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Association Brain Food: 4.12.24

Reid All About it

They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. by Tony Rossell, Marketing General Inc. Hear how to build and maintain trust on teams, spot potential trouble early, and foster a culture of accountability for project success. Ready to veg a bit?

Revenue 256
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Building Buy-In for an Online Community at Your Association

Higher Logic

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. How to Align with Your Board and Executive Team's Priorities. New Member Acquisition. The goal: Every year, bringing in new members is likely to be on your association’s list.

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Association Brain Food: 1.26.24

Reid All About it

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Please help our community by taking the time to participate or forwarding it to a colleague on your association’s membership team. Email marketing news. Volunteer burnout.

Survey 256
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Association Brain Food: 6.30.23

Reid All About it

Non-dues revenue partners. PAR Member Meet-Up: Sales Tactics that Association Teams Use to Win Email subject lines, purposeful outreach and unique follow-ups: join this PAR Member Meet-Up to learn and share how association revenue producers are managing customer engagement and guiding their clients to great investment choices.

Chicago 205
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How to Budget for Upgrading Your Association Management Software

MemberClicks

Your basic AMS includes: Member database Email Marketing Event management Financial Management Data Analytics and Reporting 2. Size of organization or annual revenue The size of your association and database plus the number and complexity of your features all affect your AMS price.

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Association Brain Food Weekly: 8.6.21

Reid All About it

From lawmakers, advocates, clients, employees, team members and even competitors, project managing the people and data that help—or hinder—your cause into a coherent game plan is the perfect summer project. Personalizing the Member Experience. Learn new and innovative ways to personalize the member experience.

Revenue 195
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Association Brain Food Weekly: 5.14.21

Reid All About it

That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! Horacio Gavilan, Executive Director, Hispanic Marketing Council.

St. Louis 341