Remove 2002 Remove 2010 Remove Marketing Remove Recruitment
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Getting Married to Membership May Require Engagement First

Idea Architects

How would you adjust your recruitment and involvement strategies to capitalize on this potential shift? community that people value and that our organizations market. Dec 2010 (2). Nov 2010 (9). Oct 2010 (10). Sep 2010 (3). Aug 2010 (3). Jul 2010 (1). Jun 2010 (7). May 2010 (9).

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Membership Marketing Blog: Your Membership Value Equation

Membership Marketing

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). Membership Marketing Benchmarking Report.