CMA Solutions

JANUARY 31, 2024

Through more than three decades, we discovered that construction clients like electric construction equipment manufacturer HEVI are looking to solve consistent industry problems such as needing a better look, better UI/UX, and more industry-focused content for SEO. for every $1 spent on influencer marketing.

Industry 64

Industry Marketing Social Media New Jersey 64

Associations Now

JULY 25, 2017

The pricing scheme for many email marketing service providers—which grows based on the size of your list—is one that feels destined for disruption down the line. You know how I know email marketing isn’t going anywhere anytime soon? And its model, if it holds up, could be attractive to small-scale marketers as well.

Email Marketing 65

Email Marketing Price Marketing Cost 65

Associations Now

AUGUST 6, 2018

Email marketing is still evolving, 15 years after Congress gave the industry a single set of rules that regulate the messages that go in your inbox. Email marketing has been with us a long time, and it always seems like there’s a new headache facing organizations that rely on it. Also: Timing event meals perfectly.

Email Marketing 42

Email Marketing Marketing New York Guidelines 42

Associations Now

FEBRUARY 16, 2016

While email marketing is the bread and butter of most association marketing offerings, it often isn’t pushed to the full extent of its capabilities. A few months ago, I took a good, hard look at the state of email marketing from a design perspective, and I used some tough language in the headline to get the point across.

Email Marketing 40

Email Marketing Marketing Newsletter Course 40

Associations Now

NOVEMBER 25, 2014

It’s easy to look at something that’s long been consistent and reliable—such as email marketing—and think you’ve mastered it. For a lot of associations, email marketing is kind of like the hoverboard—an area where it doesn’t seem like there’s much possibility. Consider what’s possible.

Email Marketing 40

Email Marketing Marketing Press Release Tools 40

Associations Now

DECEMBER 5, 2014

In one key metric, #GivingTuesday topped Black Friday and Cyber Monday in a big way, according to data from one email marketing firm. When it comes to email marketing, Black Friday has nothing on #GivingTuesday. The small stuff matters in your emails. Also: lessons from an Uber apology. Uber just raised $1.2

Email Marketing 40

Email Marketing Marketing Report Communications 40

Reid All About it

APRIL 12, 2024

Email Marketing, Strategy & Best Practices (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! . With industry giants like Google and Yahoo!

Revenue 256

Revenue Strategy Price Newsletter 256

Reid All About it

MAY 21, 2021

We hope you’ll join us to explore where the industry is heading—or better yet, where you’d like to take it. 5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid.

San Jose 369

San Jose Email Marketing Tools millennials 369

Higher Logic

DECEMBER 21, 2017

See how AAAE uses timely and relevant email to increase event registrations by 35% and 20K. 2017 Association Email Marketing Benchmark Report. See how your association email marketing performance stacks up against industry standards for 2017. Read more. Read more.

Minneapolis 176

Minneapolis Email Marketing Revenue Recruiting 176

YourMembership

MARCH 23, 2017

As an email marketer, your list of both members and prospective members is probably your most valuable asset. This is the first of a two-part series from Real Magnet looking at best practices for re-engaging your association members.

Email Marketing 199

Email Marketing Revenue Marketing Member Engagement 199

Higher Logic

AUGUST 30, 2018

As a legitimate email marketer, you must also be mindful of those filters: they can often dump your messages into the Junk folder alongside those scams and malware. Statistics indicate that around 15% of all legitimate email marketing never reaches the inbox. They’re either dumped in your Junk folder or rejected outright.

Tips 185

Tips How To Email Marketing Marketing 185

YourMembership

MAY 4, 2017

Remember, as an email marketer, your list of […]. For a refresher, read part 1 here. In March, we shared the first three basic best practices for re-engaging your association members. Now, here’s the other three.

Email Marketing 186

Email Marketing Marketing Membership Management Member Engagement 186

YourMembership

MAY 2, 2017

How one association went from a low-cost email marketing program to a more efficient process and better data quality to streamline membership renewal campaigns. Veterinary Hospital Managers Association (VHMA) provides veterinary management professionals ongoing education, certifications, and networking opportunities.

Revenue 186

Revenue Email Marketing America Certificate 186

Higher Logic

MARCH 8, 2018

Great marketing delivers personalized, timely content to the right people. Did you know 77 percent of email marketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types. Audience segmentation is the key.

Texas 214

Texas Florida Newsletter Email Marketing 214

Multiview

SEPTEMBER 15, 2022

Your association newsletter is one of the most beneficial pieces to your industry, especially for members and prospects to stay up to date on events, advocacy, continuing education, and more. Email marketing continues to produce the highest ROI among all marketing channels, and it continues to stay relevant.

Newsletter 52

Newsletter Email Marketing Marketing Education 52

MemberClicks

FEBRUARY 9, 2023

A well-planned marketing strategy can go a long way toward increasing your organization’s visibility with both prospective members and your community or industry. When other industry pros and organizations are well-versed on your value proposition, this can enhance your reputation. Boosting your organization’s reputation.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Higher Logic

MAY 8, 2019

A “good” email open rate among members depends on your industry and the end goal of your email. Recent data shows that: The average email open rate (across all industries) is 16.19%. The average email open rate for the Civic/Social Membership industry (e.g., associations, chambers, clubs) is 23.09%.

Tips 166

Tips Email Marketing Newsletter Communications 166

Association Briefings

MARCH 30, 2021

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. Digital elitists have tried to “kill” email since 2009. That’s up from $39 last year!

Communications 52

Communications Phoenix Email Marketing Newsletter 52

Blue Sky eLearn

FEBRUARY 4, 2020

For your association’s member businesses, this may mean mastering new emerging technologies in your industry or even hitting specific success metrics within their own internal processes. Email marketing software. Your association’s management as a whole probably has slightly different resolutions for the new year.

Organization 270

Organization LMS Software Social Media 270

Reid All About it

JANUARY 26, 2024

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. Why Do Your Members Need Your Association?

Survey 256

Survey Project Strategy Education 256

Higher Logic

JANUARY 27, 2020

Today, we’re recognizing 20 influential people for their work in the online community industry. Our 2020 Community Movers + Shakers are champions of communities, who see the value in the community movement, and we wanted to highlight, honor, and share the work of their creative and innovative minds with the rest of the industry.

Software 317

Software Industry Strategy Social Media 317

Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. Tue 1/11 at 2 p.m. Fri 1/14 at 12 p.m.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Reid All About it

MAY 12, 2023

State of the association industry. Membership Engagement and the Power of Transitioning Suppliers and Vendors to Thought Leaders Your members likely view you as the authority on your industry. The Community Check-In A weekly community chat on Slack for black professionals working in the events industry. 1 CMP credit.

Chicago 200

Chicago Newsletter Mooc Education 200

Association Briefings

MAY 6, 2021

They’re the ones who shaped the industry; who recruited new members based on word-of-mouth. But now, that group is retiring and associations are charged with filling the void with a mix of younger industry professionals - many with new ideas that will shape the association landscape for years to come. Adoption and retention followed.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Industry news and information. Members join professional organizations to stay in the know. Targeted, valuable content.

Leadership 117

Leadership FAQ Member Engagement Social Media 117

Experts in Membership Marketing

JANUARY 15, 2010

classic list of email marketing benchmarks." While I have not yet found anything relating directly to association marketing or membership marketing, I think that you'll find the following interesting and useful as a reference. Approximately 50 million emails were delivered across the messages to 188 countries." "A

Email Marketing 28

Email Marketing Marketing Sample United States 28

Reid All About it

MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. 1 CAE credit.

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

JULY 16, 2021

Lauren Patrick, eLearning Industry ). Find out how the Construction Specifications Institute (CSI) embarked on their digital transformation project on behalf of their members and their industry. Cortney Whitlow, manager, meeting registration and industry partner engagement, ASAE. Stu Sjouwerman, KnowBe4 ). More info/register.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

FEBRUARY 12, 2021

This is NOT the time to slow down on your initiatives for the future… That’s what I want for our industry. The Future of the Event Industry: 2021 Outlook. One year into the pandemic, the future of the event industry in 2021 is still uncertain. Email Marketing Workshop. Tue 2/16 at 11 a.m. – Wed 2/17 at 2 p.m.

Revenue 370

Revenue North Carolina Industry Technology 370

Membersuite

FEBRUARY 17, 2022

Market Need #3: Stay on Top of Industry News and Information. You can also use it to attract the interest of prospective members and customers in content marketing campaigns and as lead magnets. Market Need #4: Connect with Peers and Feel a Sense of Belonging to a Community. Education licensing. Sponsorships. VIP meetups.

Revenue 135

Revenue Certificate eBook Education 135

Reid All About it

MAY 29, 2020

Pivot Virtual Summit: Visioning a New Future for the Events Industry through Self Care, Innovation & Community. Hear industry-leading thought leaders talk about the events industry as we know it today and what we see for the future. ExpoChat is a Twitter-based conversation on topics related to the trade show industry.

San Diego 259

San Diego Strategy Conference North Carolina 259

Associations Now

APRIL 9, 2020

With people stuck in their homes and staying away from retail, marketing departments are avoiding failures by adapting their messages to the times. Email marketing is a fundamental tool for associations and other organizations. The adjustment can be awkward , and some are struggling with it.

Marketing 91

Marketing Email Marketing Guidelines Examples 91

YourMembership

AUGUST 6, 2015

We acquired Job Target’s Career Center Business Unit to go with our Association Career Network, marking a turning point in the industry by combining the strongest career center platform and services model with the best media and advertising sales force in the marketplace. A lot has happened at YM since we were in Nashville last year for ASAE.

Detroit 150

Detroit Nashville Learning Management System Email Marketing 150

Reid All About it

JULY 7, 2023

. – 15 Ways To Take Your Email Newsletter To The Next Level: Marketing Artificial Intelligence in Action Learn how to use email newsletter marketing to engage your members about current topics and industry trends. That’s why marketing often falls prey to the classic spray and pray model. 1 CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

JUNE 30, 2023

Bruce Rosenthal, Consultant at Bruce Rosenthal Associates Patrick Sampson, CEO at Cogeo Colleen Carroll (moderator), Content Publishing Coordinator at Nexus Marketing Agency Thu 7/6 at 12 p.m. – The Community Check-In A weekly community chat on Slack for black professionals working in the events industry. More info/register.

Chicago 205

Chicago Newsletter Revenue Education 205

Associations Now

JANUARY 8, 2020

A 2019 Campaign Monitor report reveals the latest email marketing trends. In a year when worldwide email open rates decreased, nonprofits bucked the trend. Nonprofits were behind only government organizations in email open rates last year. When should nonprofits send an email? percent) had been the No.

Las Vegas 79

Las Vegas Email Marketing California Software 79

CMA Solutions

MARCH 6, 2024

In other words, writing educational blogs is good for your business and content marketing strategy. Personalized email campaigns can significantly increase patient engagement by providing relevant and timely information tailored to each recipient. Companies with blog posts get 55% more visitors.

Marketing 64

Marketing How To Social Media Video 64