professional-associations 
WBT Systems
JUNE 19, 2023
Since then, I’ve heard many association professionals discuss how they’re using ChatGPT. In early March, we published our first post about ChatGPT. Many of them are using it to jumpstart their creative process and…
Association Analytics
NOVEMBER 20, 2023
There is strength in numbers, and that means your association needs to do everything it can to increase member retention. Achieving a stable membership will increase your association’s revenue growth and make it easier to recruit new members. Your association should create consistent values to accurately calculate your retention rate.
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Higher Logic
JUNE 21, 2023
The post Engaging Gen Z Members: How Associations Can Attract and Retain Young Professionals appeared first on Higher Logic. The post Engaging Gen Z Members: How Associations Can Attract and Retain Young Professionals appeared first on Higher Logic.
Association Adviser
MARCH 20, 2024
In today’s digital world, where connection can often feel virtual and fleeting, professional associations play a vital role in fostering a sense of community and belonging among their members. But how do associations effectively engage their members and keep them actively involved? The answer lies in the power of events.
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Can Associations Get Young Professionals to Engage? In a recent association survey, GrowthZone AMS asked respondents what they think is the next major trend for the association industry. One of the top 3 most predicted trends was "increased pressure to recruit young professionals." The answer is yes.
Association Adviser
JANUARY 25, 2024
In today’s rapidly evolving professional landscape, associations dedicated to serving the interests and development of professionals in various fields are encountering an array of unprecedented challenges.
Higher Logic
JANUARY 20, 2022
The post How the Association of Change Management Professionals Launched a New Online Community appeared first on Higher Logic. How did the staff at the Association of Change Management Professionals pull it off? Introducing a new online space for member engagement represents a big change.
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Here’s How to Write a Marketing Plan for Your Association If you’re new to writing marketing plans, or new to working at an association, this tip sheet is for you. Association Marketing Plan Basics provides an overview of these five components of a great association marketing plan (including examples!):
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For the 8th year, association professionals across the U.S. Get the 2022 survey results report to see how your association compares: Annual operating budgets. The report also includes insightful comments and words of wisdom from hundreds of association professionals. Membership growth and retention.
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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey.
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Yet, better systems can support the professional and personal satisfaction that employees crave, while also meeting the member-centric needs of constituents. When considering workplace culture, technology may not be the immediate term that springs to mind.
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With so many choices for education and community for younger professionals, associations must find ways to stand out from the crowd. If you want to consistently attract new members to your association, you most likely need to evolve your current strategy.
Speaker: Dan Streeter, Vice President of Learning Strategy and Design at BlueSky eLearn, and Eduardo Meza-Etienne, Director of Compliance and Accessibility Team Lead eSSENTIAL Accessibility
Not complying with federal and state accessibility laws exposes associations and organizations to legal risk, but even more than that, it excludes a large swath of online users with disabilities from accessing professional development opportunities. Receive resources for, and plans for next steps in, becoming WCAG 2.2 compliant.
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