YourMembership

JANUARY 12, 2012

News + Press. Technology. Benchmarking and its Application to Your Member-based Organization. January 12th, 2012 | Posted in Member Engagement + Retention , Membership Management , Social Media and Business Trends , YourMembership.com News. Benchmarking does several things for member-centric organizations: 1.

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APRIL 1, 2022

With all the job- and career-hopping going on right now, it’s a good time for associations to extend their marketing and educational efforts to career changers. Oh, The Association Podcast is hosted by Ben Muscolino of Breezio and AMS Geek, and Jake Toohey and Joe Post of Adage Technologies. New episodes are posted around 1 p.m.

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FEBRUARY 26, 2021

Good enough” technology. It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. Tony Rossell, Marketing General, Inc. ).

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JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). New episodes are posted by 1 p.m. Inclusive leadership. every Monday.

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Expo Logic

DECEMBER 18, 2018

Chatbots have become one of the hottest new trends for events and are a great solution when looking for ways to reach your attendee’s easily, answer their questions about your event, and engage with them on-site. The chatbot pulls from a library of information the event organizer has provided and supplies an answer to the user’s question.

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JANUARY 28, 2022

Josh Bersin is always insightful about the future of work, technology, HR, and learning. Still waiting for the new normal? A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting.

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AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. Alisha Haridasani Gupta, New York Times ). A new episode is posted every Monday by 1 p.m. Career pathways.

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FEBRUARY 12, 2021

Fri 2/12 at 10 a.m.* – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. Presenters: Harneet Singh, Director of Marketing, Preseem. New episodes are posted by 1 p.m.

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APRIL 2, 2021

Mike Murray, Content Marketing Institute ). A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Nonprofit Organization Real Estate Post-Pandemic ( Chatting with Agnes & Cecilia).

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SEPTEMBER 17, 2021

Instead of getting caught off guard like last year, they suggest preparing for anti-digital bias, making a virtual Plan B (but a better version than last time), investing in the right technology, and aligning your org chart and skill sets to the new reality. Companies have dozens of options for spending their marketing dollars.

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FEBRUARY 7, 2020

A must-read for content marketers: how to create a strategic editorial calendar. Kelsey Raymond, Content Marketing Institute ). On Sunday, I made this brothy chicken soup with hominy and poblano from the New York Times so I had something ready to go during the week. A new episode is posted every Monday by 1 p.m.

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OCTOBER 4, 2019

Dan Lautman of DelCor Technology Solutions did something that many people only talk about: he unplugged for a month. When you’re selecting technology, like a learning management system (LMS), there’s so many ways you can botch the decision, mostly because you don’t know what you don’t know. Data Analytics for Association Marketers.

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JULY 9, 2021

Charlene Li believes you need order to create change —not what you picture when thinking about innovative organizations. She says, “Disruptive organizations create just enough order to allow change to happen smoothly. The only thing missing from my recipe is waxed beans because I’ve never seen them at the store or farmers market.

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.orgSource

FEBRUARY 27, 2023

You can’t prevent the radical transformations in employment that new technology will certainly introduce. Organizations are realizing that people are the only asset that doesn’t depreciate. The differentiator now isn’t only the fastest piece of equipment or technology. Digital markets don’t allow room to languish.

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Associations Now

JANUARY 30, 2023

If your organization is serious about change and pushing new ideas forward, it needs to create a work environment that is psychologically safe, according to new research. The term “innovation” has been thrown around all organizations for years. But as beneficial as innovation is, associations often struggle with it.

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Expo Logic

DECEMBER 18, 2018

Chatbots have become one of the hottest new trends for events and are a great solution when looking for ways to reach your attendee’s easily, answer their questions about your event, and engage with them on-site. The chatbot pulls from a library of information the event organizer has provided and supplies an answer to the user’s question.

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MARCH 17, 2023

But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Content is a commodity, says WBT Systems. Chapter habits.

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JANUARY 26, 2018

Steven Johnson in The New York Times says, Bitcoin “may well turn out to be a genuinely revolutionary breakthrough and at the same time a colossal failure as a currency.” Last call to participate in Marketing General Inc.’s s 10th annual Membership Marketing Benchmarking Survey. Keep learning! CB Insights ).

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.orgSource

SEPTEMBER 25, 2023

Develop an interactive onboarding chatbot to help new members navigate the offerings. Use ChatGPT to design and conduct surveys and market research. IT, communications, marketing, membership, and finance will likely be involved. Ideally, a copywriter, a marketer, and an IT staffer would collaborate to develop the scripts.

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JUNE 2, 2017

I’m looking forward to spending a few days next week talking and thinking about association technology. As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. Are you spending the right amount of money on technology? Location: New York.

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OCTOBER 29, 2021

The report covers much more, including what self-described successful organizations are more likely to do. Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. Host: Brandt Krueger, founder Event Technology Consulting. New episodes are posted around 1 p.m.

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AUGUST 6, 2021

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Does your association want to understand the needs and interests of different segments of your membership and market? Emily Pennington, New York Times ). Chapter benchmarking survey.

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OCTOBER 28, 2016

Parker shares ten tips to help over-worked content marketers train their brain for greatness – they’re applicable to regular people too. The survey will help the association community better understand how membership organizations use or don’t use social technologies to deliver learning. More info/register. Hosts: EventBank.

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Associations Now

OCTOBER 2, 2019

The recent drama involving the prominent coworking firm WeWork—in which the organization’s weaknesses led to a failed attempt at an initial public offering and a replacement at the top —may be enough to make some organizations question the coworking concept entirely. markets it studied to 13 percent in 2030 (600 million square feet).

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JANUARY 12, 2018

If you’d like an association context, Kathleen McQuilkin at DelCor Technology Solutions wrote a while back about cognitive biases and technology selection. Some quick hits: The New York Times, with more than 3.5 If your organization has a webinar scheduled in the near future, please send me the link. 1 CAE credit.

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MARCH 5, 2021

Laura Cappelle, New York Times ). The nerdy dopamine pathway: a well-traveled route if, like me, you get excited and energized by the possibility of learning something new. This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. New episodes are posted by 1 p.m.

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DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. If your organization has a webinar scheduled in the next few weeks, please send me the link. Hosts: Firespring and Nonprofit Coordinating Committee of New York. We’re committed to our community. I’m not giving up on you.

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Associations Now

APRIL 25, 2016

Warmer weather means the beginning of farmers market season, when weekends transition from lazy days in bed to early morning outings for fresh, local produce. While many farmers are busy dusting off their tent covers and table signs for their outdoor debut, luxury hotels are bringing markets right into their establishments.

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DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. If your organization has a webinar scheduled in the next few weeks, please send me the link. Hosts: Firespring and Nonprofit Coordinating Committee of New York. We’re committed to our community. I’m not giving up on you.

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YourMembership

JULY 3, 2014

The root of associations can be traced back to organizations and institutions like the church, medieval craft guilds, merchant trade groups and Greek symposiums. New laws were developed to support and define these new groups and the role they would come to play in our educational and political system.

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SBI

JUNE 9, 2021

Acquisition marks new era for association management innovation. NEW YORK, NY, June 9, 2021 PRNewswire/ — Collegium Partners, Inc., Smart leaders like Marlis and her team are applying technology and innovation to redefine the client value proposition. Learn more at www.sbims.com. Media contact: Nicole Antil.

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FEBRUARY 1, 2019

WBT Systems shares examples of association membership models that include online learning , reasons your association should explore this new type of membership model, and issues to consider before you make any changes. The Book Review (New York Times): my kitchen companion this morning. Some things never change. Book Cougars.

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SCD Group

AUGUST 1, 2013

I’m facilitating an awesome panel focused on marketing in the digital era at the ASAE annual meeting in Atlanta this Monday afternoon (8/5). The panel of four top association marketing executives at association management companies includes: Russ Lemieux, Group Vice President, Kellen Company. ASAE13 LD49. Strategies.

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Associations Now

APRIL 3, 2014

With device sales and enterprise software leading the way, information technology spending is expected to jump by 3.2 percent, new Gartner projections show. So says a new Gartner forecast, which projects that worldwide IT spending is likely to top $3.8 trillion in 2014, jumping 3.2 percent from last year. percent, up from 4.9

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JUNE 5, 2020

For years, I’ve read about chervil but never saw it in any market. One day at the meat/dairy store at the farmers market, I saw a whole duck in the case and decided to splurge. Organizer: ASAE’s Professional Development Section Council. Future of Meetings: Creative New Strategies from Hotels, AV Companies & Design Agencies.

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JANUARY 5, 2018

Golden Hill: A Novel of Old New York by Francis Spufford was on lots of best-of-2017 lists, the adventures of a mysterious young man in mid-eighteenth century Manhattan, thirty years before the American Revolution. If your organization has a webinar scheduled in the near future, please send me the link. Mon 1/8 at 8 a.m.

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Associations Now

JANUARY 3, 2014

If you’re not thinking about how to better serve your market, there’s likely someone else out there who is. Today the tradeshow, which is invitation-only for exhibitors, has expanded beyond its original location in Long Beach, California, to include New York City and Las Vegas as well. Please share your story in the comments.

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