Using Your Data to Optimize Event Revenue
Association Analytics
JANUARY 17, 2024
For many associations, their #1 revenue driver and member benefit is their annual conference. With events being such an important part of the member experien.
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Association Analytics
JANUARY 17, 2024
For many associations, their #1 revenue driver and member benefit is their annual conference. With events being such an important part of the member experien.
Association Analytics
MAY 20, 2024
If you’re like most associations, it’s likely that your member dues have been in decline and that means you’ve got to look at other ways to make up for that difference, Diversifying revenue streams is key to long-term success, but your association doesn’t need to look far for solutions.
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EventMobi: Association Events
MAY 1, 2024
Selecting the best event technology for your association is crucial for creating engaging events and meetings for your members. But with so many different vendors on the market, trying to make sense of all your options is often overwhelming. Want more tips on how to evaluate event tech providers?
EventMobi: Association Events
JUNE 26, 2023
Member engagement is the #1 way to make sure your members recognize the value they get from your association. The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! The solution?
Higher Logic
OCTOBER 17, 2019
You can elevate the success of your online community and marketing automation activities by integrating solutions that fuel long-term engagement , like data collection, mobile apps, and volunteer management programs. Using integrated mobile apps, there’s an opportunity to drive revenue with: Sponsored ad space and push notifications.
Association Analytics
JANUARY 17, 2024
Learn how to use your data to find new event audiences, segment members for more personalized outreach and show sponsors the value of their participation.
Higher Logic
MAY 20, 2020
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue.
Nimble AMS
DECEMBER 5, 2022
But did you know that you can also empower your association volunteers to boost member engagement? Here’s how to start transforming your member engagement strategy by mobilizing your volunteers. . Are you looking for tips to prepare your member engagement strategy for 2023? Your members want to connect!
Reid All About it
MAY 24, 2024
The weekly list of free educational events and resources for the association community… AMS/CRM community. Event engagement. 360 Live Media explores three elements shaping the future of events: technology, sustainability, and a culture of trust. Member engagement. Association magazines. Association boards.
GrowthZone
OCTOBER 10, 2022
We hope you enjoy (and can relate to) hearing from our customers and how they are reaping the benefits of using GrowthZone’s software solutions to grow member value, increase productivity, and boost revenue. Many of our members instantly pay when they receive their invoices. and their events have never been larger.
Nimble AMS
MARCH 29, 2022
It’s important to have revenue-generating tools and approaches in place to keep your association strong. . Here are some approaches you might not have thought of to increase revenue for your association. Over time, your association’s revenue needs change. But it can be a highly effective tool for increasing revenue.
EventMobi: Association Events
SEPTEMBER 13, 2023
What do you hope your members feel when they think about your organization? Perhaps excited about an upcoming event, proud to contribute to your successes, or grateful to be part of your community. Excitement, pride, gratitude—all of these emotions can stem from a positive member experience! Member engagement.
Membersuite
AUGUST 9, 2021
You’re probably already seeing how these societal, workplace and behavioral changes affect member engagement—sometimes for the better and sometimes for the worse. How are associations learning about and responding to new member needs and expectations arising from all this change? Member Engagement Catalyst: Digital Exhaust .
Reid All About it
JANUARY 19, 2024
The weekly list of free educational events and resources for the association community… Association AI survey. Event trends. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. Marketing to Gen Z and millennials. Fri 1/19 at 3 p.m. – 1 CAE credit.
Reid All About it
APRIL 12, 2024
The weekly list of free educational events and resources for the association community… I would love to live Like a river flows, Carried by the surprise Of its own unfolding. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment.
Reid All About it
APRIL 5, 2024
The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Gamification at events. Seems like a good place to start. Dull new world.
Reid All About it
APRIL 19, 2024
The weekly list of free educational events and resources for the association community… Chapter relations gathering. Bulletin describes how member apps help improve member engagement by providing centralized communication channels for members. Membership mobile app. CAE credit. More info/register.
GrowthZone
OCTOBER 30, 2018
For example, printing associations experienced a decrease in memberships due to consolidations, buy-outs, and increased digital marketing and communications. A New Idea: One printing association in particular, when faced with lost membership and non-dues revenue, recognized it was critical to evaluate their programs and member benefits.
Associations Now
NOVEMBER 30, 2023
Nondues revenue can be crucial for an association’s financial stability. Without nondues revenue, associations could face difficult decisions. They may have to cut back on crucial benefits like education programs, networking events, advocacy efforts, and industry research that impact member satisfaction and engagement,” she said.
Reid All About it
FEBRUARY 23, 2024
The weekly list of free educational events and resources for the association community… Join or Die. I’d love to see that phrase in membership marketing copy. Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. Event sponsorships.
Reid All About it
JANUARY 12, 2024
The weekly list of free educational events and resources for the association community… Free education. They share sources of free education for association professionals , including niche membership organizations, events, webinars and podcasts for the association community. Scientific society events. Young member engagement.
Higher Logic
MARCH 19, 2020
As COVID-19 forces events from in-person to virtual , the first and most essential thing is a mindset shift: Going digital was not your plan, but it’s your chance to make the most of a bad situation. Your virtual conference can still be meaningful and engaging for your audience. Your event can be one of the things that meets that need.
Reid All About it
APRIL 26, 2024
The weekly list of free educational events and resources for the association community… Association boards. The outlook for associations, as described in Marketing General Inc.’s Also, virtual events are off the agenda. AI and events. eShow describes AI’s impact on events and the challenges for AI adoption.
Higher Logic
MARCH 19, 2019
By investing in quality digital advertising space, making engagement growth a priority, promoting your space, and striking a good advertising balance, you can increase exposure for your own initiatives or bring in more outside sponsorship, all leading to additional non-dues revenue. Make engagement growth a priority.
Freestone
MARCH 4, 2024
It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?
Reid All About it
FEBRUARY 2, 2024
The weekly list of free educational events and resources for the association community… Early-career microcredentials. Member connections. The truth is, these events don’t always fulfill their purpose. At Sidecar, Amanda Kaiser and Amith Nagarajan describe another approach to helping members connect with each other: AI matching.
Reid All About it
OCTOBER 6, 2023
The weekly list of free educational events and resources for the association community… Industry careers website. In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. Content marketing. Conference/abstract management. Association deathwatch.
Reid All About it
NOVEMBER 10, 2023
The weekly list of free educational events and resources for the association community… Got a writing project ? I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. New association event.
Reid All About it
JANUARY 5, 2024
The weekly list of free educational events and resources for the association community… Reflection time. Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors.
Higher Logic
FEBRUARY 28, 2019
Interested in filling more chairs at your next event? It is incredibly gratifying for associations to see a spike in event attendance, as participation plays a valuable role in their impact, but poor event management can cause your members to disengage. Educate, Educate, Educate: Events & eLearning.
Reid All About it
AUGUST 4, 2023
The weekly list of free educational events and resources for the association community… “One of the most tragic things I know about human nature is that all of us tend to put off living. Dale Carnegie Non-dues revenue. Seriously consider attending if non-dues revenue is a concern for your association. Member engagement.
Reid All About it
OCTOBER 20, 2023
The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. Bulletin describes several ways a member app can enhance and foster member engagement. Market perception.
Reid All About it
SEPTEMBER 15, 2023
The weekly list of free educational events and resources for the association community… Must-read newsletters. Open Space events. Watch how the members of the International Bridge Tunnel & Turnpike Association used the Open Space concept at a recent meeting —and hear why loved it. Curated reading lists are the best, right?
Reid All About it
SEPTEMBER 1, 2023
The weekly list of free educational events and resources for the association community… Because I’m away most of next week at the Non-Dues-A-Palooza conference, Association Brain Food isn’t publishing next Friday, September 8. Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. Count me in.
Reid All About it
MARCH 17, 2023
The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Learn what elements of engaging and effective online learning you must build into your live and on-demand programs. Association revenue. More info/register.
.orgSource
FEBRUARY 12, 2024
Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If these two drivers of engagement are a world apart, it will be challenging to deliver the seamless experience customers expect from their favorite brands. There was a time when associations didn’t think of their members as customers.
Reid All About it
FEBRUARY 9, 2024
The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. to 1 p.m. –
EventMobi: Association Events
SEPTEMBER 21, 2023
That’s why having multiple member retention strategies in place is a must! In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter?
Higher Logic
JUNE 11, 2019
There’s something special about attending an event that leaves you feeling invigorated, inspired, and better off for having participated. It can also boost community engagement. Design Your Community to be a Central Hub for Event Information. Resource: The Event Planner’s Guide to Using Online Community for Your Annual Event.
Membersuite
APRIL 13, 2023
Recruiting and retaining members at the same time is a lot of work and usually requires different tactics—but not always. With content marketing, you can achieve these two goals simultaneously. Content marketing is a time-saver too. If they’re sponsored, your association can earn revenue too.
Reid All About it
NOVEMBER 29, 2019
The weekly list of free educational events and resources for the association community… Will I see you at ASAE TEC next week? Here are the educational events scheduled for next week. If you have any free webinars or events coming up, please send me the link. Join AWTC for our biggest event of the year. 1 CAE credit.
Reid All About it
SEPTEMBER 22, 2023
The weekly list of free educational events and resources for the association community… Event recordings. TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. Make sure you go through this list before making any decisions about recording upcoming events.
Higher Logic
OCTOBER 18, 2018
Email is an important component of any modern marketing strategy. But, email marketing on its own can only do so much. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. The Ultimate Goal is Engagement. Marketing Automation Gets RESULTS.
Reid All About it
JULY 31, 2020
The weekly list of free educational events and resources for the association community… Economic outlook for associations. Please consider participating in Marketing General Inc.’s Event planners did it. Virtual event sponsorships. Virtual event tips. Here are the educational events scheduled for next week.
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