Reid All About it

SEPTEMBER 1, 2023

MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Membership trends. Membership budget. Membership engagement. Your AMS should be the utility player on your membership team.

Revenue 227

Revenue Survey Education Strategy 227

Reid All About it

JANUARY 12, 2024

Starting in 2024, Google will require bulk senders to authenticate their emails, allow for easy unsubscribes and stay under a reported spam threshold. Hear how the speaker’s team developed a price elasticity forecast, share your own data modeling stories and learn from in-the-trenches experiences of your peers. More info/register.

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

SEPTEMBER 11, 2020

The weekly list of free educational events and resources for the association community… Virtual conference pricing. WBT Systems describes the different factors you need to consider when pricing a virtual conference , and right at the top they say, “Your virtual conference should not be free.”. Virtual conference FOMO. Host: ASAE.

LMS 329

LMS Montana Revenue Price 329

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Objection 1: Price. Price is always a valid concern – but what you’re proposing is worth the investment.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

NOVEMBER 12, 2021

Leverage the pandemic’s disruption by adopting foresight governance that will drive innovation. The quick way to price your hybrid and virtual events. 7 Ways to Recruit and Retain Revenue Generating Talent During the Great Resignation. Presenters: Kate Ackley, Reporter. Stephanie Akin, Reporter. Board foresight.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

MemberClicks

OCTOBER 20, 2023

The price of your AMS depends on several factors: 1. Your basic AMS includes: Member database Email Marketing Event management Financial Management Data Analytics and Reporting 2. Size of organization or annual revenue The size of your association and database plus the number and complexity of your features all affect your AMS price.

Software 52

Software Association Management How To Email Marketing 52

Reid All About it

NOVEMBER 5, 2021

Education pricing. Dominic Price, Atlassian ). Publications: How are Societies Approaching Innovation and Revenue Diversification? Hear from leaders in publications at three societies who are all thinking deeply about the challenges of not just revenue diversification, but innovating more widely. When is “free” okay?

Survey 195

Survey Revenue Price Team 195

Reid All About it

APRIL 12, 2019

To make many of the changes Mike suggests, you need more than technology, you need staff with an innovation mindset. WBT Systems identifies ten traits of an innovation mindset to cultivate at your association if you want to turn innovative ideas and strategies into reality. 1 CMP credit. Wed 4/24 at 11 a.m. SURGE Co-Creation.

LMS 276

LMS Pennsylvania Innovation Education 276

Reid All About it

JANUARY 13, 2017

Every year, I look forward to pouring over this report as soon as it comes out. Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. – Spark Your Innovation Engine.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Reid All About it

JANUARY 13, 2017

Every year, I look forward to pouring over this report as soon as it comes out. Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. – Spark Your Innovation Engine.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Membersuite

JUNE 21, 2023

Exclusivity is an allure for the high-priced founder and executive communities, but most of them were created for ‘regular’ Gen Z and Millennial professionals. ” A glance at your website should reveal an obviously innovative and agile organization. Some of them have relationships with recruiters and headhunters too.

How To 78

How To Education Discount millennials 78

Reid All About it

SEPTEMBER 25, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Online fundraising’s broader reach also brings increased registration and reporting requirements. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. 1 CAE ethics credit.

Case Study 285

Case Study Content Montana Price 285

Reid All About it

JANUARY 21, 2022

Innovating Meetings & Events: The Way Forward ( Chatting with Agnes & Cecilia). Explore other strategies that will help financial executives to better connect with nonprofit boards to advance strategic planning and innovative change. Pricing for Association Events. Ever wondered how to price an offering?

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

DECEMBER 4, 2020

It includes questions about the impact of the pandemic on strategy, pricing, etc. If you’re interested in how much emphasis other organizations will put on areas ranging from blended learning to microlearning to combating downward price pressure, this is data you will find valuable. Raising sponsorship prices. Amen, brother.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

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NOVEMBER 3, 2023

Learn about recent cybersecurity innovations associations might leverage to improve their cybersecurity. – Top 10 Membership Strategies for 2024 Learn ten new strategies for recruiting sustainable new members, strengthening engagement, and increasing retention. Hear how AI can be used to help associations prevent cyber threats.

Tools 272

Tools Strategy Revenue Technology 272

Reid All About it

FEBRUARY 19, 2021

Membership recruitment. s (MGI) annual membership benchmarking report, so I’ve put this new book by Tony Rossell, MGI’s senior vice president, on my list: How to Grow Recurring Revenue, Reach New Markets, and Achieve Your Mission. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

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OCTOBER 16, 2020

Frugal innovation. Due to the pandemic and uncertain economy, associations are constantly creating new resources for members and making changes to business as usual—yes, they’re innovating! WBT Systems describes 12 essentials for frugal innovation , the only kind your budget probably allows. Virtual conference pricing.

Indiana 221

Indiana Review Education Conference 221

Reid All About it

MAY 12, 2023

This past week, I was still on a “softer” foods diet thanks to periodontal surgery, so nothing outstanding to report. No plan, no progress. Good listens I love listening to smart people having interesting conversations. With podcasts, I’m like a ghost in the room. Think about that when you hit “record,” boo. More info/register.

Chicago 200

Chicago Newsletter Mooc Education 200

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NOVEMBER 6, 2020

Innovation and membership growth. MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. MemberSuite digs into that finding and explains how to create a culture of innovation that delivers real membership value. Accessible virtual events.

Learning Management System 285

Learning Management System Education Communications Technology 285

Reid All About it

JULY 23, 2021

Webinar pricing/sponsorships. AMS data and reports. MemberSuite explains how to ensure your AMS reports provide the data your co-workers and volunteer leaders need for insight and decisions. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. Eye-opening. Digital nomads.

Video 195

Video Technology Content Strategy 195

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JUNE 2, 2023

Host: Bizzabo Speakers: Conrad Mills, Principal Analyst, Forrester Research and author of The Forrester Wave : B2B Event Management Technology, Q1 2023 report Lauren McCullough, VP of Marketing, Bizzabo Wed 6/7 at 12 p.m. – I’m making an exception to list this $25 event because lunch and happy hour are included in the price.)

Technology 195

Technology Chicago Education System 195

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SEPTEMBER 15, 2023

Dabdub, Director for Admissions and Recruitment Affairs at the American Association of Veterinary Medical Colleges Josie Hernandez, IOM, Account Executive with Bostrom and President of Association Latinos Carol Martinez, Manager of Community Impact at Project Management Institute Ben Yzaguirre, M.Ed., More info/register. Letting Go!

LMS 256

LMS Revenue Arlington Education 256

Membership Marketing

FEBRUARY 21, 2011

Innovation through Collaboration. We are always looking for new innovative ways to do things better. So I wanted to share two items that I came across this week that attribute successful innovation to collaboration. First, innovation is collaborative. Where do you find your place to innovate through collaboration?

Innovation 40

Innovation Marketing Price Survey 40

Reid All About it

MAY 8, 2020

Carey Goryl, CAE, CEO, Association for Advancing Physician and Provider Recruitment. Learn about the proper setup of Google Analytics, the most useful reports in your Analytics, which reports answer which questions and support which decisions, and how to make sure you get the right information out of your Analytics quickly and efficiently.

North Carolina 221

North Carolina Montana Conference Revenue 221

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APRIL 23, 2021

Participants get the first look at the report in July. Evelien Aernaudts, Abbit Meeting Innovators. Virtual, live and hybrid events present unique opportunities and challenges when it comes to ticket pricing strategies, sponsorship tiers & benefits, and more. The survey closes Friday, April 30. Mark Cooper, IACC. Host: ASAE.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

MARCH 10, 2023

Nimble AMS describes how it can help your association recruit, engage and retain members by helping you better understand members, anticipate their needs, and deliver personalized communication and content. I’m making an exception to list this $25 event because lunch and happy hour are included in the price.) Membership engagement.

Committee 195

Committee Education Software Technology 195

Association Freak

MAY 21, 2022

This report was originally published as Tacking Into the Headwinds of Association Growth. Faced with these inexorable realities, organizations have chosen a wide range of responses, from defensive and incremental to innovative and bold. These headwinds will not abate. Reading Time: 10 minutes. The Shifting Association Market.

Revenue 72

Revenue Discount Products Marketing 72

Reid All About it

MAY 12, 2017

The community will be thankful when Tagoras publishes the survey report later this year. . Presenter: Whitney Johnson, expert on disruptive innovation and personal disruption. Host: Community IT Innovators. Recruiting new members is important, but existing members are the lifeblood of your association. Host: Hubspot.

Raleigh 150

Raleigh North Carolina Chicago Technology 150

Reid All About it

SEPTEMBER 10, 2021

Reporting on your community can be challenging and time consuming. Hear about the what and why on community reporting. What price? Find out what you should be tracking, ways to integrate your AMS with Google Analytics, how to capture the data, what reports you should run, and how often, and what to do once you have the data.

Strategy 195

Strategy Content Education Tips 195

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APRIL 16, 2021

Innovative Remote Workplace. We invite you to participate in our Tech Cluster to talk about Innovative Remote Team Strategies. What should you consider to successfully price, package and promote your instructional content? Amanda Ma, Founder and CEO, Innovate Marketing Group. Wed 4/21 at 12 p.m. More info/register.

Revenue 363

Revenue Strategy Team Content 363

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JULY 16, 2021

Moving forward means being innovative in your event design to deliver quality experiences that meet the needs of your delegates—whether they’re online, hybrid/blended or in-person—and adapt to last-minute changes. The Future of Events: A Sneak Peek Into An Exclusive Industry Report. Tue 7/20 at 6 a.m. More info/register. Host: Socio.

Revenue 195

Revenue Video Strategy Industry 195

MemberClicks

DECEMBER 19, 2023

Trade shows can be an effective event and sales and marketing tool, stimulating networking, innovation, and collaboration. They also give vendors and your organization the opportunity to showcase products and services and meet new audiences and interest. Set up trade show space It’s time to prepare your venue for your trade show.

Tools 52

Tools How To Software Cost 52

.orgCommunity

JULY 18, 2019

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). They’ll pay full price now but their educational ROI will persuade them to come back for more.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Associations Now

OCTOBER 24, 2013

My biggest piece of advice would be to make sure that you’ve got your two communities built because if you have an engaged group of job seekers but no recruiters it’s not going to be successful, and the reverse is true. It also provided an efficient way for recruiters to talk to a lot of job seekers. Pick the right provider. “We

Recruiting 40

Recruiting Recruitment Price Industry 40

Reid All About it

APRIL 22, 2022

This research measures the effectiveness of various elements of new member onboarding, orientation and welcoming programs, and the survey report is more helpful than most. 2022 Tech Trends Report Briefing: Web 3.0, Decentralization, Blockchain, Crypto & NFTs section of FTI’s 2022 Tech Trends Report. Non-dues revenue.

Proposal 39

Proposal Price Technology Recruiting 39

Membership Marketing

DECEMBER 19, 2013

Squeezed Marketing Budgets : During this past year, I have seen some rather large associations cut budgets for membership recruitment. At the same time, I have interacted with a number of moderate to small organizations who report surprisingly inadequate budgets to accomplish their membership goals.

Marketing 40

Marketing Sample Recruiting Recruitment 40

Reid All About it

AUGUST 5, 2022

You’ll get lots of ideas from these stories about innovative practices at six types of conferences/expos and learn what’s possible with the intel you get from event data. How to Budget & Price Your Hybrid Event. Interviews with Innovators #2. The world is changing more rapidly than ever, and innovators are leading the way.

Revenue 39

Revenue Technology Innovation Marketing 39