’s a little easier for you to do that. Change and fear go hand in hand. Do you ever think about fear? Your fear? Your staff’s fear? Your board’s fear? What do you think about being fearless?

DC 150

DC Social Media Metro Maryland 150

Potomac Core

MAY 17, 2016

It’s been seven years since the end of the great recession and one economist thinks there is a 60% chance of a recession next year. As global uncertainty and slow U.S. economic growth dominate the landscape, CEO’s should assess whether or not they are leading a recession ready association. While the next recession may not be as severe as the last one, be rest assured that business leaders are continually increasing scrutiny over expenditures not related to corporate performance.

eBook 147

eBook Survey Member Engagement Industry 147

Aaron Wolowiec

MAY 17, 2016

Holly Duckworth. This month’s guest blog post is by Holly Duckworth , a keynote speaker and consultant. She’s the author of the award-winning book, “Ctrl+Alt+Believe: Reboot Your Association for Success.” Follow her on Twitter: @hduckworth. As you look around it doesn’t take long to recognize the world of business is evolving.

Maine 154

Maine Innovation Tools Communications 154

Mariner

MAY 20, 2016

PRSA, the Public Relations Society of America, is the PR central for. some 22,000 professionals around the globe. And when they set the. standards and share the effective practices for many PR issues, they are speaking for the profession at large. But every issue has a local twist or a local story. And that's where the chapter comes in. At PRSA. Maryland, we don't duplicate PRSA, we add to it, we highlight the local. story.

Maryland 100

Maryland America 100

Higher Logic

MAY 19, 2016

Could your marketing department benefit from your organization’s community? It doesn’t matter what your community is for or why your organization decided to establish one -- it can be a powerful tool for your marketing department. No, that doesn’t mean you can dump all your marketing materials on top of your community members, or that you should blatantly upsell them certain products (community can help with cross promotion if done correctly).

Team 136

Team Marketing Newsletter eBook 136

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Smooth The Path

MAY 19, 2016

Related: Associations can help members reflect. A new way to think about why member join. The tremendous untapped opportunity of professional development. The post Making Members Look Great! appeared first on Smooth The Path.

Member Experience 68

Member Experience Strategy 68

Associations Now

MAY 20, 2016

Park My Truck, a new app from an array of trucking groups, is intended to to address a major problem for members: finding open spaces to park semi trucks. Depending on the city and the neighborhood, parking a car can be a total nightmare: Spots might be taken up; laws may prohibit parking in certain spots; it can cost a lot of money; and you might have a bit of a hike ahead of you after you finally do find a spot.

Cost 75

Cost System Leadership Team 75

Mariner

MAY 18, 2016

I recently spoke with a chapter volunteer leader who’s willing to give it a try but about ready to throw it all in. Do you want to know why? Well it seems that the bar for getting on the chapter leadership is how many years you’ve put in not performance. When she looks around the table, she sees low performance and hears all about how there’s this issue and that issue.

Leadership 100

Leadership 100

Higher Logic

MAY 18, 2016

Members love your community. In fact, they love it so much they want to create their own, smaller communities for specific groups of people. One enthusiastic group wants a community dedicated entirely to just one of your new products. Recently, a member committee decided to split and branch into two committees -- and, of course, they both want their own communities.

Committee 120

Committee Recruiting Recruitment Course 120

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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

Price

Smooth The Path

MAY 17, 2016

How much do our words affect our thoughts? Scientists think quite a lot. It follows then that clichéd language may bring cliched thinking. Are you wondering if that’s true? How about, “better safe than sorry”? Perhaps you too can think of a hundred scenarios where this cliche is wrong in the business word, yet this seems like an absolute truism. This saying is something nearly everyone lives by, to a fault.

Member Experience 68

Member Experience Innovation Strategy Leadership 68

Associations Now

MAY 17, 2016

The association whose academic journal helped create a phenomenon out of coloring books targeted at adults says that such books are a great tool but don’t replace a licensed art therapist. The coloring book, that icon of young childhood, has taken on a lucrative role—and a therapeutic one. And it’s a role that one association has researched and encouraged.

Tools 76

Tools Industry Marketing 76

Mariner

MAY 16, 2016

What can you learn from a dozen very different associations evaluating and re-imagining their geographic components in the U.S. and globally? We're knee-deep in work with seven associations and have in the past four years walked alongside five others on this journey from where we are seeing four key trends or observations about chapters that are. urging us to break out of the mold.

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100

Association Adviser

MAY 19, 2016

The meetings industry contributes billions to the economy, creates jobs and drives economic growth, yet there are many who still don’t understand the value that meetings bring to society. We recently. For more about this topic, click on the headline.

Industry 61

Industry Leadership 61

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Survey

Smooth The Path

MAY 15, 2016

The older I get the more I find the answer to most problems is practice. For those who want to write better, the answer is to practice. For those who want to deliver better presentations, the answer is to practice. For those who want to create better work, predict trends more accurately or be more creative, the answer is to practice, practice, practice.

Innovation 65

Innovation Software Project Process 65

Associations Now

MAY 17, 2016

And that’s not necessarily a bad thing. Facebook’s recent controversy involving its trending topics is yet another sign that brands aren’t in the driver’s seat on social networks. Who is? Well, for starters, the members who make up your organization. Last week was a weird one for Facebook users—and those trying to read the tea leaves of social media.

Social Media 75

Social Media Class Content Innovation 75

Achieve

MAY 15, 2016

As an executive you probably know that you need a corporate social responsibility (CSR) program, i.e., an organizational commitment to the community and environment in which your business operates. There are numerous case studies on how CSR initiatives can enhance your brand while also helping the well-being of the communities your organization affects and depends on.

Organization 52

Organization Case Study DC Newsletter 52

Beth Kanter

MAY 17, 2016

I am in Cambodia as part of Tech2Empower , an initiative of Wake. I traveled with a team of Advisers to conduct an interactive “Tech2Empower” workshop for leaders of anti-trafficking and women’s rights NGOs. Advisers contribute their skills and expertise to provide training and mentoring to help amplify the work of anti-trafficking organizations in Cambodia.

Social Media 58

Social Media Tools Technology Team 58

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

Analysis

Effective Database

MAY 19, 2016

It is said that if an organization is not growing, it is dying. In other words, there is no such thing as stasis. Either you are moving forward, or you are moving backward, but you are always moving. The same can be said for data management. Either your data management practices continue to help improve the quality and value of your data, or they slowly (or quickly) move your data toward garbage and uselessness.

Course 45

Course Organization 45

Associations Now

MAY 19, 2016

With a new position paper, the National Association of Secondary School Principals is making clear where it stands on ensuring equal treatment for transgender students. Prior to the Obama administration issuing guidance last week directing public schools to ensure that “transgender students enjoy a supportive and nondiscriminatory school environment,” including the ability to use bathrooms matching their gender identity, the National Association of Secondary School Principals decided it was time

Pennsylvania 75

Pennsylvania Education Process Organization 75

Beekeeper Group

MAY 16, 2016

With many state legislatures finished with their session or adjourning in the next few weeks, now is the perfect opportunity to plan ahead and outline new goals, new strategies and new plans for content development. But there’s a step before planning content and that’s reviewing, refining, and testing your organizational messages – yes, those messages that you haven’t changed since the White House changed hands.

How To 47

How To Survey Content Maine 47

.orgCommunity

MAY 16, 2016

From : Blog Entry >> Heather's Blog Entry This issue of Celebrating Associations explores how CHEST recently embarked on a digital transformation, and some of the results. Celebrating Associations is a blog produced by.orgCommunity that highlights achievements of associations and the great impact on the industries they serve. This issue is exclusively sponsored by Web Courseworks Ltd.

Industry 40

Industry 40

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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