MultiBriefs

OCTOBER 10, 2023

It's important to put time into your vendor engagement strategy as they create value beyond their services. Transitioning vendors into thought leaders helps break down the silos that separate information from groups within your industry. Outside of social media are more traditional publications such as white papers and industry blogs.

Social Media 52

Social Media Guidelines Industry Products 52

Reid All About it

DECEMBER 10, 2021

They suggest an excellent (and entertaining) white paper to read on this topic and steps you can take to start your association’s journey from digitized to digital. At Strategy+Business, Elizabeth Doty says great teams build a habit of continuously improving their meetings by taking a moment to reflect on the meeting before it’s over.

Chicago 195

Chicago Social Media Education Recruiting 195

Freestone

DECEMBER 12, 2023

Are you looking for strategies to increase non-dues revenue? As you create a content strategy for your continuing education program, be sure to capitalize on the ample opportunities for your association to succeed and thrive, helping you drive non-dues revenue. Update pieces with new or more relevant information.

Learning Management System 82

Learning Management System LMS Revenue System 82

Vanguard Tech

JUNE 27, 2013

However a more efficient strategy would be to do a little more intelligence gathering to find out more about whom your audience really is and where they get their information. User your database to pull information such as gender, age, geographic location, member renewal dates, time of purchases, meeting attendance etc.

Marketing 70

Marketing Newsletter Social Media Content 70

Blue Sky eLearn

JUNE 19, 2017

It could be your laptop failed, but it could also be a colleague talking about their new laptop or some information you encountered about updated features now available that would make your life easier. You potentially reach out to your social media network for opinions on your short list. Something triggered that need.

Video 171

Video Content LMS Social Media 171

Membership Marketing

MARCH 8, 2012

Fundraising with Social Media. In the March edition of Associations Now , Andrew Lang highlights a social media success story titled Tweeting for Dollars. Labels: Social Media. There is no doubt that social media efforts can be a challenge. Your site has informative stuff. Publications.

Social Media 40

Social Media Marketing Price Survey 40

.orgCommunity

FEBRUARY 25, 2019

Set Strategy. At the wide end of this funnel, your decisions will determine the overall campaign strategy. You learn what makes them a good fit for your organization and how to engage their interest by exploring attributes such as: Demographics—Segmenting by age, location, socio-economic information. Don’t forget social media.

Marketing 68

Marketing Case Study eBook Social Media 68

Aaron Wolowiec

JULY 18, 2012

You may know that Higher Logic is the leader in social media and collaboration solutions for associations, not-for-profits and member-based organizations worldwide – and, of course, Lauren Wolfe and I go way back as long-time members of ASAE’s Young Association Executive Committee. Aggregate social media content.

Member Engagement 100

Member Engagement Content Conference Social Media 100

YourMembership

JANUARY 16, 2012

January 16th, 2012 | Posted in Social Media and Business Trends. Abandon ship and simply leave the blog out there as a reminder of their own lack of follow-through, manpower and/or strategy. Your (potential) audience wants to get to know you a little better and that just can’t be done through white papers.

Software 150

Software Social Media Price Video 150

Aaron Wolowiec

DECEMBER 13, 2012

Early in the presentation, we discussed the expanding role of content curation and how it can serve as a valuable tool for associations who wish to make meaning of the sometimes excessive information, content and messaging they share with members. Social media feeds/conversations. Program outlines/white papers.

Content 100

Content Newsletter Social Media Case Study 100

Association Adviser

NOVEMBER 27, 2017

The survey’s 1,170 participants said they use a variety of digital marketing tools, such as association-sponsored social networking sites, search engine marketing, and lead generation content (white papers, downloadable eBooks, etc.) to bring in new members. It’s worth a look if you have some time.

CA 61

CA Marketing eBook Tools 61

Association Success

JANUARY 12, 2018

At Tagoras, we provide help in building lifelong learning strategies for organizations in the continuing education and professional development business. With the internet and social media making information sharing easier every day, associations must ensure their content is relevant and valuable to members.

Education 60

Education Price Social Media Products 60

Membership Marketing

JULY 12, 2010

Practical Uses of Social Media for Association Marketing. Of course, the topic of social media came up for conversation. As I was thinking about it this week, I came across a post on the LeaderConnect blog that summed up many of my thoughts on the practical uses of social media really well. Tony Rossell.

Social Media 40

Social Media Marketing Price Survey 40

Socious

DECEMBER 19, 2016

So don’t start redesigning your website until you’ve evaluated these five redesign components and how they will impact your association’s growth, strategies, and members. Use that information to start conversations about the project and proactively reduce the frustration it could cause. eBooks, white papers, research, and other offers.

eBook 100

eBook Project Cost Content 100

Association Adviser

AUGUST 27, 2013

maggielmcg: Really great white paper about the mission-driven volunteer by @ewengel and @peggyhoffman [link] #assnchat. Social Media Roundup: Give That Copy a Trim. Engage your members with an exciting and informative publication produced by the publishing experts at Naylor, LLC. Ernie Smith. Associations Now.

Directory 60

Directory Virginia Newsletter Social Media 60

Tom Morrison

OCTOBER 22, 2009

So Why Social Media for Your Association? Another key tool of Social Networking is the Resource Library function. The traditional way of providing information to members was that content had to be submitted to the association, reviewed, and then uploaded to the member’s only area. Contact Information.

Social Media 40

Social Media Jacksonville Library Content 40

Aaron Wolowiec

NOVEMBER 27, 2012

Included here may be research time to develop unique content, custom Prezi or PowerPoint presentations, innovative instructional strategies, interactive learning exercises, engaging discussion topics and supplementary handouts. Receiving contact information for all attendees. original research, white papers).

Tips 100

Tips Cost Video Conference 100

Achieve

DECEMBER 19, 2017

But if data showed that your highest-value users are more likely to be older than 45 and female, you’d likely rethink your strategies and tactics in response. Setting goals that align with your nonprofit’s digital strategy allows you to measure effectiveness and adapt tactics to improve conversions.

Newsletter 52

Newsletter Analysis Report Strategy 52

Association Adviser

MARCH 31, 2017

Many exhibiting companies put in great effort to create the perfect white papers, infographics, videos and other educational offerings for attendees. Members are more inclined to trust and engage with content from fellow members, so including this strategy is perhaps the most important part of the mix.

Content 60

Content Tips Video Newsletter 60

High Context

FEBRUARY 27, 2009

Thoughts On Strategy: If you can’t innovate now… If you are unable to innovate your web presence now you never will. Can social media be applied to your core strategies? This session will zero in on topics such as: How you can use social media to engage with members anywhere online, not just on your own site.

Strategy 40

Strategy Report Social Media Revenue 40

Slice-Works

MAY 8, 2014

So many of the organizations we talk to want to skip the goals, objectives and strategies and get right to the tactics. This is especially true for social media. Our recommendation for social media is to pick 2-3 first and do them well for at least 6 months to a year before you add something or change things up.

Marketing 28

Marketing Social Media Video Content 28

Slice-Works

JULY 24, 2014

© Wavebreak Media; used with permission. Just last week I was looking up information about a particular author I wanted to know more about. It’s what keeps you on a website longer and what brings you back for more exploratory information-gathering, as you travel down the sales funnel. Has this ever happened to you?

Social Media 28

Social Media Video Tools Marketing 28

Reid All About it

DECEMBER 2, 2022

Check out the launch party information below (December 6)—it’s bound to be an informative and enjoyable event. Explore effective questioning, how to start being wrong without defensiveness, strategies to avoid falling into groupthink, and tips to ask thoughtful, even difficult, follow-up questions. Word-of-mouth marketing.

Tips 41

Tips Video Content Marketing 41

Association Adviser

JUNE 18, 2013

In terms of our styles, we’re both very passionate and strategic, but dad’s the big dreamer, focused primarily on strategy at this stage of his career. I’m more on operations—helping turn our strategy into action. For instance, information tended to be pretty siloed before I got there. Family time is too important.

Texas 60

Texas Austin Social Media Recruiting 60

The Hourglass Blog

NOVEMBER 26, 2010

First of all, our white paper on association innovation is nearly finished. Ive posted draft excerpts of the white paper here on Hourglass ( here , here and here ), but we hope the final version will have much broader dissemination within the association community. Social Media. Innovation. Leadership.

Innovation 40

Innovation millennials Social Media Committee 40

Membership Marketing

NOVEMBER 1, 2010

So how do you get a visitor to opt-in to receiving additional information from an organization? This involves trading valuable information in exchange for the right to continue a dialogue with a prospective member. If a visitor to your site desires to access valuable information, you do not have to give away the store.

Tools 40

Tools Marketing Recruiting Recruitment 40

Fonteva

SEPTEMBER 19, 2019

Advanced AMS solutions keep track of data and metrics generated by your various association management tools and member-facing outlets, providing all the information needed to formulate intelligent strategies for upcoming events or campaigns. Data for smarter marketing and engagement strategies. Increased security.

System 40

System Software Tools Association Management 40

Beth Kanter

NOVEMBER 15, 2012

When an organization leader – non-profit or otherwise – has a hierarchal outlook in which he or she sits at the top of an organization disseminating information to its employees and community, using social media to build a personal brand can be perceived as self-serving and even competitive with the higher purpose of the non-profit.

Los Angeles 28

Los Angeles Social Media New York California 28

SCD Group

OCTOBER 4, 2012

.” Here’s the question that was posted: "We are in the planning stages of a membership drive and I am looking for any information out there on the following: Types of incentives for those recruiting. I didn’t have a problem with these strategies. Top 5 Roadblocks to Association Content (Marketing) Strategy.

Recruiting 40

Recruiting Recruitment Newsletter Content 40

Velvet Chainsaw

JANUARY 7, 2013

” Many thought leaders use social media to share their ideas. Find some in the areas of specialization that interest you and follow their information flow. Blog posts, white papers, research, tweets, and online and face to face presentations are a few ways to follow those leaders. Read, read, read!

Social Media 40

Social Media Tips Conference Review 40

Reid All About it

OCTOBER 18, 2019

Save the date and check their website for more information. Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing. . Protecting Trade Secrets and Confidential Information: Tips for Nonprofit Organizations.

North Carolina 34

North Carolina Education Project Communications 34

Association Adviser

OCTOBER 13, 2016

This disconnect may be related to a lack of measurement or the inability to record reader engagement, according to my colleague Jill Andreu, VP Content Strategy and Development for Naylor Association Solutions ,who will be hosting a webinar about our findings later this month. Jill Andreu, Naylor Association Solutions.

Revenue 60

Revenue St. Louis Price Cost 60

SCD Group

AUGUST 12, 2012

In fact, I’ve heard it said that content is the currency of Social Media. ” Images, text, video, audio, animation and illustration assets can all be reshaped, stretched, mashed up and rendered anew across blogs, websites, video channels, eBooks, white papers, tradeshow displays and more ( see 42 ideas for using content ).

Content 40

Content Columbus Ohio eBook 40

The Hourglass Blog

JANUARY 31, 2011

Through these posts Hourglass readers got a sneak peek at the Innovation for Associations white paper we authored ( here , here and here ) and the assessment tool we developed for association executives to use in determining the innovation readiness of their associations ( here , here and here ). Social Media. Innovation.

Innovation 40

Innovation Wisconsin millennials Leadership 40

Membership Marketing

MARCH 27, 2012

I hope that you find the information on both sites useful. Fundraising with Social Media. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Social Media. (5). Social Networking. (6). White Paper. (4).

Marketing 40

Marketing Price Survey Analysis 40

SCD Group

AUGUST 6, 2012

The interview changed my mind: think the ASAE12 general session featuring Carville and Karl Rove will provide some useful information. Are American Companies (associations) Headed for a Succession Crisis White Paper (19 pages) by Sarah Sladek and Bob LaBombard via Affiniscape The quick answer is Yes! Personas addressed.

Content 40

Content Tips Analysis America 40

Association Subculture

SEPTEMBER 28, 2009

I navigated a world of suits and Dilbert-esque arguments over policies, procedures and white papers. The magical world of social media accelerated the hunt. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings. information. (1). social media. (3).

Association Management 100

Association Management San Diego Social Media United States 100