CMA Solutions

JULY 21, 2022

Welcome to email marketing. The average conversion rate is 1.22%, according to Barilliance , which is almost one sale for every 100 emails. billion emails will be sent and received today and every day this year. billion daily emails in 2025. How Can I Write Better Subject Lines for Emails?

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Associations Now

MARCH 9, 2020

Looking for a new approach to email marketing? Once the right person is chosen, there are many ways to bring that person into your email marketing strategy. A recent post from Learning Solutions breaks down how to keep people engaged in a virtual classroom. Should engagement still matter to marketers?

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Freestone

APRIL 11, 2024

How to repurpose your content There are so many opportunities when the rewards from repurposing content can be used. How to repurpose your annual conference content If you’re like other organizations, your annual conference is one of your biggest events, reaching the greatest number of members and non-members.

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Associations Now

SEPTEMBER 18, 2017

FreeCodeCamp, a nonprofit that offers coding help to fellow nonprofits, recently launched an open-source email marketing tool to send bulk messages on the cheap. If you send a lot of marketing emails, you know the pain of the high costs that can come with such messaging.

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CMA Solutions

MARCH 6, 2024

Craft Personalized Email Campaigns Healthcare email marketing reportedly has an average open rate of 46.67% and a click rate of 2.68%, two figures that show healthcare email marketing remains a powerful outreach tool despite the average cluttered inbox.

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EventMobi: Association Events

SEPTEMBER 28, 2023

How Do I Create a Member Directory? Ready to learn how to create a member directory for your organization? You may also want to create a tutorial for members on how to use the directory. WildApricot also offers some other features like email marketing. Encourage them to join and update their information regularly.

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Association Success

NOVEMBER 5, 2020

In converting its annual conference to a virtual event, the American Psychological Association decided to figure out how to make it even better than a live event. But did you know that research shows automated emails get 119% higher click rates than emails that aren’t part of your automation workflow?

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Higher Logic

AUGUST 30, 2018

As a legitimate email marketer, you must also be mindful of those filters: they can often dump your messages into the Junk folder alongside those scams and malware. Statistics indicate that around 15% of all legitimate email marketing never reaches the inbox. They’re either dumped in your Junk folder or rejected outright.

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Freestone

APRIL 11, 2024

How to repurpose your content There are so many opportunities when the rewards from repurposing content can be used. How to repurpose your annual conference content If you’re like other organizations, your annual conference is one of your biggest events, reaching the greatest number of members and non-members.

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Higher Logic

NOVEMBER 27, 2018

Before we get started, let me say this: making mistakes is part of learning how to do anything well. That being said, it’s time to take a closer look at your marketing automation strategy to see if you’re making any of these common mistakes. Knowing what you’re doing wrong is also a vital part of learning how to do something well.

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MemberClicks

OCTOBER 20, 2023

If you’re wondering how to improve organizational efficiency and effectiveness in your association, it comes down to having the right AMS. So how do you know what features to look for and how to budget for an upgrade? In this blog we’ll walk you through how to get started. Customizable email marketing.

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Freestone

MARCH 4, 2024

Be sure to reach potential learners and market upcoming courses and events in as many ways as possible. Try using the following marketing channels: Social media platforms: LinkedIn, Facebook, YouTube, Instagram, and more. Email marketing: Send important updates about a new course and registration information directly to your learners.

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EventMobi: Association Events

OCTOBER 19, 2023

How Do I Create a Membership Drive? Here’s how to organize and execute your campaign in 9 simple steps! 7 Membership Drive Ideas to Broaden Your Reach Now that you know how to create a membership campaign, you might be asking: How do I attract people to join my membership program? PST spot !

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Associations Now

FEBRUARY 9, 2024

There’s plenty of low-hanging fruit in terms of chatbots and similar tools; recently I’ve covered how associations have used AI to streamline legal processes and improve email marketing. The post How to Start an AI Strategy appeared first on Associations Now. What has your association been doing to leverage AI?

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Membersuite

JULY 16, 2021

Make sure your AMS can integrate with the other systems where data resides, like your learning management system, event platform, email/marketing platform, and online community. Teach data users how to create and pull reports. The post How to Ensure Your AMS Reports Include The Right Data appeared first on MemberSuite, Inc.

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Nimble AMS

SEPTEMBER 20, 2021

For example, Nimble AMS offers the following integration options: Your system administrators can configure and deploy integrations to your third-party service providers, such as email marketing, learning management, and advocacy systems. You can have the Nimble AMS team build integrations for you.

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MemberClicks

AUGUST 25, 2020

Sending emails is a simple, low-cost way to recruit prospective members and engage your current ones. And it’s pretty direct, as long as you can figure out how to cut through the inbox clutter. Luckily, your membership management software has features that can make those emails stand out — and help you save time, too!

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Blue Sky eLearn

MARCH 21, 2018

Yes, this will probably increase your registration numbers, but how are you getting the word out there? Social Media Marketing – whatever sites you are using for social media should be working to get more people registered for your events!

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Association Success

OCTOBER 8, 2020

From social media to email marketing, webinars to live streaming, technology has created countless ways to connect with your audience. The post How to embrace change so your association can reach more people appeared first on AssociationSuccess.org. Leverage technology to reach a wider audience . Download it now.

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Higher Logic

JUNE 9, 2020

If COVID-19 has caused you to change your email strategy, I have some tips for you to make sure your email domain maintains a good reputation and your emails end up in the right place. Let’s dig into these deliverability challenges and how to solve them. 3 Email Deliverability Areas to Watch.

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Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy. Will you use email to augment digital ads?

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Disciple Media

FEBRUARY 6, 2024

Steps to create a membership site Now let’s dive into how to build your own membership site, broken down into 10 important steps: 1. Identify your target audience Research and analysis: Begin with detailed market research to understand who your potential members are. How do I set the price for my membership?

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Association Adviser

FEBRUARY 18, 2013

Last month, I attended eM+C’s All About Email LIVE! email marketing conference. A whole day dedicated to improving email? “Email marketing is simple,” you’re thinking. “Email is a workhorse, meant to be quick and cheap, not fancy and time-consuming,” you say.

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WBT Systems

AUGUST 29, 2017

Next, figure out how to connect the influencer to one of your educational programs. How can your association use testimonials? Use them in email marketing campaigns. Segment your list so the testimonial you use matches the target audience for that email. Add them to your course catalog.

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Higher Logic

SEPTEMBER 20, 2017

That data becomes even more powerful when combined with data from other systems, like an AMS/CRM, email marketing, marketing automation platform or Google Analytics.

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Disciple Media

FEBRUARY 7, 2024

In this blog, we’ll explore how to get your membership set up for success (Part 1), and strategies to market and sell your membership (Part 2). If you’re looking for more detail, check out our blog on how to create a membership. Share this story across all marketing channels. A multi-channel approach works best.

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HighRoad Solution

OCTOBER 30, 2018

Email open rates have dropped for most businesses – hovering around 25%. That means for every 1,000 emails that reach a company’s target audience’s inbox, 750 of them don’t get opened.

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Nimble AMS

JUNE 3, 2020

Here’s how to catch up with member expectations – no Amazon-sized staff or budget required. Smart, automated email marketing. Set up personalized, automated emails for everything from membership renewals to alerts about upcoming events. Tip Sheet] How to personalize the member experience. For example, powered by?

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Delcor

APRIL 10, 2020

You open your computer to a series of email notifications that you have chat messages waiting for you in some tool called Microsoft Teams from one of your colleagues in the Marketing department regarding the email campaign you are both working on. Welcome to the Digital Workplace.

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Fonteva

NOVEMBER 10, 2021

So to help you out, we’ve made this concise guide on how to market and drive attendance for your virtual events. So get a jump on your competition by reading up on how to pivot to virtual events successfully. We would recommend Fonteva Marketing Manager for an intuitive system that will streamline all your marketing needs.

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Aptify

MARCH 30, 2023

You might know it’s time for new membership management software for your organization, but your leadership team and board of directors might have concerns about making the investment. Here are six common objections to purchasing new technology and how to move beyond them. Growth – How does your current system support membership growth?

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MemberClicks

SEPTEMBER 27, 2023

Below, we’ll cover how to create a seamless event registration experience that resonates with your audience, supports and drives your event goals, and helps grow your organization. How to Get More Event Registrations Here are some strategies to help your event stand out and attract more guests. Third party and API integrations.

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Reid All About it

APRIL 12, 2024

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. Member recruitment. Staff meetings.

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Association Strong

MARCH 5, 2024

Tom Morrison & Dave Will interview Amber Worthen, Founder of ASW Communications on EVERYTHING communications and email. Amber unpacks the keys to email marketing, what to do, what not to do and how to frame messaging that gets action. Must listen for any association professional.

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Association Success

SEPTEMBER 23, 2020

This type of bite-sized content allows readers to opt into a series of automated emails. Once you design the email series, you can “set it and forget it,” since your email marketing software will automatically trigger the series each time someone new enrolls. . Download our worksheet.

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Association Success

SEPTEMBER 22, 2020

As a first step, be sure to collect subscribers’ names along with their email addresses. Most email marketing software will allow you to easily program their first names into the subject line or greeting. Newsletters provide a key opportunity to personalize content for your audience. Download it now.

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Disciple Media

DECEMBER 27, 2023

Market your business Marketing your business is where the fun begins. Use social media to create buzz, write blog posts to share your expertise, and maybe throw in some email marketing to keep your audience engaged. How important is member feedback, and how can I collect it?

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