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Email Marketing Do’s and Don’ts During COVID-19

Associations Now

The third category are the ones marketing experts say can easily alienate recipients: emails that don’t impart anything of value, are basically a rehash of what folks already know about the pandemic, and feel almost like a cheap attempt at driving engagement. “Be Consider Your Audience. Above all, be generous.

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Need to Up Your Nonprofit Email Marketing Strategy?

MemberClicks

No matter how much you might personally be overwhelmed dealing with your overstuffed email inbox, nonprofit email marketing is still one of the most powerful ways to reach your members, donors, and audience. Creating a smart (and dare we say innovative!) Is email dead? You have to be strategic! That’s amazing ROI.

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Innovative Association Leaders Borrow and Apply Ideas

Smooth The Path

Emails written by consumer companies, fundraisers, or friends can teach us about email marketing. Insightful bloggers and podcasters can teach us about content marketing. Innovative ideas do not have to be new; ideas can be borrowed. Related posts: Associations need to swing more.

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Association Brain Food: 4.12.24

Reid All About it

Email Marketing, Strategy & Best Practices (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! More info/register. More info/register.

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Essential Medical Association Software That Grows Your Organization

MemberClicks

Here are the features, tools, and solutions to look out for to modernize your organization. How the right medical association software does it: Insightful data analytics and reporting with features that integrate member feedback and post-event surveys into processes so you can elevate your organization in the ways that matter most.

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Email Marketing: Time to Rethink What’s Possible

Associations Now

It’s easy to look at something that’s long been consistent and reliable—such as email marketing—and think you’ve mastered it. For a lot of associations, email marketing is kind of like the hoverboard—an area where it doesn’t seem like there’s much possibility. See the Potential.

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Email Deliverability: Why It Matters (And 4 Tips on How to Improve Yours)

Higher Logic

Whether you’re a retailer, trade association, event organizer, publisher, or a small business owner, you know that the more times people see your organization, brand, or message, the better. For years, organizations have focused on sheer list size – more names in the database means more chances to be seen, of course!

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