Virtual

JULY 29, 2015

43% are checking social media. Our latest white paper offers 10 strategies for making remote board meetings more effective —including how (and how not) to use technology to keep all participants engaged. Download this free resource today, and share it with your association leaders. 9% are exercising.

Social Media 100

Social Media Review Course Cost 100

Aaron Wolowiec

JULY 18, 2012

You may know that Higher Logic is the leader in social media and collaboration solutions for associations, not-for-profits and member-based organizations worldwide – and, of course, Lauren Wolfe and I go way back as long-time members of ASAE’s Young Association Executive Committee. Develop a library of resources.

Member Engagement 100

Member Engagement Content Conference Social Media 100

Freestone

DECEMBER 12, 2023

Are you looking for strategies to increase non-dues revenue? As you create a content strategy for your continuing education program, be sure to capitalize on the ample opportunities for your association to succeed and thrive, helping you drive non-dues revenue. You can accomplish this easily through social media sharing and promotions.

Learning Management System 82

Learning Management System LMS Revenue System 82

Blue Sky eLearn

JUNE 19, 2017

You potentially reach out to your social media network for opinions on your short list. Hyperlink ads to a vendor white paper, infographic, or diagnostic tool. She’s a thought leader in education strategy and learning experience design. You read reviews of the models you’re considering.

Video 171

Video Content LMS Social Media 171

.orgCommunity

FEBRUARY 25, 2019

Set Strategy. At the wide end of this funnel, your decisions will determine the overall campaign strategy. You can strengthen anecdotal information with research such as member needs surveys, white papers and case studies. Don’t forget social media. You start with broad assumptions. Create a Persona Matrix.

Marketing 68

Marketing Case Study eBook Social Media 68

Jamie Notter

AUGUST 5, 2014

Elizabeth Engel and Peter Houstle wrote an outstanding white paper earlier this year that provides a great map of the different aspects you will need to keep in mind if you want to get serious about data ( free download ). Could running both an email campaign and a social media campaign generate new registrants?

Social Media 70

Social Media Survey Analysis Leadership 70

Aaron Wolowiec

DECEMBER 13, 2012

Content curation maximizes resources and builds community. So, it quickly becomes evident that a simple content curation strategy could easily help qualify some of this information, further promoting the organization as a valuable resource and content expert. Handouts/resource materials. Social media feeds/conversations.

Content 100

Content Newsletter Social Media Case Study 100

Beth Kanter

SEPTEMBER 4, 2012

or on a larger scale, ”What if our organization finds itself in the center of a social media backlash ?” ” It requires more than having a social media policy in place, although that is the first step no doubt. Well, first you need a strategy and have a practice of listening in place.

Social Media 28

Social Media Class Team Examples 28

Association Adviser

NOVEMBER 27, 2017

However, the marketing professionals surveyed seem to be making smart use of the resources and tools they do have. to bring in new members. The report includes an interesting look at the biggest external factors affecting membership growth as well.

CA 61

CA Marketing eBook Tools 61

Association Adviser

JULY 13, 2016

Outsourcing allows your association to focus its time, attention and resources on its core activities and spend time setting new goals. Areas to outsource can include anything that involves creating content, such as: White papers, eBooks and infographics. Social media. Why outsource? eNewsletters. Conclusion.

Content 60

Content eBook Communications Social Media 60

Reid All About it

MAY 26, 2017

Your weekly list of free webinars and events for the association community… Earlier this week, I finally read the new white paper from Elizabeth Engel and Sherry Marts, Include Is a Verb: Moving from Talk to Action on Diversity and Inclusion. Don’t be fooled, this is not a wonky paper. Guest: Monica Kang. 1 CMP credit.

Raleigh 150

Raleigh North Carolina Texas Chicago 150

Aaron Wolowiec

NOVEMBER 27, 2012

Included here may be research time to develop unique content, custom Prezi or PowerPoint presentations, innovative instructional strategies, interactive learning exercises, engaging discussion topics and supplementary handouts. Dissemination of speaker resources (e.g., original research, white papers).

Tips 100

Tips Cost Video Conference 100

Socious

DECEMBER 19, 2016

So don’t start redesigning your website until you’ve evaluated these five redesign components and how they will impact your association’s growth, strategies, and members. Social Media – Facebook, LinkedIn, and Twitter pages. eBooks, white papers, research, and other offers. Factor #1) Goal. Website copy.

eBook 100

eBook Project Cost Content 100

Tom Morrison

OCTOBER 22, 2009

So Why Social Media for Your Association? Another key tool of Social Networking is the Resource Library function. Now that you have a real since of the importance social networks can play, there are a few things you need to know before you dive in: Decide what your “strategy” is with your social network.

Social Media 40

Social Media Jacksonville Library Content 40

Association Adviser

MARCH 31, 2017

Your organization already puts so many resources into selecting the right speakers, bringing in quality industry exhibitors, and encouraging attendees to register that it would be a shame for your marketing and communications staff to overlook additional uses for the new and exciting content that your event produces every year.

Content 60

Content Tips Video Newsletter 60

Membership Marketing

DECEMBER 28, 2011

How to Recognize a Good Strategy? We are told that the organization is going to launch a bold new strategy. In sports, we see the impact of strategy played out in game situatons right before our eyes. ” All of these items have their place, but they should not be mistaken for a strategy. .” “1.

Strategy 40

Strategy How To Marketing Price 40

Association Adviser

JUNE 18, 2013

In terms of our styles, we’re both very passionate and strategic, but dad’s the big dreamer, focused primarily on strategy at this stage of his career. I’m more on operations—helping turn our strategy into action. CW: Resources. AA: How about social media’s role in your outreach efforts to younger community bankers?

Texas 60

Texas Austin Social Media Recruiting 60

Reid All About it

DECEMBER 2, 2022

The weekly list of free educational events and resources for the association community…. Explore effective questioning, how to start being wrong without defensiveness, strategies to avoid falling into groupthink, and tips to ask thoughtful, even difficult, follow-up questions. How to Drive Pipeline with an On-Demand Webinar Strategy.

Tips 41

Tips Video Content Marketing 41

Fonteva

SEPTEMBER 19, 2019

Without some sort of management software solution, your association doesn’t have the right resources and tools to consider more pressing matters and long-term goals, such as increasing membership retention and event attendance. Data for smarter marketing and engagement strategies. Access to a wide variety of relevant resources.

System 40

System Software Tools Association Management 40

Membership Marketing

MARCH 27, 2012

Helpful Membership Marketing and Management Resources. Among a long list of resources, her site includes content on: • Membership Statistics. Thanks for both those resources! Fundraising with Social Media. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43).

Marketing 40

Marketing Price Survey Analysis 40

Velvet Chainsaw

JANUARY 7, 2013

If you’ll state your intentions in writing, you’ll be surprised at how often you’ll find resources that can help you. ” Many thought leaders use social media to share their ideas. Blog posts, white papers, research, tweets, and online and face to face presentations are a few ways to follow those leaders.

Social Media 40

Social Media Tips Conference Review 40

The Hourglass Blog

JULY 17, 2010

Inspired by the dedicated, defined and resourced “innovation function” that exists in many for-profit companies, we are examining a series of case studies that profile these processes. Weve now examined enough case studies where we feel ready to start writing a "white paper" on innovation for the association community.

Innovation 40

Innovation Case Study millennials Leadership 40

Membership Marketing

JANUARY 4, 2011

Because as I continued to read , I found the book to be a very practical and constructive guide on how to go about starting and developing a social media strategy for an association. But what I particularly appreciate about Open Community is the clear call to purpose and focus for social media. Tony Rossell.

Marketing 40

Marketing Social Media Case Study Price 40

The Hourglass Blog

JANUARY 31, 2011

Through these posts Hourglass readers got a sneak peek at the Innovation for Associations white paper we authored ( here , here and here ) and the assessment tool we developed for association executives to use in determining the innovation readiness of their associations ( here , here and here ). Social Media. Innovation.

Innovation 40

Innovation Wisconsin millennials Leadership 40

Membership Marketing

APRIL 27, 2010

The key for us is be sure we're not one of those 'marginal' resources that are easy to divest in hard times because once a business has learned to live without us as a resource, they might not come back later when economic conditions return to normal. ► June. (3). The Correlation of Social Media Usage and Membersh.

Marketing 40

Marketing Price Analysis Survey 40

Association Subculture

SEPTEMBER 28, 2009

I navigated a world of suits and Dilbert-esque arguments over policies, procedures and white papers. The magical world of social media accelerated the hunt. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings. human resources. (1). social media. (3).

Association Management 100

Association Management San Diego Social Media United States 100

Reid All About it

OCTOBER 18, 2019

The weekly list of free educational events and resources for the association community… Here’s one for the accidental project managers. Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing. CAE credit.

North Carolina 34

North Carolina Education Project Communications 34

Association Adviser

OCTOBER 13, 2016

This disconnect may be related to a lack of measurement or the inability to record reader engagement, according to my colleague Jill Andreu, VP Content Strategy and Development for Naylor Association Solutions ,who will be hosting a webinar about our findings later this month. Jill Andreu, Naylor Association Solutions.

Revenue 60

Revenue St. Louis Price Cost 60

The Hourglass Blog

JANUARY 21, 2011

. + + + + + + + I said at the end of my last post that as Jeff and I began discussing the factors that prevent associations from making innovation an on-going priority, we’d see that associations face barriers in three key areas—culture, process and resources. Social Media. And you know what? I was right. Innovation.

Innovation 40

Innovation millennials Leadership Resources 40

Membership Marketing

SEPTEMBER 13, 2010

He wrote, “I believe that many, if not most, of the organizations pursuing this strategy will not be able to sustain this pace (or spend) to keep up with all these new channels. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Social Media. (5).

Marketing 40

Marketing Price Recruiting Recruitment 40

Membership Marketing

APRIL 9, 2010

Today, effective membership recruitment often includes a pull strategy as part of the marketing mix by taking advantage of online opportunities and social networking tools. So how can this pull strategy be deployed? We are effectively implementing a pull strategy through what we call trading content for contact.

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

APRIL 1, 2011

And if an organization suffers from the lack of a strategy or plan, then membership has been more likely to remain static. I like that staff resources doesn't seem to be a good excuse, but I find it hard to reconcile with lack of $$ being a reason. Cost of Wrong Strategy. (8). growth strategies. (4). Tony Rossell.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

FEBRUARY 24, 2012

Tracking these variations shows where additional resources and efforts may be needed. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Social Media. (5). Social Networking. (6). White Paper. (4). Associations Now. (8).

Tips 40

Tips Marketing Price Survey 40

Nimble AMS

JULY 22, 2022

Consider sharing free or ungated content on your social media platforms and within your association’s virtual community to reach the most people and build organizational awareness. . Promoting ungated content on your social media platforms is an opportunity for thought leadership within your industry. . Gated content.

Content 125

Content Marketing How To LMS 125

Slice-Works

FEBRUARY 6, 2014

Content marketing is not an infomercial and it is also not dead or a dying strategy. The good news is you likely have existing content that can be repurposed AND resources in hand to develop new content valued by your prospects. Do they read articles or white papers more than email? Polly Karpowicz.

Content 28

Content Social Media Marketing Review 28

Membership Marketing

OCTOBER 19, 2010

A bigger and better membership organization benefits everyone since it enables the funding and development of more services and resources for all members. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Social Media. (5). White Paper. (4).

Recruiting 40

Recruiting Recruitment Price Chicago 40

Membership Marketing

DECEMBER 10, 2009

Walter shared the substantial increase in meeting attendance that he was able to achieve at The Wildlife Society by strategically reallocating his marketing resources. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Social Media. (5).

Content 40

Content Marketing Price Survey 40