Higher Logic

MARCH 15, 2018

In my quest to educate on marketing automation, I run across a lot of misconceptions. Someone always has a story about some other marketer, from some other organization, that had some sort of major difficulty or near catastrophe, caused by a malfunction of an automated campaign. Automated campaigns should relieve tedium.

Marketing 235

Marketing Cost Case Study Communications 235

Reid All About it

FEBRUARY 16, 2024

Impexium shares seven strategies to differentiate your association from the competition in 2024. A few common themes I spotted: emphasizing what makes us and drives us as humans, taking advantage of AI and data, and extending your reach beyond the usual suspects. DEI & education. Post-event attendee engagement.

Case Study 266

Case Study Newsletter Strategy Revenue 266

Reid All About it

JANUARY 19, 2024

Post-program campaigns. They also describe how your association can strengthen relationships with and between participants. Your AMS is the utility player on your membership team. Jamie Notter of Propel explains how to make the most of your remote/hybrid team’s time together in person. Membership.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

NOVEMBER 10, 2023

Check out what James Young at Product Community has to say about building and using a community engagement funnel. Unlike social media, a mobile app serves as a centralized communication channel for your members. Unlike social media, a mobile app serves as a centralized communication channel for your members. Member app.

Certificate 281

Certificate Price Tools Technology 281

Higher Logic

OCTOBER 17, 2019

Is your association leveraging technology to its fullest potential? You can elevate the success of your online community and marketing automation activities by integrating solutions that fuel long-term engagement , like data collection, mobile apps, and volunteer management programs. Embrace change. Embrace change.

Revenue 211

Revenue Tools Member Engagement Member Experience 211

Reid All About it

MARCH 8, 2024

The Art of Mentoring’s guide on association mentoring programs explains how to address potential pitfalls and design issues you might encounter around chapter relations, funding, code of conduct, CE credits, matching and success metrics. “In Your marketing plan has to work extra hard to convince your audience to make the trip.

Social Media 250

Social Media DC Strategy Education 250

Reid All About it

APRIL 5, 2024

TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. AI and the future of your association. AI-generated SEO content is “polluting our culture for your own minor profit. AI vs human interactions. 2024 membership pains. Blue ocean strategy.

Revenue 256

Revenue Price Denver Tools 256

GrowthZone

MARCH 13, 2021

Leveraging a robust AMS system engages members and helps you develop your association, while automating many mundane and repetitive tasks. Whether your membership organization is an association or chamber of commerce, feature-rich Association Management Software (AMS) is a must. Manage membership data and communications.

Software 148

Software Association Management Price Membership Management 148

MemberClicks

MARCH 15, 2024

If your mind draws a blank when hearing the terms Customer Relationship Management System (CRM) or Association Management Software (AMS), you’re not alone. In actuality, the role these two types of software can play for your brand can be blurry as they can often act interchangeably as both systems are designed to collect and store data.

Software 52

Software System Association Management Communications 52

Higher Logic

DECEMBER 19, 2019

Good news: Four association experts sat down to share their favorite trends and lessons learned from the newly rebranded ASAE Technology Exploration Conference (TEC) and their valuable conversation can help guide your association’s 2020 planning strategy for success. This comes from the idea that we’re collecting a lot of data (e.g.

Tips 156

Tips Tools System Technology 156

Higher Logic

NOVEMBER 27, 2018

That being said, it’s time to take a closer look at your marketing automation strategy to see if you’re making any of these common mistakes. You’re excited about playing with your new toy – I get it. But a great strategy needs to be the foundation of your marketing automation campaigns.

Marketing 196

Marketing How To Email Marketing Tips 196

Higher Logic

NOVEMBER 12, 2019

For associations focusing on strategically attracting new members (and keeping them engaged for the long haul), it’s important to package your tech stack for ample growth and retention. When you invest in this tech tool, you’re investing in the professional growth of your members. Data Collection / Automation Tools.

Tools 205

Tools Recruiting Recruitment Strategy 205

Higher Logic

FEBRUARY 7, 2019

Thankfully, we include some resources to help you put your best 2019 marketing strategy into action (with minimal headaches, of course). Thankfully, we include some resources to help you put your best 2019 marketing strategy into action (with minimal headaches, of course). Email Marketing vs. Marketing Automation [Explained].

Marketing 149

Marketing Video Resources Content 149

Higher Logic

NOVEMBER 21, 2018

In Adobe’s survey, e mployees said that the most annoying thing when receiving an email offer from a marketer was: “An offer that makes it clear that the marketer’s data about me is wrong” (22%). Takeaway : Again, inaccurate data tops the list here. Misspelling your name” (17%). Personalization is hot right now. But first….

Marketing 149

Marketing Guidelines Software Email Marketing 149

MemberClicks

FEBRUARY 2, 2024

Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. Membership management software automates many processes that would otherwise siphon away your precious staff time.

Membership Management 52

Membership Management Software Directory Revenue 52

Achieve

JANUARY 22, 2024

Your nonprofit relies on a regular influx of donations to meet your annual goals and support your organization’s mission. While major donations are often the first to catch your eye and may seem the most impactful, it’s equally important to consider the value of mid-level donations. Let’s begin.

Software 52

Software Strategy Communications Tools 52

Higher Logic

OCTOBER 25, 2018

An effective association management system (AMS) helps your association improve functionality, streamline operations, empower your members, and increase growth rate. But, what happens when your AMS isn’t meeting all the needs that you think it should meet? In short, a great AMS is essential. Do you switch?

Tools 176

Tools Member Experience Software Marketing 176

Higher Logic

OCTOBER 12, 2017

That’s why we’ve put together a refresher course on some of the greatest advantages of using technology as part of your nonprofit fundraising strategy. We’ll discuss the following ways that the right software can boost your fundraising power: 1. Customizable platforms enable your nonprofit to build unique solutions.

Technology 179

Technology Strategy Software Tools 179

Reid All About it

AUGUST 11, 2023

TopClass LMS suggests your association offer management training programs for industry professionals. By educating the next generation of company and industry leaders, you’ll fill your association leadership pipeline too. If you avoid this time traveling mistake, you can reduce your tendency to procrastinate. Change management.

Chicago 195

Chicago Certificate Marketing Content 195

Reid All About it

MARCH 24, 2023

If your association hasn’t yet tackled this project or you’re open to further tweaking, Impexium describes the elements of an exceptional member onboarding experience. Data-informed event planning. MemberSuite cautions associations against using pre-pandemic data to plan events. Sponsorship strategy. Association staff retention.

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

NOVEMBER 24, 2023

TopClass LMS explains how an awareness week gives your members a chance to feel good about themselves, the work they do, and their professional community, and attracts the attention of people who might want to learn more or join your industry. He says you can’t hope your way out of “these perilous and unforgiving situations.”

Arlington 261

Arlington Los Angeles Atlanta Technology 261

Higher Logic

JANUARY 15, 2019

Great data. With robust, accurate data, your buyer personas go from guesswork and suppositions to precise tools that will guide your marketing strategy and sales enablement process. While easier, this won’t get you that precise decision-guiding tool we’re going for. Bring the Data to You.

Software 136

Software Tips Survey Marketing 136

Reid All About it

MAY 12, 2023

It’s not until early September, but put NDP on your radar. The corporate market is a growing profit center for them—and could be for your association too. Impexium explains how your association and members could benefit from offering a tiered membership model. shares 15 ways to improve your newsletter content and delivery.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

NOVEMBER 9, 2018

The weekly list of free educational events and resources for the association community… If you use Creative Commons photos from Flickr for your blog, keep an eye on this developing story from Ernie Smith at Associations Now. Is your CRM or database ready for the end-of-year giving season ? Been there! Pat on head. Take note! (

Chicago 174

Chicago DC Washington Software 174

Higher Logic

OCTOBER 18, 2018

If you wear glasses, you’ll recognize the situation I’m about to describe: You go to the eye doctor for the first time and get your glasses or contacts. Or what your mom’s face actually looks like, or that you have ten toes, not nine …whatever your experience, you know the feeling). Marketing Automation Gets RESULTS.

Email Marketing 159

Email Marketing Marketing Social Media Video 159

Reid All About it

JULY 30, 2021

If you’re looking for a low-budget way to start an online learning program at your association, WBT Systems has the answer. Ten Ways to Futureproof Your Membership , a new report from Sequence Consulting, is a refreshing wake-up call with practical new ideas for a time of reset member expectations. Non-dues revenue. Change fatigue.

Newsletter 195

Newsletter Certificate Technology Strategy 195

MemberClicks

OCTOBER 20, 2023

For associations in an increasingly digitized world, it’s now more important than ever to invest in digital tools that are agile and responsive to your organization’s unique needs. If you’re wondering how to improve organizational efficiency and effectiveness in your association, it comes down to having the right AMS.

Software 52

Software Association Management How To Email Marketing 52

Reid All About it

MAY 7, 2021

In some of these cases, technology and common sense can save the day and, in others, you might have to knock some sense into your board. Meaning is relevance as defined by your target audience. Metrics are “your prospects and customers silently screaming to you about everything they’re into right now.” Association myths.

Technology 370

Technology St. Louis Strategy Products 370

MemberClicks

JULY 31, 2023

Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. Membership management software automates many processes that would otherwise siphon away your precious staff time.

Membership Management 52

Membership Management Software Directory Revenue 52

Reid All About it

DECEMBER 4, 2020

If you’re interested in how much emphasis other organizations will put on areas ranging from blended learning to microlearning to combating downward price pressure, this is data you will find valuable. It’s a message worth sharing with your board. Event and learning data. Support your local food bank. Amen, brother.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Reid All About it

JUNE 2, 2023

WBT Systems says learning analytics can answer all kinds of questions about your education programs, including their market performance, effectiveness, and value to learners and your association. You can also use this data to find gaps in your educational portfolio and improve member acquisition and retention. Membership.

Technology 195

Technology Chicago Education System 195

.orgSource

SEPTEMBER 25, 2023

The results are amazing when you consider that a machine can write a social post or a campaign promotion in minutes. Use ChatGPT as a virtual event host to welcome attendees, guide them through the schedule, answer queries, and facilitate networking during virtual conferences. In other words, you need a bot of your own.

Las Vegas 88

Las Vegas FAQ Process New York 88

Nimble AMS

FEBRUARY 3, 2022

The right software and tools can help you clear that plate and find a wide range of benefits for your association. These tools can help you minimize busywork, grow your membership with intelligent tech, straighten up your finances and much more. Some high-tech resources are available to help you grow and empower your membership.

Tools 141

Tools Software System Library 141

Reid All About it

JANUARY 21, 2022

The more data MGI collects for this study, the richer the results for everyone. In WBT’s primer on this essential element of instruction, they explain why the brain likes retrieval practice and how to build it into the design of your educational programs. He suggests (and dismisses) options for replying at your convenience.

Survey 195

Survey Newsletter Price Technology 195

YourMembership

AUGUST 15, 2016

The focus was on speed, and knowing the leverage points that will accelerate your ability to grow. It’s to move forward fast and tilt the pitch in your favor. Programmatic advertising, for example, is an innovative non-dues revenue opportunity for associations, which leapfrogs the traditional means of advertising and buyer’s guides.

Certificate 150

Certificate Price Revenue LMS 150

Protech

MARCH 30, 2023

As an association administrator or staff member, you know that there are many complicated moving parts to running an association and just as many ways to organize your operations. In this case, it may be time to invest in a more comprehensive solution that can streamline your operations. Let’s get started.

Software 52

Software Association Management Directory Discount 52

Reid All About it

SEPTEMBER 11, 2020

WBT Systems describes the different factors you need to consider when pricing a virtual conference , and right at the top they say, “Your virtual conference should not be free.”. Check out these 14 ways to spark FOMO with your virtual conference from MemberSuite. LMS/CRM integration. Virtual conference FOMO. Board diversity.

LMS 329

LMS Montana Revenue Price 329